At $1,542/mo, rent takes about 36% of the local median household income, slightly above the 30% benchmark.
Rent by unit size
These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,542 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.
Source: HUD Small Area Fair Market Rents. Read the methodology →
12-month history
Last updated: October 17, 2026
What the numbers show
Rent in Red Bluff changed +4.0% over the year to September 2026. Across the 336 California cities Zillow tracks, the typical change was +3.4%.
Rent rose in 8 of the last 12 months.
30% of the median household income ($51,529) is $1,288 a month. That covers HUD's Fair Market Rent for up to a 1-bedroom ($1,030); a 2-bedroom is $1,350.
From Zillow's monthly rent index (ZORI) for Red Bluff. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.
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Who lives here
Red Bluff, CA is majority renter-occupied, has a large share of families with children, has a median income below the national average, 11.7% of residents hold a bachelor's degree or higher.
Source: U.S. Census Bureau · ACS 2024 5-Year Estimates
How Red Bluff, CA has changed in 5 years
Median household income rose from $41,004 to $51,529 between 2021 and 2024, a 25.7% shift.
Discussions about Red Bluff
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Can you afford rent in Red Bluff on your salary?
At $1,542/mo, how Red Bluff rent compares to typical pay (30% rule).
Red Bluff rent by bedroom count
Median rent for each apartment size in Red Bluff. Click any size for full breakdown.
Tips for renters in Red Bluff
Last updated: October 17, 2026
The median rent in Red Bluff is $1,542/mo as of October 2026. A studio apartment averages $930/mo while a 2-bedroom runs $1,350/mo. One-bedroom apartments average $1,030/mo and 3-bedroom units go for $1,780/mo.
At 36% of local median household income ($51,529/yr), Red Bluff ranks as moderate compared to the national benchmark of 30%. Rents have increased 4.0% over the past year.
Frequently asked questions
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Is rent going up or down in Red Bluff?
How does Red Bluff rent compare to other cities in California?
At $1,542/mo, rent takes ~36% of Red Bluff's median household income ($51,529/yr). The standard benchmark is 30%.
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Estimated from ZIP-level data
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