Last Updated: April 18, 2026
RentDataNow ("Company," "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit https://rentdatanow.com (the "Website").
We do not sell your personal information.
1. Information We Collect
Information You Provide
We may collect personal information that you voluntarily provide, including: name, email address, account login credentials, rental data submissions, and communications sent to us.
Information Collected Automatically
When you access the Website, we may automatically collect: IP address, browser type and version, device information, pages viewed and interaction data, and cookies and tracking data (see Section 3 for details).
Information from Third-Party Login Providers
If you register using Google, Facebook, Apple, or another third-party provider, we may receive basic profile information such as your name and email address in accordance with that provider's policies.
2. How We Use Your Information
We use collected information to: create and manage user accounts, provide rental market insights and tools, improve website performance and functionality, deliver personalized advertising via Google AdSense, respond to customer inquiries, send account-related communications, prevent fraud and abuse, and comply with legal obligations.
Newsletter Opt-In on Signup
When you create a RentDataNow account, the registration form includes a newsletter opt-in checkbox for periodic updates about new rent data, market trends, product features, and site news. The checkbox is checked by default — you may uncheck it before submitting to decline enrollment. Your email address is only added to the newsletter list if the box is checked when you complete registration. You can change your preference at any time using the one-click unsubscribe link in any newsletter email or from your account Settings page. Unsubscribing from the newsletter does not affect transactional emails (account verification, password resets, reply notifications, and moderation notices), which are required for the service to function.
3. Cookies and Tracking Technologies
We use cookies and similar technologies to maintain user sessions, analyze site traffic, and improve user experience. Specifically, we use the following third-party services:
Google Analytics
We use Google Analytics to collect and analyze information about how visitors use the Website. Google Analytics uses cookies to collect data such as pages visited, time on site, and traffic sources. This data is aggregated and anonymized. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on. For more information, see Google's Privacy Policy.
Google AdSense
We use Google AdSense to display advertisements on the Website. Google AdSense uses cookies and similar technologies to serve ads based on your prior visits to our Website and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other sites on the Internet. You may opt out of personalized advertising by visiting Google Ads Settings. For more information, see Google's Privacy Policy.
You may disable cookies through your browser settings, though certain features may not function properly.
4. Data Sharing and Disclosure
We may share information: with service providers that help operate the Website (including Google Analytics and Google AdSense), to comply with legal requirements, to protect our rights and users, and in connection with a business transfer such as a merger or acquisition. All third-party service providers are required to safeguard your information.
5. Data Security
We take reasonable steps to protect your information, including using HTTPS for all data in transit, storing passwords as hashed values, and keeping authentication tokens in secure HTTP-only cookies. That said, no method of transmitting or storing data over the internet is completely secure. We cannot guarantee absolute security, and you use RentDataNow at your own risk.
6. Data Retention
We retain personal information as long as necessary to provide services and fulfill legal obligations. You may request deletion of your data at any time through our Delete Account page.
7. Your Rights
Depending on your location, you may have rights including: access to your data, correction of inaccurate data, deletion of your data, and restriction of processing.
Requests can be submitted at [email protected]. We will respond to verifiable requests within 45 days.
8. California Residents – CCPA Rights
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):
- Right to Know: You may request that we disclose what personal information we collect, use, disclose, and sell about you.
- Right to Delete: You may request that we delete personal information we have collected from you, subject to certain exceptions.
- Right to Opt-Out of Sale: We do not sell your personal information. You do not need to opt out.
- Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
To submit a request, contact us at [email protected] or use our Delete Account page.
9. Children's Privacy
The Website is not intended for individuals under 18 years of age. We do not knowingly collect data from minors.
10. Changes to This Policy
We may update this Privacy Policy periodically. For material changes, we will notify registered users via email prior to the change taking effect. Continued use of the Website after changes constitutes acceptance of the updated policy.
11. Contact Us
If you have questions about this Privacy Policy, contact:
Related policies: Terms of Service • Data Use Policy • Data Deletion