City Report · MA

Westborough

Pop. 4,699·71st most expensive in Massachusetts·One of the pricier rental markets in the US
Median rent (all units)
$2,526/mo
Year-over-Year
+4.9%
Month-over-Month
+0.3%
vs US Median
+$594
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
Westborough · $2,526
More expensive than 81% of US cities · National median $1,932/mo
Rent Reality Score
57/100
Fairly priced
OverheatedFairGreat value

Rents are 3% below what Westborough's 10-year trend predicts — a better deal than its own history suggests.

Actual rent
$2,526/mo
Expected by trend
$2,612/mo
The Rent Reality Score compares today's median rent to where Westborough's own long-run trajectory projects it should be. See the full rankings →
Medians by bedroom

Rent by unit size

Studio
$2,040
1 BR
$2,050
2 BR
$2,640
3 BR
$3,230
4 BR+
$3,550
Fair Market Rent (HUD)
$2,640/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $2,526 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

December. Asking rents in Westborough usually run 2.4% below trend in December and 2.2% above it in July, about $116 a month apart at today's median. Based on 5 years of data.

Compared with the peak

Rent in Westborough is at its highest level since Zillow's records here began in March 2021.

Past year vs. the rest of Massachusetts

Rent in Westborough changed +4.9% over the year to September 2026. Across the 89 Massachusetts cities Zillow tracks, the typical change was +2.8%.

Recent direction

Rent has risen 5 months in a row, and rose in 8 of the last 12 months.

What a typical income covers

30% of the median household income ($106,200) is $2,655 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($2,640); a 3-bedroom is $3,230.

Cheaper nearby

Worcester, 10 miles away, rents for 16% less ($2,122/mo), about $4,800 a year in savings.

From Zillow's monthly rent index (ZORI) for Westborough. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$30,312/yr
At $2,526/mo median
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (4.9% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+4.9% YoY, +0.3% MoM), not inventory.
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Demographics

Who lives here

Westborough, MA is roughly split between renters and owners, has a median income above the national average, 54.9% of residents hold a bachelor's degree or higher.

Population
4,699
Median income
$106,200
Median age
37.5
Renters
46.9%
Age distribution
22.8%
23.9%
23.3%
13.2%
16.8%
Under 1822.8%
18–3423.9%
35–5423.3%
55–6413.2%
65+16.8%
Gender
45.7%
54.3%
Male45.7%
Female54.3%
Race & ethnicity
79.8%
White79.8%
Black1.1%
Hispanic8.4%
Asian5.7%
Other5%
Education (25+)
20.5%
21.7%
54.9%
No HS diploma2.8%
HS diploma20.5%
Some college21.7%
Bachelor's+54.9%
Housing tenure
53.1%
46.9%
Owner53.1%
Renter46.9%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How Westborough, MA has changed in 5 years

Rent
$1,794 → $2,526
up 40.8%
Income
$95,882 → $106,200
up 10.8%
Population
4,364 → 4,699
up 7.7%
Renter share
47.6% → 46.9%
-0.7 pts
Bachelor's+
53.7% → 54.9%
+1.2 pts
Median age
42.6 → 37.5
-5.1 yrs

Across the past five years, the going rent in Westborough, MA has shifted from $1,794 to $2,526, up 40.8% since 2021. Census figures show median household income at $106,200 today, compared with $95,882 five years earlier. Because rent grew faster than wages over the same span, the affordability picture has tightened relative to 2021. Census counts show Westborough, MA adding about 335 residents over the five-year window, up 7.7% on net. The combined trend lines point to a market that has changed measurably from where it stood in early 2021.

Community

Discussions about Westborough

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View Westborough rent history (2015–2026) →
Salary vs rent

Can you afford rent in Westborough on your salary?

At $2,526/mo, how Westborough rent compares to typical pay (30% rule).

By apartment size

Westborough rent by bedroom count

Median rent for each apartment size in Westborough. Click any size for full breakdown.

Local insights

Tips for renters in Westborough

About renting in Westborough, MA

Last updated: October 17, 2026

The median rent in Westborough is $2,526/mo as of October 2026. A studio apartment averages $2,040/mo while a 2-bedroom runs $2,640/mo. One-bedroom apartments average $2,050/mo and 3-bedroom units go for $3,230/mo.

At 29% of local median household income ($106,200/yr), Westborough ranks as affordable compared to the national benchmark of 30%. Rents have increased 4.9% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Westborough?

To keep rent at or below 30% of gross income, you would need to earn at least $101,000/year (about $49/hour full-time) to afford the median rent of $2,526/mo in Westborough. The local median household income is $106,200/yr, so the typical household meets that bar.

Is rent going up or down in Westborough?

Rent in Westborough has risen 4.9% over the past year as of September 2026. That is the highest level since Zillow's records here began in March 2021.

When is the cheapest time to rent in Westborough?

Asking rents in Westborough are usually lowest in December, about 2.4% below their yearly trend, and highest in July, about 2.2% above it. At today's median that is a gap of roughly $116 a month. This pattern comes from 5 years of Zillow rent data.

How does Westborough rent compare to other cities in Massachusetts?

Westborough is in the middle among Massachusetts cities for rent, ranking #71 of 107 tracked cities at $2,526/mo. Over the year to September 2026, rent in Westborough changed +4.9%, against a typical +2.8% across the 89 Massachusetts cities Zillow tracks.

Which nearby cities are cheaper to rent in than Westborough?

Nearby cities with lower median rent than Westborough ($2,526/mo) include Shrewsbury ($2,350/mo).
Income Affordability
29%
AFFORDABLE

At $2,526/mo, rent takes ~29% of Westborough's median household income ($106,200/yr). The standard benchmark is 30%.

Westborough 29%Benchmark 30%
State income tax5%
Run the Westborough affordability calculator →
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Westborough, MA

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