City Report · MO

Gladstone

Pop. 27,207·60th most expensive in Missouri·One of the most affordable rental markets in the US
Median rent (all units)
$1,208/mo
Year-over-Year
+3.6%
Month-over-Month
+0.3%
vs US Median
-$724
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
Gladstone · $1,208
More affordable than 92% of US cities · National median $1,932/mo
Rent Reality Score
54/100
Fairly priced
OverheatedFairGreat value

Rents are 2% below what Gladstone's 10-year trend predicts — a better deal than its own history suggests.

Actual rent
$1,208/mo
Expected by trend
$1,235/mo
The Rent Reality Score compares today's median rent to where Gladstone's own long-run trajectory projects it should be. See the full rankings →
Medians by bedroom

Rent by unit size

Studio
$1,050
1 BR
$1,150
2 BR
$1,310
3 BR
$1,710
4 BR+
$2,020
Fair Market Rent (HUD)
$1,310/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,208 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Compared with the peak

Rent in Gladstone is at its highest level since Zillow's records here began in November 2021.

Past year vs. the rest of Missouri

Rent in Gladstone changed +3.6% over the year to September 2026. Across the 60 Missouri cities Zillow tracks, the typical change was +4.4%.

Recent direction

Rent has risen 3 months in a row, and rose in 8 of the last 12 months.

What a typical income covers

30% of the median household income ($79,271) is $1,982 a month. That covers HUD's Fair Market Rent for up to a 3-bedroom ($1,710); a 4-bedroom is $2,020.

From Zillow's monthly rent index (ZORI) for Gladstone. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$14,496/yr
At $1,208/mo median
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (3.6% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+3.6% YoY, +0.3% MoM), not inventory.
Rent check

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Demographics

Who lives here

Gladstone, MO is majority owner-occupied, has a large retiree population, 31.7% of residents hold a bachelor's degree or higher.

Population
27,207
Median income
$79,271
Median age
41.9
Renters
31.6%
Age distribution
20.5%
20.3%
26.5%
12.2%
20.5%
Under 1820.5%
18–3420.3%
35–5426.5%
55–6412.2%
65+20.5%
Gender
49.9%
50.1%
Male49.9%
Female50.1%
Race & ethnicity
77.9%
White77.9%
Black7.7%
Hispanic9.9%
Asian1.7%
Other2.6%
Education (25+)
33.3%
29.1%
31.7%
No HS diploma5.9%
HS diploma33.3%
Some college29.1%
Bachelor's+31.7%
Housing tenure
68.4%
31.6%
Owner68.4%
Renter31.6%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2022 vs 2026

How Gladstone, MO has changed in 5 years

Rent
$959 → $1,208
up 26.0%
Income
$65,477 → $79,271
up 21.1%
Population
26,825 → 27,207
up 1.4%
Renter share
36.3% → 31.6%
-4.7 pts
Bachelor's+
30.9% → 31.7%
+0.8 pts
Median age
40.6 → 41.9
+1.3 yrs

Rent in Gladstone, MO has increased 26.0% since 2022, going from about $959 per month to roughly $1,208 today. Census figures show median household income at $79,271 today, compared with $65,477 five years earlier. Rent outpaced income growth by roughly 4.9 percentage points, which means renters are spending a larger slice of each paycheck on housing than they did in 2021. Headcount in the area went from 26,825 to 27,207 between 2021 and 2024, a 1.4% change. About 31.6% of households rent today, against 36.3% in 2021. The combined trend lines point to a market that has changed measurably from where it stood in early 2022.

Community

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View Gladstone rent history (2015–2026) →
Salary vs rent

Can you afford rent in Gladstone on your salary?

At $1,208/mo, how Gladstone rent compares to typical pay (30% rule).

By apartment size

Gladstone rent by bedroom count

Median rent for each apartment size in Gladstone. Click any size for full breakdown.

Local insights

Tips for renters in Gladstone

About renting in Gladstone, MO

Last updated: October 17, 2026

The median rent in Gladstone is $1,208/mo as of October 2026. A studio apartment averages $1,050/mo while a 2-bedroom runs $1,310/mo. One-bedroom apartments average $1,150/mo and 3-bedroom units go for $1,710/mo.

At 18% of local median household income ($79,271/yr), Gladstone ranks as affordable compared to the national benchmark of 30%. Rents have increased 3.6% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Gladstone?

To keep rent at or below 30% of gross income, you would need to earn at least $48,000/year (about $23/hour full-time) to afford the median rent of $1,208/mo in Gladstone. The local median household income is $79,271/yr, so the typical household meets that bar.

Is rent going up or down in Gladstone?

Rent in Gladstone has risen 3.6% over the past year as of September 2026. That is the highest level since Zillow's records here began in November 2021.

How does Gladstone rent compare to other cities in Missouri?

Gladstone is one of the more affordable among Missouri cities for rent, ranking #60 of 76 tracked cities at $1,208/mo. Over the year to September 2026, rent in Gladstone changed +3.6%, against a typical +4.4% across the 60 Missouri cities Zillow tracks.
Income Affordability
18%
VERY AFFORDABLE

At $1,208/mo, rent takes ~18% of Gladstone's median household income ($79,271/yr). The standard benchmark is 30%.

Gladstone 18%Benchmark 30%
State income tax2–4.7%
Run the Gladstone affordability calculator →
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Gladstone, MO

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