How much does it cost to rent in Florence, SC?

As of July 2026, the median monthly rent in Florence, SC is $1,313. This figure is based on aggregated data from public sources and community-submitted rents.

Is Florence cheaper than other South Carolina cities?

Florence is among the more affordable cities in South Carolina, ranking #61 out of 67 cities at $1,313/mo.

When was Florence rent data last updated?

Florence rent data reflects July 2026 and was last refreshed on July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.

Is Florence a renter's market or a landlord's market?

Based on RentDataNow's Rent Market Meter, Florence is currently a renter's market. Rents are softening (up only 5.3% YoY), so renters have negotiating leverage. The meter is derived from rent-price momentum (year-over-year and month-over-month change), not inventory levels.

City Report · SC

Florence

Name: Average Rent Prices in Florence, SC
Creator: RentDataNow
License: https://rentdatanow.com/terms-of-service

Pop. 40,408·61st most expensive in South Carolina·Florence rents are up 5.3% over the past year

Median rent (all units)

$1,313/mo

Year-over-Year

+5.3%

Month-over-Month

-4.0%

vs US Median

-$652

Falling (Monthly)

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Most AffordableMost Expensive

Florence · $1,313

More affordable than 87% of US cities · National median $1,965/mo

Rent Reality Score

67/100

Good value

OverheatedFairGreat value

Rents are 9% below what Florence's 10-year trend predicts — a better deal than its own history suggests.

Actual rent

$1,313/mo

Expected by trend

$1,436/mo

The Rent Reality Score compares today's median rent to where Florence's own long-run trajectory projects it should be. See the full rankings →

Medians by bedroom

Rent by unit size

Studio

$913

1 BR

$913

2 BR

$1,133

3 BR

$1,447

4 BR+

$1,557

Research median

$1,133/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

Loading…

Last updated: July 20, 2026

Annual cost

$15,756/yr

At $1,313/mo median

Rent Market Meter

Renter's Market

Renter's MarketBalancedLandlord's Market

Rents are softening (up only 5.3% YoY), so renters have negotiating leverage.

Based on rent-price momentum (+5.3% YoY, -4.0% MoM), not inventory.

Rent check

Is your rent fair?

Compare your rent to the local median.

Demographics

Who lives here

Florence, SC is majority owner-occupied, has a median income below the national average, 30.4% of residents hold a bachelor's degree or higher.

Population

40,408

Median income

$56,143

Median age

37.8

Renters

41.6%

Age distribution

24.9%

21.1%

23.7%

12.6%

17.8%

Under 1824.9%

18–3421.1%

35–5423.7%

55–6412.6%

65+17.8%

Gender

45%

55%

Male45%

Female55%

Race & ethnicity

41.4%

49.9%

White41.4%

Black49.9%

Hispanic4.6%

Asian3.2%

Other0.9%

Education (25+)

25.8%

32.1%

30.4%

No HS diploma11.7%

HS diploma25.8%

Some college32.1%

Bachelor's+30.4%

Housing tenure

58.4%

41.6%

Owner58.4%

Renter41.6%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How Florence, SC has changed in 5 years

Rent

$1,003 → $1,313

up 30.9%

Income

$52,425 → $56,143

up 7.1%

Population

39,816 → 40,408

up 1.5%

Renter share

41.9% → 41.6%

-0.3 pts

Bachelor's+

31.6% → 30.4%

-1.2 pts

Median age

39.2 → 37.8

-1.4 yrs

Since 2021, the typical rent in Florence, SC has climbed from $1,003 to $1,313, a 30.9% change over five years. Household income in the area moved from $52,425 to $56,143 across the same window, up 7.1% versus 2021. That spread, with rent up faster than earnings, points to a tougher affordability environment than five years ago. The population has grown by 1.5% since 2021, moving from about 39,816 residents to roughly 40,408. Reading these numbers side by side helps frame whether current listings in Florence, SC look reasonable against where the market sat half a decade ago.

Community

Discussions about Florence

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View Florence rent history (2015–2026) →

Salary vs rent

Can you afford rent in Florence on your salary?

At $1,313/mo, how Florence rent compares to typical pay (30% rule).

Registered Nurse

Avg $83,142/yr · Rent = 19% income

very comfortable

Elementary School Teacher

Avg $59,030/yr · Rent = 26.7% income

affordable

Police Officer

Avg $67,998/yr · Rent = 23.2% income

affordable

Software Developer

Avg $121,537/yr · Rent = 13% income

very comfortable

Lawyer

Avg $155,294/yr · Rent = 10.1% income

very comfortable

Firefighter

Avg $55,273/yr · Rent = 28.5% income

affordable

Truck Driver

Avg $49,905/yr · Rent = 31.6% income

stretched

Electrician

Avg $61,512/yr · Rent = 25.6% income

affordable

By apartment size

Florence rent by bedroom count

Median rent for each apartment size in Florence. Click any size for full breakdown.

Local insights

Tips for renters in Florence

About renting in Florence, SC

Last updated: July 20, 2026

The median rent in Florence is $1,313/mo as of July 2026. A studio apartment averages $913/mo while a 2-bedroom runs $1,133/mo. One-bedroom apartments average $913/mo and 3-bedroom units go for $1,447/mo.

At 28% of local median household income ($56,143/yr), Florence ranks as affordable compared to the national benchmark of 30%. Rents have increased 5.3% over the past year.

FAQ

Frequently asked questions

Is Florence an affordable city for renters?

Florence is considered affordable for renters. At $1,313/mo, rent takes approximately 28% of the local median household income ($56,143/yr). The standard benchmark is 30%. Florence falls comfortably within that range.

How much income do you need to rent in Florence?

To keep rent at or below 30% of gross income, you would need to earn at least $53,000/year (~$25/hour full-time) to afford the median rent of $1,313/mo in Florence. The local median household income is $56,143/yr, meaning the typical Florence household meets that threshold.

Is rent going up or down in Florence?

Rent in Florence has increased 5.3% over the past year as of July 2026, putting upward pressure on renter budgets.

Which Florence neighborhoods have the lowest rent?

The most affordable ZIP codes in Florence are 29506 ($996/mo), 29501 ($1,302/mo), and 29505 ($1,441/mo). Citywide, the median rent in Florence is $1,313/mo.

How does Florence rent compare to other cities in South Carolina?

Florence is one of the more affordable cities in South Carolina for rent, ranking #61 out of 67 tracked cities at $1,313/mo.

Which nearby cities are cheaper to rent in than Florence?

Hartsville is nearby and more affordable at $1,130/mo, which is $183 less than Florence.

What percentage of Florence residents rent vs. own?

According to Census data, approximately 41.6% of Florence households are renters, while 58.4% are owner-occupied. Florence leans toward homeownership, which can mean a smaller rental inventory.

How does Florence rent compare to the national average?

Florence's median rent of $1,313/mo is $652 (33%) below the US national median of $1,965/mo. Within South Carolina, it ranks #61 out of 67 tracked cities.

Income Affordability

28%

AFFORDABLE

At $1,313/mo, rent takes ~28% of Florence's median household income ($56,143/yr). The standard benchmark is 30%.

Florence 28%Benchmark 30%

State income tax3–6.2%

Run the Florence affordability calculator →

Nearby cities