Rent Affordability for A Retail Salesperson in Wisconsin
A typical retail salesperson in Wisconsin earns about $35,217 a year, which supports approximately $880 a month in rent under the 30% rule. Below, every tracked Wisconsin city is ranked by how local rent compares against that affordability ceiling.
As of May 2026. 1 of 66 cities tracked stay within the 30% rule; 65 are rent-burdened on this salary.
| City↕ | Median rent↕ | % of income↑ | Affordability |
|---|---|---|---|
| Shawano, WI | $789/mo | 26.9% | affordable |
| Bellevue, WI | $993/mo | 33.8% | stretched |
| Neenah, WI | $1,020/mo | 34.8% | stretched |
| Wausau, WI | $1,029/mo | 35.1% | stretched |
| Weston, WI | $1,045/mo | 35.6% | stretched |
| Two Rivers, WI | $1,048/mo | 35.7% | stretched |
| Hartford, WI | $1,050/mo | 35.8% | stretched |
| Green Bay, WI | $1,083/mo | 36.9% | stretched |
| La Crosse, WI | $1,089/mo | 37.1% | stretched |
| Manitowoc, WI | $1,094/mo | 37.3% | stretched |
| Wisconsin Rapids, WI | $1,094/mo | 37.3% | stretched |
| Kaukauna, WI | $1,116/mo | 38% | stretched |
| Eau Claire, WI | $1,127/mo | 38.4% | stretched |
| Superior, WI | $1,144/mo | 39% | stretched |
| South Milwaukee, WI | $1,154/mo | 39.3% | stretched |
| Menomonie, WI | $1,162/mo | 39.6% | stretched |
| Appleton, WI | $1,195/mo | 40.7% | rent-burdened |
| Marshfield, WI | $1,196/mo | 40.8% | rent-burdened |
| Racine, WI | $1,200/mo | 40.9% | rent-burdened |
| Oshkosh, WI | $1,201/mo | 40.9% | rent-burdened |
| Fond du Lac, WI | $1,201/mo | 40.9% | rent-burdened |
| Janesville, WI | $1,216/mo | 41.4% | rent-burdened |
| Menasha, WI | $1,215/mo | 41.4% | rent-burdened |
| Tomah, WI | $1,233/mo | 42% | rent-burdened |
| Baraboo, WI | $1,258/mo | 42.9% | rent-burdened |
| Beaver Dam, WI | $1,276/mo | 43.5% | rent-burdened |
| Watertown, WI | $1,289/mo | 43.9% | rent-burdened |
| Stevens Point, WI | $1,301/mo | 44.3% | rent-burdened |
| West Allis, WI | $1,332/mo | 45.4% | rent-burdened |
| Cudahy, WI | $1,332/mo | 45.4% | rent-burdened |
| Beloit, WI | $1,337/mo | 45.6% | rent-burdened |
| Plover, WI | $1,371/mo | 46.7% | rent-burdened |
| Chippewa Falls, WI | $1,372/mo | 46.8% | rent-burdened |
| Shorewood, WI | $1,374/mo | 46.8% | rent-burdened |
| West Bend, WI | $1,398/mo | 47.6% | rent-burdened |
| Onalaska, WI | $1,406/mo | 47.9% | rent-burdened |
| De Pere, WI | $1,415/mo | 48.2% | rent-burdened |
| Milwaukee, WI | $1,458/mo | 49.7% | rent-burdened |
| River Falls, WI | $1,490/mo | 50.8% | severely rent-burdened |
| Waukesha, WI | $1,509/mo | 51.4% | severely rent-burdened |
| Middleton, WI | $1,564/mo | 53.3% | severely rent-burdened |
| Greenfield, WI | $1,575/mo | 53.7% | severely rent-burdened |
| Saukville, WI | $1,598/mo | 54.5% | severely rent-burdened |
| New Richmond, WI | $1,604/mo | 54.7% | severely rent-burdened |
| Madison, WI | $1,621/mo | 55.2% | severely rent-burdened |
| Kenosha, WI | $1,649/mo | 56.2% | severely rent-burdened |
| Sun Prairie, WI | $1,659/mo | 56.5% | severely rent-burdened |
| Germantown, WI | $1,662/mo | 56.6% | severely rent-burdened |
| Glendale, WI | $1,664/mo | 56.7% | severely rent-burdened |
| Brown Deer, WI | $1,679/mo | 57.2% | severely rent-burdened |
| Wauwatosa, WI | $1,686/mo | 57.4% | severely rent-burdened |
| Saint Francis, WI | $1,693/mo | 57.7% | severely rent-burdened |
| Monona, WI | $1,699/mo | 57.9% | severely rent-burdened |
| Mount Pleasant, WI | $1,703/mo | 58% | severely rent-burdened |
| Fitchburg, WI | $1,715/mo | 58.4% | severely rent-burdened |
| De Forest, WI | $1,737/mo | 59.2% | severely rent-burdened |
| Grafton, WI | $1,755/mo | 59.8% | severely rent-burdened |
| Oak Creek, WI | $1,776/mo | 60.5% | severely rent-burdened |
| Hudson, WI | $1,797/mo | 61.2% | severely rent-burdened |
| Oconomowoc, WI | $1,858/mo | 63.3% | severely rent-burdened |
| Whitefish Bay, WI | $1,956/mo | 66.6% | severely rent-burdened |
| Franklin, WI | $1,968/mo | 67.1% | severely rent-burdened |
| Verona, WI | $2,065/mo | 70.4% | severely rent-burdened |
| Menomonee Falls, WI | $2,128/mo | 72.5% | severely rent-burdened |
| Brookfield, WI | $2,174/mo | 74.1% | severely rent-burdened |
| Elm Grove, WI | $3,738/mo | 127.4% | severely rent-burdened |