ZIP Code · MA

ZIP 01760

Part of Natick, MA
Pop. 36,782·Middlesex County·57th most expensive ZIP in Massachusetts
Median rent (all units)
$2,930/mo
Year-over-Year
+3.7%
Month-over-Month
-0.2%
vs US Median
+$998
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
ZIP 01760 · $2,930
More expensive than 89% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$2,330
1 BR
$2,450
2 BR
$2,910
3 BR
$3,490
4 BR+
$3,850
Research median
$2,910/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

December. Asking rents in ZIP 01760 usually run 0.9% below trend in December and 1% above it in July, about $56 a month apart at today's median. Based on 7 years of data.

Compared with the peak

Rent in ZIP 01760 is 0.2% below its high of $2,935 in August 2026, at $2,930 as of September 2026.

Past year vs. the rest of Massachusetts

Rent in ZIP 01760 changed +3.7% over the year to September 2026. Across the 140 Massachusetts ZIP codes Zillow tracks, the typical change was +3.0%.

Rent vs. income since 2019

From 2019 to 2024, rent in ZIP 01760 rose 29.6% while median household income rose 20% ($115,446 to $138,563). Rent outpaced income.

Since before the pandemic

Rent in ZIP 01760 is 31.8% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent rose in 6 of the last 12 months.

What a typical income covers

30% of the median household income ($138,563) is $3,464 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($2,910); a 3-bedroom is $3,490.

Cheaper nearby

ZIP 01702, 4 miles away, rents for 24% less ($2,221/mo), about $8,500 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 01760. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$35,160/yr
At $2,930/mo median
Location
CityNatick
StateMA
CountyMiddlesex County
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (3.7% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+3.7% YoY, -0.2% MoM), not inventory.
Demographics

Who lives here

ZIP 01760 (Natick, MA) is majority owner-occupied, has a large retiree population, has a median income above the national average, 70.8% of residents hold a bachelor's degree or higher.

Population
36,782
Median income
$138,563
Median age
43.2
Renters
31.9%
Age distribution
21.3%
18%
27.3%
13.1%
20.4%
Under 1821.3%
18–3418%
35–5427.3%
55–6413.1%
65+20.4%
Gender
48.1%
51.9%
Male48.1%
Female51.9%
Race & ethnicity
75.8%
13.5%
White75.8%
Black1.5%
Hispanic4.6%
Asian13.5%
Other4.6%
Education (25+)
13.3%
13%
70.8%
No HS diploma2.9%
HS diploma13.3%
Some college13%
Bachelor's+70.8%
Housing tenure
68.1%
31.9%
Owner68.1%
Renter31.9%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 01760 in Natick, MA has changed in 5 years

Rent
$2,194 → $2,930
up 33.5%
Income
$123,109 → $138,563
up 12.6%
Population
36,354 → 36,782
up 1.2%
Renter share
32.7% → 31.9%
-0.8 pts
Bachelor's+
68.3% → 70.8%
+2.5 pts
Median age
42.2 → 43.2
+1.0 yrs

Compared with 2021, rent in ZIP 01760 in Natick, MA has increased by $736 per month, settling near $2,930 after starting the period at $2,194. Household income in the area moved from $123,109 to $138,563 across the same window, up 12.6% versus 2021. Rent outpaced income growth by roughly 20.9 percentage points, which means renters are spending a larger slice of each paycheck on housing than they did in 2021. Headcount in the area went from 36,354 to 36,782 between 2021 and 2024, a 1.2% change. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 68.3% to 70.8%. Reading these numbers side by side helps frame whether current listings in ZIP 01760 in Natick, MA look reasonable against where the market sat half a decade ago.

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Local insights

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About renting in ZIP 01760

Last updated: October 17, 2026

ZIP code 01760 covers Natick, MA. The median rent here is $2,930/mo as of October 2026. A 1-bedroom rents for a median of $2,450/mo. A 2-bedroom rents for a median of $2,910/mo.

At 25% of local median household income ($138,563/yr), ZIP 01760 ranks as affordable compared to the national benchmark of 30%. Rents have increased 3.7% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 01760?

To keep rent at or below 30% of gross income, you would need to earn at least $117,000/year (about $56/hour full-time) to afford the median rent of $2,930/mo in ZIP 01760. The local median household income is $138,563/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 01760?

Rent in ZIP 01760 has risen 3.7% over the past year as of September 2026. It sits 0.2% below its high of $2,935 in August 2026.

When is the cheapest time to rent in ZIP 01760?

Asking rents in ZIP 01760 are usually lowest in December, about 0.9% below their yearly trend, and highest in July, about 1% above it. At today's median that is a gap of roughly $56 a month. This pattern comes from 7 years of Zillow rent data.

Has rent outpaced income in ZIP 01760?

Yes. From 2019 to 2024, rent in ZIP 01760 rose 29.6% while median household income rose 20%, from $115,446 to $138,563. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

How does ZIP 01760 compare to other ZIPs in Massachusetts?

ZIP 01760 is in the middle among Massachusetts ZIP codes for rent, ranking #57 of 164 at $2,930/mo. Over the year to September 2026, rent in ZIP 01760 changed +3.7%, against a typical +3.0% across the 140 Massachusetts ZIP codes Zillow tracks.

How does ZIP 01760 compare to the rest of Natick?

At $2,930/mo, ZIP 01760 is $14 below the Natick citywide median of $2,944/mo.
Income Affordability
25%
AFFORDABLE

At $2,930/mo, rent takes ~25% of ZIP 01760's median household income ($138,563/yr). The standard benchmark is 30%.

ZIP 01760 25%Benchmark 30%
State income tax5%
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Schools nearby

Public schools near ZIP 01760 (Natick, MA)

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