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ZIP Code · NC

ZIP 28412

Pop. 44,166·New Hanover County·148th most expensive ZIP in North Carolina
Median rent (all units)
$1,555/mo
Year-over-Year
+9.1%
Month-over-Month
-0.6%
vs US Median
-$410
Falling (Monthly)
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Most AffordableMost Expensive
ZIP 28412 · $1,555
More affordable than 70% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$1,200
1 BR
$1,590
2 BR
$1,740
3 BR
$2,280
4 BR+
$2,430
Research median
$1,740/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$18,660/yr
At $1,555/mo median
Location
StateNC
CountyNew Hanover County
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 9.1% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+9.1% YoY, -0.6% MoM), not inventory.
Demographics

Who lives here

ZIP 28412 (Wilmington, NC) is majority owner-occupied, 44.4% of residents hold a bachelor's degree or higher.

Population
44,166
Median income
$71,636
Median age
40.8
Renters
41.6%
Age distribution
18.1%
24.8%
24.4%
13%
19.8%
Under 1818.1%
18–3424.8%
35–5424.4%
55–6413%
65+19.8%
Gender
48.4%
51.6%
Male48.4%
Female51.6%
Race & ethnicity
78.4%
White78.4%
Black5.9%
Hispanic9.6%
Asian0.8%
Other5.3%
Education (25+)
17.4%
32.2%
44.4%
No HS diploma6%
HS diploma17.4%
Some college32.2%
Bachelor's+44.4%
Housing tenure
58.4%
41.6%
Owner58.4%
Renter41.6%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 28412 in Wilmington, NC has changed in 5 years

Rent
$1,164 → $1,555
up 33.6%
Income
$60,758 → $71,636
up 17.9%
Population
40,407 → 44,166
up 9.3%
Renter share
41.6% → 41.6%
+0.0 pts
Bachelor's+
40.6% → 44.4%
+3.8 pts
Median age
39.6 → 40.8
+1.2 yrs

Compared with 2021, rent in ZIP 28412 in Wilmington, NC has increased by $391 per month, settling near $1,555 after starting the period at $1,164. Household income in the area moved from $60,758 to $71,636 across the same window, up 17.9% versus 2021. Rent outpaced income growth by roughly 15.7 percentage points, which means renters are spending a larger slice of each paycheck on housing than they did in 2021. Headcount in the area went from 40,407 to 44,166 between 2021 and 2024, a 9.3% change. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 40.6% to 44.4%. Reading these numbers side by side helps frame whether current listings in ZIP 28412 in Wilmington, NC look reasonable against where the market sat half a decade ago.

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Local insights

Tips for renters in ZIP 28412

About renting in ZIP 28412

Last updated: July 20, 2026

ZIP code 28412 covers Wilmington, NC. The median rent here is $1,555/mo as of July 2026. A 1-bedroom rents for a median of $1,590/mo. A 2-bedroom rents for a median of $1,740/mo.

At 26% of local median household income ($71,636/yr), ZIP 28412 ranks as affordable compared to the national benchmark of 30%. Rents have increased 9.1% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 28412?

As of July 20, 2026, the median monthly rent in ZIP 28412 (Wilmington, NC) is $1,555. This is based on aggregated data from public sources and community submissions.

How does ZIP 28412 rent compare to the US average?

ZIP 28412's median rent of $1,555/mo is $410 (21%) below the US national median of $1,965/mo.

How does ZIP 28412 compare to other ZIPs in North Carolina?

ZIP 28412 falls in the middle range for North Carolina, ranking #148 out of 227 ZIPs at $1,555/mo.

How much income do you need to rent in ZIP 28412?

To keep rent at or below 30% of gross income, you would need to earn at least $62,000/year (~$30/hour full-time) to afford the median rent of $1,555/mo in ZIP 28412. The local median household income is $71,636/yr, meaning the typical household meets that threshold.

Is rent going up or down in ZIP 28412?

Rent in ZIP 28412 has increased 9.1% over the past year as of July 20, 2026, putting upward pressure on renter budgets.

Is ZIP 28412 an affordable place to rent?

ZIP 28412 is considered affordable for renters. At $1,555/mo, rent takes approximately 26% of the local median household income ($71,636/yr). The standard benchmark is 30%. ZIP 28412 falls comfortably within that range.

What percentage of ZIP 28412 residents rent vs. own?

According to Census data, approximately 41.6% of ZIP 28412 households are renters, while 58.4% are owner-occupied. ZIP 28412 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 28412 compare to the rest of Wilmington?

ZIP 28412 is more affordable than Wilmington overall. At $1,555/mo, it's $139 below the Wilmington citywide median of $1,694/mo.

When was rent data for ZIP 28412 last updated?

Rent data for ZIP 28412 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
26%
AFFORDABLE

At $1,555/mo, rent takes ~26% of ZIP 28412's median household income ($71,636/yr). The standard benchmark is 30%.

ZIP 28412 26%Benchmark 30%
State income tax4.5%
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Schools nearby

Public schools near ZIP 28412 (Wilmington, NC)

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