ZIP Code · NC

ZIP 28723

Pop. 12,756·Jackson County·218th most expensive ZIP in North Carolina
Median rent (all units)
$1,171/mo
Year-over-Year
Stable
Month-over-Month
-7.6%
vs US Median
-$761
Reported rents
Falling (Monthly)
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Most AffordableMost Expensive
ZIP 28723 · $1,171
More affordable than 92% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$890
1 BR
$1,000
2 BR
$1,110
3 BR
$1,330
4 BR+
$1,570
Research median
$1,110/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: June 22, 2026

From the history

What the numbers show

What a typical income covers

30% of the median household income ($45,568) is $1,139 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,110); a 3-bedroom is $1,330.

From Zillow's monthly rent index (ZORI) for ZIP 28723. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$14,052/yr
At $1,171/mo median
Location
StateNC
CountyJackson County
Rent Market Meter
Strong Renter's Market
Renter's MarketBalancedLandlord's Market
Rents are down 0.0% year-over-year. Push hard on price, concessions, and lease terms.
Based on rent-price momentum (+0.0% YoY, -7.6% MoM), not inventory.
Demographics

Who lives here

ZIP 28723 (Cullowhee, NC) is majority renter-occupied, skews toward younger working-age adults, has a median income below the national average, 35.9% of residents hold a bachelor's degree or higher.

Population
12,756
Median income
$45,568
Median age
22.2
Renters
63.5%
Age distribution
60.8%
12.6%
12.1%
Under 188.4%
18–3460.8%
35–5412.6%
55–646.2%
65+12.1%
Gender
49.3%
50.7%
Male49.3%
Female50.7%
Race & ethnicity
82.3%
White82.3%
Black5.8%
Hispanic10.2%
Other1.3%
Education (25+)
30.9%
27.2%
35.9%
No HS diploma5.9%
HS diploma30.9%
Some college27.2%
Bachelor's+35.9%
Housing tenure
36.5%
63.5%
Owner36.5%
Renter63.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 28723 in Cullowhee, NC has changed in 5 years

Income
$39,356 → $45,568
up 15.8%
Population
10,764 → 12,756
up 18.5%
Renter share
57.7% → 63.5%
+5.8 pts
Bachelor's+
36.7% → 35.9%
-0.8 pts

On the earnings side, the typical household in ZIP 28723 in Cullowhee, NC now reports about $45,568, up from $39,356 in 2021. The population has grown by 18.5% since 2021, moving from about 10,764 residents to roughly 12,756. Renters now make up 63.5% of households, compared with 57.7% five years ago.

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Local insights

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About renting in ZIP 28723

Last updated: June 22, 2026

ZIP code 28723 covers Cullowhee, NC. The median rent here is $1,171/mo as of June 2026. A 1-bedroom rents for a median of $1,000/mo. A 2-bedroom rents for a median of $1,110/mo.

At 31% of local median household income ($45,568/yr), ZIP 28723 ranks as moderate compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 28723?

To keep rent at or below 30% of gross income, you would need to earn at least $47,000/year (about $23/hour full-time) to afford the median rent of $1,171/mo in ZIP 28723. The local median household income is $45,568/yr, so the typical household falls short of that bar.

Is rent going up or down in ZIP 28723?

Rent in ZIP 28723 has been roughly flat over the past year, a 0.0% change.

How does ZIP 28723 compare to other ZIPs in North Carolina?

ZIP 28723 is one of the more affordable among North Carolina ZIP codes for rent, ranking #218 of 227 at $1,171/mo.

How does ZIP 28723 compare to the rest of Cullowhee?

ZIP 28723 sits right at the Cullowhee citywide median of $1,171/mo.
Income Affordability
31%
MODERATE

At $1,171/mo, rent takes ~31% of ZIP 28723's median household income ($45,568/yr). The standard benchmark is 30%.

ZIP 28723 31%Benchmark 30%
State income tax4.5%
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Schools nearby

Public schools near ZIP 28723 (Cullowhee, NC)

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