ZIP Code · NC

ZIP 28752

Part of Marion, NC

Pop. 30,292·McDowell County·205th most expensive ZIP in North Carolina

Median rent (all units)

$1,317/mo

Year-over-Year

Stable

Month-over-Month

-1.4%

vs US Median

-$615

Reported rents

Falling (Monthly)

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Most AffordableMost Expensive

ZIP 28752 · $1,317

More affordable than 85% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$790

1 BR

$790

2 BR

$950

3 BR

$1,190

4 BR+

$1,430

Research median

$950/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

What a typical income covers

30% of the median household income ($55,783) is $1,395 a month. That covers HUD's Fair Market Rent for up to a 3-bedroom ($1,190); a 4-bedroom is $1,430.

From Zillow's monthly rent index (ZORI) for ZIP 28752. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$15,804/yr

At $1,317/mo median

Location

CityMarion

StateNC

CountyMcDowell County

Rent Market Meter

Renter's Market

Renter's MarketBalancedLandlord's Market

Rents are softening (down 0.0% YoY), so renters have negotiating leverage.

Based on rent-price momentum (+0.0% YoY, -1.4% MoM), not inventory.

Demographics

Who lives here

ZIP 28752 (Marion, NC) is majority owner-occupied, has a median income below the national average, 17% of residents hold a bachelor's degree or higher.

Population

30,292

Median income

$55,783

Median age

41.7

Renters

27.1%

Age distribution

20.5%

20.8%

26.4%

12.6%

19.7%

Under 1820.5%

18–3420.8%

35–5426.4%

55–6412.6%

65+19.7%

Gender

49.2%

50.8%

Male49.2%

Female50.8%

Race & ethnicity

84.7%

White84.7%

Black4.8%

Hispanic9.2%

Asian1.4%

Education (25+)

15.8%

35.1%

32.1%

17%

No HS diploma15.8%

HS diploma35.1%

Some college32.1%

Bachelor's+17%

Housing tenure

72.9%

27.1%

Owner72.9%

Renter27.1%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 28752 in Marion, NC has changed in 5 years

Income

$51,493 → $55,783

up 8.3%

Population

30,989 → 30,292

down 2.2%

Renter share

28.4% → 27.1%

-1.3 pts

Bachelor's+

18% → 17%

-1.0 pts

Median household income rose from $51,493 to $55,783 between 2021 and 2024, a 8.3% shift. The population has contracted by 2.2% since 2021, moving from about 30,989 residents to roughly 30,292.

Community

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Local insights

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About renting in ZIP 28752

Last updated: October 17, 2026

ZIP code 28752 covers Marion, NC. The median rent here is $1,317/mo as of October 2026. A 1-bedroom rents for a median of $790/mo. A 2-bedroom rents for a median of $950/mo.

At 28% of local median household income ($55,783/yr), ZIP 28752 ranks as affordable compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 28752?

To keep rent at or below 30% of gross income, you would need to earn at least $53,000/year (about $25/hour full-time) to afford the median rent of $1,317/mo in ZIP 28752. The local median household income is $55,783/yr, so the typical household meets that bar.