ZIP Code · SC

ZIP 29690

Pop. 26,358·Greenville County·36th most expensive ZIP in South Carolina
Median rent (all units)
$1,787/mo
Year-over-Year
+3.6%
Month-over-Month
+0.3%
vs US Median
-$145
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
ZIP 29690 · $1,787
More affordable than 52% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$1,030
1 BR
$1,070
2 BR
$1,180
3 BR
$1,440
4 BR+
$1,720
Research median
$1,180/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of South Carolina

Rent in ZIP 29690 changed +3.7% over the year to September 2026. Across the 101 South Carolina ZIP codes Zillow tracks, the typical change was +3.4%.

Recent direction

Rent has risen 2 months in a row, and rose in 9 of the last 12 months.

What a typical income covers

30% of the median household income ($69,956) is $1,749 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($1,720).

Cheaper nearby

ZIP 29687, 7 miles away, rents for 23% less ($1,380/mo), about $4,900 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 29690. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$21,444/yr
At $1,787/mo median
Location
StateSC
CountyGreenville County
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (3.6% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+3.6% YoY, +0.3% MoM), not inventory.
Demographics

Who lives here

ZIP 29690 (Travelers Rest, SC) is majority owner-occupied, has a large retiree population, 31.3% of residents hold a bachelor's degree or higher.

Population
26,358
Median income
$69,956
Median age
40.5
Renters
18.7%
Age distribution
22.8%
21.4%
22.2%
13.3%
20.3%
Under 1822.8%
18–3421.4%
35–5422.2%
55–6413.3%
65+20.3%
Gender
50.2%
49.8%
Male50.2%
Female49.8%
Race & ethnicity
79.2%
White79.2%
Black7.6%
Hispanic6.3%
Asian1.2%
Other5.6%
Education (25+)
28%
29.1%
31.3%
No HS diploma11.7%
HS diploma28%
Some college29.1%
Bachelor's+31.3%
Housing tenure
81.3%
18.7%
Owner81.3%
Renter18.7%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 29690 in Travelers Rest, SC has changed in 5 years

Income
$57,803 → $69,956
up 21.0%
Population
25,141 → 26,358
up 4.8%
Renter share
19.1% → 18.7%
-0.4 pts
Bachelor's+
28.2% → 31.3%
+3.1 pts
Median age
38.6 → 40.5
+1.9 yrs

Median household income rose from $57,803 to $69,956 between 2021 and 2024, a 21.0% shift. The population has grown by 4.8% since 2021, moving from about 25,141 residents to roughly 26,358. College-educated residents now make up 31.3% of adults here, versus 28.2% in 2021.

Community

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Local insights

Tips for renters in ZIP 29690

About renting in ZIP 29690

Last updated: October 17, 2026

ZIP code 29690 covers Travelers Rest, SC. The median rent here is $1,787/mo as of October 2026. A 1-bedroom rents for a median of $1,070/mo. A 2-bedroom rents for a median of $1,180/mo.

At 31% of local median household income ($69,956/yr), ZIP 29690 ranks as moderate compared to the national benchmark of 30%. Rents have increased 3.6% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 29690?

To keep rent at or below 30% of gross income, you would need to earn at least $71,000/year (about $34/hour full-time) to afford the median rent of $1,787/mo in ZIP 29690. The local median household income is $69,956/yr, so the typical household falls short of that bar.

Is rent going up or down in ZIP 29690?

Rent in ZIP 29690 has risen 3.6% over the past year.

How does ZIP 29690 compare to other ZIPs in South Carolina?

ZIP 29690 is one of the pricier among South Carolina ZIP codes for rent, ranking #36 of 117 at $1,787/mo. Over the year to September 2026, rent in ZIP 29690 changed +3.7%, against a typical +3.4% across the 101 South Carolina ZIP codes Zillow tracks.

How does ZIP 29690 compare to the rest of Travelers Rest?

ZIP 29690 sits right at the Travelers Rest citywide median of $1,787/mo.
Income Affordability
31%
MODERATE

At $1,787/mo, rent takes ~31% of ZIP 29690's median household income ($69,956/yr). The standard benchmark is 30%.

ZIP 29690 31%Benchmark 30%
State income tax3–6.2%
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Schools nearby

Public schools near ZIP 29690 (Travelers Rest, SC)

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