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ZIP Code · FL

ZIP 32504

Pop. 22,153·Escambia County·641st most expensive ZIP in Florida
Median rent (all units)
$1,435/mo
Year-over-Year
+2.7%
Month-over-Month
-2.2%
vs US Median
-$530
Falling (Monthly)
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Most AffordableMost Expensive
ZIP 32504 · $1,435
More affordable than 78% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$1,110
1 BR
$1,250
2 BR
$1,460
3 BR
$1,960
4 BR+
$2,410
Research median
$1,460/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$17,220/yr
At $1,435/mo median
Location
StateFL
CountyEscambia County
Rent Market Meter
Balanced Market
Renter's MarketBalancedLandlord's Market
Rents are roughly steady, with neither renters nor landlords holding a strong edge right now.
Based on rent-price momentum (+2.7% YoY, -2.2% MoM), not inventory.
Demographics

Who lives here

ZIP 32504 (Pensacola, FL) is majority owner-occupied, has a large retiree population, 40.6% of residents hold a bachelor's degree or higher.

Population
22,153
Median income
$72,672
Median age
41.5
Renters
37.4%
Age distribution
19.1%
22.6%
22.7%
14.2%
21.3%
Under 1819.1%
18–3422.6%
35–5422.7%
55–6414.2%
65+21.3%
Gender
49.8%
50.2%
Male49.8%
Female50.2%
Race & ethnicity
70.3%
12.5%
White70.3%
Black12.5%
Hispanic5.9%
Asian4.2%
Other7%
Education (25+)
18.4%
32.2%
40.6%
No HS diploma8.8%
HS diploma18.4%
Some college32.2%
Bachelor's+40.6%
Housing tenure
62.6%
37.4%
Owner62.6%
Renter37.4%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 32504 in Pensacola, FL has changed in 5 years

Income
$64,147 → $72,672
up 13.3%
Population
21,687 → 22,153
up 2.1%
Renter share
39.5% → 37.4%
-2.1 pts
Bachelor's+
40.6% → 40.6%
+0.0 pts
Median age
38.6 → 41.5
+2.9 yrs

Local incomes tracked alongside that move, going from a median of $64,147 in 2021 to $72,672 more recently. The population has grown by 2.1% since 2021, moving from about 21,687 residents to roughly 22,153. Renters now make up 37.4% of households, compared with 39.5% five years ago.

Community

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Local insights

Tips for renters in ZIP 32504

About renting in ZIP 32504

Last updated: July 20, 2026

ZIP code 32504 covers Pensacola, FL. The median rent here is $1,435/mo as of July 2026. A 1-bedroom rents for a median of $1,250/mo. A 2-bedroom rents for a median of $1,460/mo.

At 24% of local median household income ($72,672/yr), ZIP 32504 ranks as affordable compared to the national benchmark of 30%. Rents have increased 2.7% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 32504?

As of July 20, 2026, the median monthly rent in ZIP 32504 (Pensacola, FL) is $1,435. This is based on aggregated data from public sources and community submissions.

How does ZIP 32504 rent compare to the US average?

ZIP 32504's median rent of $1,435/mo is $530 (27%) below the US national median of $1,965/mo.

How does ZIP 32504 compare to other ZIPs in Florida?

ZIP 32504 is among the more affordable ZIP codes in Florida, ranking #641 out of 662 ZIPs at $1,435/mo.

How much income do you need to rent in ZIP 32504?

To keep rent at or below 30% of gross income, you would need to earn at least $57,000/year (~$27/hour full-time) to afford the median rent of $1,435/mo in ZIP 32504. The local median household income is $72,672/yr, meaning the typical household meets that threshold.

Is rent going up or down in ZIP 32504?

Rent in ZIP 32504 has increased 2.7% over the past year as of July 20, 2026, putting upward pressure on renter budgets.

Is ZIP 32504 an affordable place to rent?

ZIP 32504 is considered very affordable for renters. At $1,435/mo, rent takes approximately 24% of the local median household income ($72,672/yr). The standard benchmark is 30%. ZIP 32504 falls comfortably within that range.

What percentage of ZIP 32504 residents rent vs. own?

According to Census data, approximately 37.4% of ZIP 32504 households are renters, while 62.6% are owner-occupied. ZIP 32504 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 32504 compare to the rest of Pensacola?

ZIP 32504 is more affordable than Pensacola overall. At $1,435/mo, it's $222 below the Pensacola citywide median of $1,657/mo.

When was rent data for ZIP 32504 last updated?

Rent data for ZIP 32504 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
24%
VERY AFFORDABLE

At $1,435/mo, rent takes ~24% of ZIP 32504's median household income ($72,672/yr). The standard benchmark is 30%.

ZIP 32504 24%Benchmark 30%
State income taxNone
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Schools nearby

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