ZIP Code · FL

ZIP 34243

Part of Sarasota, FL
Pop. 32,773·Manatee County·276th most expensive ZIP in Florida
Median rent (all units)
$2,164/mo
Year-over-Year
+2.6%
Month-over-Month
+0.7%
vs US Median
+$232
Reported rents
Rising (Monthly)
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Most AffordableMost Expensive
ZIP 34243 · $2,164
More expensive than 69% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$1,740
1 BR
$2,070
2 BR
$2,400
3 BR
$3,110
4 BR+
$3,710
Research median
$2,400/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

July. Asking rents in ZIP 34243 usually run 1% below trend in July and 1.4% above it in January, about $52 a month apart at today's median. Based on 11 years of data.

Compared with the peak

Rent in ZIP 34243 is 4.9% below its high of $2,275 in April 2023, at $2,164 as of September 2026.

Past year vs. the rest of Florida

Rent in ZIP 34243 changed +2.6% over the year to September 2026. Across the 623 Florida ZIP codes Zillow tracks, the typical change was +1.8%.

Rent vs. income since 2019

From 2019 to 2024, rent in ZIP 34243 rose 51.8% while median household income rose 25.2% ($64,847 to $81,219). Rent outpaced income.

Since before the pandemic

Rent in ZIP 34243 is 46.1% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent has risen 8 months in a row, and rose in 9 of the last 12 months.

What a typical income covers

30% of the median household income ($81,219) is $2,030 a month. That covers HUD's Fair Market Rent for up to a studio ($1,740); a 1-bedroom is $2,070.

Rank in Sarasota

7th cheapest of 11 ZIP codes in Sarasota.

Cheaper nearby

ZIP 34234, 2 miles away, rents for 11% less ($1,924/mo), about $2,900 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 34243. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$25,968/yr
At $2,164/mo median
Location
StateFL
CountyManatee County
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (2.6% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+2.6% YoY, +0.7% MoM), not inventory.
Demographics

Who lives here

ZIP 34243 (Sarasota, FL) is majority owner-occupied, has a large retiree population, 41.1% of residents hold a bachelor's degree or higher.

Population
32,773
Median income
$81,219
Median age
50.2
Renters
28.5%
Age distribution
14.4%
20.8%
20%
14.9%
29.9%
Under 1814.4%
18–3420.8%
35–5420%
55–6414.9%
65+29.9%
Gender
46.7%
53.3%
Male46.7%
Female53.3%
Race & ethnicity
77.2%
14.9%
White77.2%
Black3.5%
Hispanic14.9%
Asian2.7%
Other1.8%
Education (25+)
25.4%
28.5%
41.1%
No HS diploma5%
HS diploma25.4%
Some college28.5%
Bachelor's+41.1%
Housing tenure
71.5%
28.5%
Owner71.5%
Renter28.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 34243 in Sarasota, FL has changed in 5 years

Rent
$1,587 → $2,164
up 36.4%
Income
$70,875 → $81,219
up 14.6%
Population
31,400 → 32,773
up 4.4%
Renter share
21.1% → 28.5%
+7.4 pts
Bachelor's+
41.5% → 41.1%
-0.4 pts
Median age
52.6 → 50.2
-2.4 yrs

Since 2021, the typical rent in ZIP 34243 in Sarasota, FL has climbed from $1,587 to $2,164, a 36.4% change over five years. Household income in the area moved from $70,875 to $81,219 across the same window, up 14.6% versus 2021. That spread, with rent up faster than earnings, points to a tougher affordability environment than five years ago. The population has grown by 4.4% since 2021, moving from about 31,400 residents to roughly 32,773. Renters now make up 28.5% of households, compared with 21.1% five years ago. Reading these numbers side by side helps frame whether current listings in ZIP 34243 in Sarasota, FL look reasonable against where the market sat half a decade ago.

Community

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Local insights

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About renting in ZIP 34243

Last updated: October 17, 2026

ZIP code 34243 covers Sarasota, FL. The median rent here is $2,164/mo as of October 2026. A 1-bedroom rents for a median of $2,070/mo. A 2-bedroom rents for a median of $2,400/mo.

At 32% of local median household income ($81,219/yr), ZIP 34243 ranks as moderate compared to the national benchmark of 30%. Rents have increased 2.6% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 34243?

To keep rent at or below 30% of gross income, you would need to earn at least $87,000/year (about $42/hour full-time) to afford the median rent of $2,164/mo in ZIP 34243. The local median household income is $81,219/yr, so the typical household falls short of that bar.

Is rent going up or down in ZIP 34243?

Rent in ZIP 34243 has risen 2.6% over the past year as of September 2026. It sits 4.9% below its high of $2,275 in April 2023.

When is the cheapest time to rent in ZIP 34243?

Asking rents in ZIP 34243 are usually lowest in July, about 1% below their yearly trend, and highest in January, about 1.4% above it. At today's median that is a gap of roughly $52 a month. This pattern comes from 11 years of Zillow rent data.

Has rent outpaced income in ZIP 34243?

Yes. From 2019 to 2024, rent in ZIP 34243 rose 51.8% while median household income rose 25.2%, from $64,847 to $81,219. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

How does ZIP 34243 compare to other ZIPs in Florida?

ZIP 34243 is in the middle among Florida ZIP codes for rent, ranking #276 of 656 at $2,164/mo. Over the year to September 2026, rent in ZIP 34243 changed +2.6%, against a typical +1.8% across the 623 Florida ZIP codes Zillow tracks.

How does ZIP 34243 compare to the rest of Sarasota?

At $2,164/mo, ZIP 34243 is $46 below the Sarasota citywide median of $2,210/mo. It is the 7th cheapest of 11 ZIP codes in Sarasota.
Income Affordability
32%
MODERATE

At $2,164/mo, rent takes ~32% of ZIP 34243's median household income ($81,219/yr). The standard benchmark is 30%.

ZIP 34243 32%Benchmark 30%
State income taxNone
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