ZIP Code · WI

ZIP 54914

Part of Appleton, WI

Pop. 31,849·Outagamie County·73rd most expensive ZIP in Wisconsin

Median rent (all units)

$1,228/mo

Year-over-Year

+11.0%

Month-over-Month

+0.5%

vs US Median

-$704

Reported rents

Stable (Monthly)

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Most AffordableMost Expensive

ZIP 54914 · $1,228

More affordable than 90% of US ZIP codes · National median $1,932/mo

Rent check

Is your rent fair?

Compare your rent to the local median.

Medians by bedroom

Rent by unit size

Studio

$810

1 BR

$910

2 BR

$1,170

3 BR

$1,610

4 BR+

$1,680

Research median

$1,170/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Compared with the peak

Rent in ZIP 54914 is at its highest level since Zillow's records here began in July 2022.

Past year vs. the rest of Wisconsin

Rent in ZIP 54914 changed +11.0% over the year to September 2026. Across the 71 Wisconsin ZIP codes Zillow tracks, the typical change was +5.6%.

Recent direction

Rent has risen 5 months in a row, and rose in 11 of the last 12 months.

What a typical income covers

30% of the median household income ($79,875) is $1,997 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($1,680).

Rank in Appleton

3rd cheapest of 3 ZIP codes in Appleton.

From Zillow's monthly rent index (ZORI) for ZIP 54914. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$14,736/yr

At $1,228/mo median

Location

CityAppleton

StateWI

CountyOutagamie County

Rent Market Meter

Strong Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are up 11.0% year-over-year. Expect competition, and move quickly to lock in terms.

Based on rent-price momentum (+11.0% YoY, +0.5% MoM), not inventory.

Demographics

Who lives here

ZIP 54914 (Appleton, WI) is majority owner-occupied, 31.5% of residents hold a bachelor's degree or higher.

Population

31,849

Median income

$79,875

Median age

Renters

39.1%

Age distribution

21.8%

25.1%

23.4%

17.9%

Under 1821.8%

18–3425.1%

35–5423.4%

55–6411.8%

65+17.9%

Gender

49.4%

50.6%

Male49.4%

Female50.6%

Race & ethnicity

78.5%

White78.5%

Black3.2%

Hispanic9.9%

Asian5.8%

Other2.7%

Education (25+)

30.2%

32.6%

31.5%

No HS diploma5.8%

HS diploma30.2%

Some college32.6%

Bachelor's+31.5%

Housing tenure

60.9%

39.1%

Owner60.9%

Renter39.1%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2023 vs 2026

How ZIP 54914 in Appleton, WI has changed in 5 years

Rent

$1,000 → $1,228

up 22.8%

Income

$67,790 → $79,875

up 17.8%

Population

31,359 → 31,849

up 1.6%

Renter share

36% → 39.1%

+3.1 pts

Bachelor's+

29.7% → 31.5%

+1.8 pts

Five years ago, renters in ZIP 54914 in Appleton, WI paid around $1,000 a month. That figure now sits near $1,228, up 22.8% from the 2023 baseline. On the earnings side, the typical household in ZIP 54914 in Appleton, WI now reports about $79,875, up from $67,790 in 2021. Because rent grew faster than wages over the same span, the affordability picture has tightened relative to 2021. Census counts show ZIP 54914 in Appleton, WI adding about 490 residents over the five-year window, up 1.6% on net. The renter share has risen from 36% to 39.1%, with owner-occupied housing accounting for the remainder. For context, the 2023 to 2026 window covers an unusually volatile run for US rents nationally, and ZIP 54914 in Appleton, WI reflects that arc in its own way.

Community

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Local insights

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About renting in ZIP 54914

Last updated: October 17, 2026

ZIP code 54914 covers Appleton, WI. The median rent here is $1,228/mo as of October 2026. A 1-bedroom rents for a median of $910/mo. A 2-bedroom rents for a median of $1,170/mo.

At 18% of local median household income ($79,875/yr), ZIP 54914 ranks as affordable compared to the national benchmark of 30%. Rents have increased 11.0% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 54914?

To keep rent at or below 30% of gross income, you would need to earn at least $49,000/year (about $24/hour full-time) to afford the median rent of $1,228/mo in ZIP 54914. The local median household income is $79,875/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 54914?

Rent in ZIP 54914 has risen 11.0% over the past year as of September 2026. That is the highest level since Zillow's records here began in July 2022.

How does ZIP 54914 compare to other ZIPs in Wisconsin?

ZIP 54914 is one of the more affordable among Wisconsin ZIP codes for rent, ranking #73 of 103 at $1,228/mo. Over the year to September 2026, rent in ZIP 54914 changed +11.0%, against a typical +5.6% across the 71 Wisconsin ZIP codes Zillow tracks.