ZIP Code · AR

ZIP 72801

Pop. 19,019·Pope County·61st most expensive ZIP in Arkansas
Median rent (all units)
$830/mo
Year-over-Year
+5.5%
Month-over-Month
+0.2%
vs US Median
-$1,102
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
ZIP 72801 · $830
More affordable than 100% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$630
1 BR
$690
2 BR
$910
3 BR
$1,220
4 BR+
$1,220
Research median
$910/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of Arkansas

Rent in ZIP 72801 changed +5.5% over the year to September 2026. Across the 44 Arkansas ZIP codes Zillow tracks, the typical change was +2.4%.

Recent direction

Rent rose in 10 of the last 12 months.

What a typical income covers

30% of the median household income ($47,830) is $1,196 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($910); a 3-bedroom is $1,220.

From Zillow's monthly rent index (ZORI) for ZIP 72801. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$9,960/yr
At $830/mo median
Location
StateAR
CountyPope County
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (5.5% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+5.5% YoY, +0.2% MoM), not inventory.
Demographics

Who lives here

ZIP 72801 (Russellville, AR) is roughly split between renters and owners, skews toward younger working-age adults, has a median income below the national average, 25.8% of residents hold a bachelor's degree or higher.

Population
19,019
Median income
$47,830
Median age
27.5
Renters
54.1%
Age distribution
22.1%
37.2%
21.1%
12.8%
Under 1822.1%
18–3437.2%
35–5421.1%
55–646.8%
65+12.8%
Gender
49%
51%
Male49%
Female51%
Race & ethnicity
74%
20.7%
White74%
Black4.3%
Hispanic20.7%
Asian1.7%
Education (25+)
18.3%
33.9%
22.1%
25.8%
No HS diploma18.3%
HS diploma33.9%
Some college22.1%
Bachelor's+25.8%
Housing tenure
45.9%
54.1%
Owner45.9%
Renter54.1%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 72801 in Russellville, AR has changed in 5 years

Income
$35,817 → $47,830
up 33.5%
Population
18,601 → 19,019
up 2.2%
Renter share
55.4% → 54.1%
-1.3 pts
Bachelor's+
22.5% → 25.8%
+3.3 pts
Median age
26 → 27.5
+1.5 yrs

Median household income rose from $35,817 to $47,830 between 2021 and 2024, a 33.5% shift. The population has grown by 2.2% since 2021, moving from about 18,601 residents to roughly 19,019. College-educated residents now make up 25.8% of adults here, versus 22.5% in 2021.

Community

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Local insights

Tips for renters in ZIP 72801

About renting in ZIP 72801

Last updated: October 17, 2026

ZIP code 72801 covers Russellville, AR. The median rent here is $830/mo as of October 2026. A 1-bedroom rents for a median of $690/mo. A 2-bedroom rents for a median of $910/mo.

At 21% of local median household income ($47,830/yr), ZIP 72801 ranks as affordable compared to the national benchmark of 30%. Rents have increased 5.5% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 72801?

To keep rent at or below 30% of gross income, you would need to earn at least $33,000/year (about $16/hour full-time) to afford the median rent of $830/mo in ZIP 72801. The local median household income is $47,830/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 72801?

Rent in ZIP 72801 has risen 5.5% over the past year.

How does ZIP 72801 compare to other ZIPs in Arkansas?

ZIP 72801 is one of the more affordable among Arkansas ZIP codes for rent, ranking #61 of 61 at $830/mo. Over the year to September 2026, rent in ZIP 72801 changed +5.5%, against a typical +2.4% across the 44 Arkansas ZIP codes Zillow tracks.

How does ZIP 72801 compare to the rest of Russellville?

At $830/mo, ZIP 72801 is $65 below the Russellville citywide median of $895/mo.
Income Affordability
21%
VERY AFFORDABLE

At $830/mo, rent takes ~21% of ZIP 72801's median household income ($47,830/yr). The standard benchmark is 30%.

ZIP 72801 21%Benchmark 30%
State income tax3.9%
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Schools nearby

Public schools near ZIP 72801 (Russellville, AR)

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