ZIP Code · TX

ZIP 78254

Pop. 77,893·Bexar County·187th most expensive ZIP in Texas
Median rent (all units)
$1,801/mo
Year-over-Year
-1.6%
Month-over-Month
-0.3%
vs US Median
-$131
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
ZIP 78254 · $1,801
More affordable than 51% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$1,410
1 BR
$1,540
2 BR
$1,870
3 BR
$2,400
4 BR+
$2,800
Research median
$1,870/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

December. Asking rents in ZIP 78254 usually run 1.2% below trend in December and 0.7% above it in August, about $34 a month apart at today's median. Based on 11 years of data.

Compared with the peak

Rent in ZIP 78254 is 2.4% below its high of $1,846 in February 2026, at $1,801 as of September 2026.

Past year vs. the rest of Texas

Rent in ZIP 78254 changed -1.6% over the year to September 2026. Across the 629 Texas ZIP codes Zillow tracks, the typical change was +1.2%.

Rent vs. income since 2019

From 2019 to 2024, rent in ZIP 78254 rose 25.3% while median household income rose 29.7% ($89,055 to $115,526). Income kept ahead of rent.

Since before the pandemic

Rent in ZIP 78254 is 21.9% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent rose in 5 of the last 12 months.

What a typical income covers

30% of the median household income ($115,526) is $2,888 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($2,800).

Rank in San Antonio

52nd cheapest of 54 ZIP codes in San Antonio.

Cheaper nearby

ZIP 78250, 4 miles away, rents for 17% less ($1,491/mo), about $3,700 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 78254. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$21,612/yr
At $1,801/mo median
Location
StateTX
CountyBexar County
Rent Market Meter
Renter's Market
Renter's MarketBalancedLandlord's Market
Rents are softening (down 1.6% YoY), so renters have negotiating leverage.
Based on rent-price momentum (-1.6% YoY, -0.3% MoM), not inventory.
Demographics

Who lives here

ZIP 78254 (San Antonio, TX) is majority owner-occupied, has a large share of families with children, has a median income above the national average, 42.9% of residents hold a bachelor's degree or higher.

Population
77,893
Median income
$115,526
Median age
33.1
Renters
17.7%
Age distribution
31%
22.9%
29.6%
Under 1831%
18–3422.9%
35–5429.6%
55–648.7%
65+7.8%
Gender
52%
48%
Male52%
Female48%
Race & ethnicity
50.4%
54.5%
White50.4%
Black5.1%
Hispanic54.5%
Asian3.6%
Education (25+)
15.7%
36.4%
42.9%
No HS diploma5%
HS diploma15.7%
Some college36.4%
Bachelor's+42.9%
Housing tenure
82.3%
17.7%
Owner82.3%
Renter17.7%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 78254 in San Antonio, TX has changed in 5 years

Rent
$1,588 → $1,801
up 13.4%
Income
$106,984 → $115,526
up 8.0%
Population
74,490 → 77,893
up 4.6%
Renter share
17.6% → 17.7%
+0.1 pts
Bachelor's+
42.4% → 42.9%
+0.5 pts
Median age
31.8 → 33.1
+1.3 yrs

Five years ago, renters in ZIP 78254 in San Antonio, TX paid around $1,588 a month. That figure now sits near $1,801, up 13.4% from the 2021 baseline. Median household income climbed from $106,984 to $115,526 between 2021 and 2024, a 8.0% shift. Because rent grew faster than wages over the same span, the affordability picture has tightened relative to 2021. Census counts show ZIP 78254 in San Antonio, TX adding about 3,403 residents over the five-year window, up 4.6% on net. Taken together, the five-year picture in ZIP 78254 in San Antonio, TX reflects how housing costs and the people paying them have evolved through a stretch that included a pandemic, a hot rental market, and a recent cooling phase.

Community

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About renting in ZIP 78254

Last updated: October 17, 2026

ZIP code 78254 covers San Antonio, TX. The median rent here is $1,801/mo as of October 2026. A 1-bedroom rents for a median of $1,540/mo. A 2-bedroom rents for a median of $1,870/mo.

At 19% of local median household income ($115,526/yr), ZIP 78254 ranks as affordable compared to the national benchmark of 30%. Rents have decreased 1.6% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 78254?

To keep rent at or below 30% of gross income, you would need to earn at least $72,000/year (about $35/hour full-time) to afford the median rent of $1,801/mo in ZIP 78254. The local median household income is $115,526/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 78254?

Rent in ZIP 78254 has fallen 1.6% over the past year as of September 2026. It sits 2.4% below its high of $1,846 in February 2026.

When is the cheapest time to rent in ZIP 78254?

Asking rents in ZIP 78254 are usually lowest in December, about 1.2% below their yearly trend, and highest in August, about 0.7% above it. At today's median that is a gap of roughly $34 a month. This pattern comes from 11 years of Zillow rent data.

Has rent outpaced income in ZIP 78254?

No. From 2019 to 2024, rent in ZIP 78254 rose 25.3% while median household income rose 29.7%, from $89,055 to $115,526. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

How does ZIP 78254 compare to other ZIPs in Texas?

ZIP 78254 is one of the pricier among Texas ZIP codes for rent, ranking #187 of 693 at $1,801/mo. Over the year to September 2026, rent in ZIP 78254 changed -1.6%, against a typical +1.2% across the 629 Texas ZIP codes Zillow tracks.

How does ZIP 78254 compare to the rest of San Antonio?

At $1,801/mo, ZIP 78254 is $420 above the San Antonio citywide median of $1,381/mo. It is the 52nd cheapest of 54 ZIP codes in San Antonio.
Income Affordability
19%
VERY AFFORDABLE

At $1,801/mo, rent takes ~19% of ZIP 78254's median household income ($115,526/yr). The standard benchmark is 30%.

ZIP 78254 19%Benchmark 30%
State income taxNone
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