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ZIP Code · TX

ZIP 79106

Part of Amarillo, TX
Pop. 26,161·Potter County·623rd most expensive ZIP in Texas
Median rent (all units)
$1,190/mo
Year-over-Year
+34.2%
Month-over-Month
+11.2%
vs US Median
-$775
Rising (Monthly)
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Most AffordableMost Expensive
ZIP 79106 · $1,190
More affordable than 92% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$770
1 BR
$900
2 BR
$1,100
3 BR
$1,500
4 BR+
$1,730
Research median
$1,100/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$14,280/yr
At $1,190/mo median
Location
StateTX
CountyPotter County
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 34.2% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+34.2% YoY, +11.2% MoM), not inventory.
Demographics

Who lives here

ZIP 79106 (Amarillo, TX) is roughly split between renters and owners, has a median income below the national average, 28.2% of residents hold a bachelor's degree or higher.

Population
26,161
Median income
$59,493
Median age
36.4
Renters
48.4%
Age distribution
24.3%
24%
23.8%
17.8%
Under 1824.3%
18–3424%
35–5423.8%
55–6410.1%
65+17.8%
Gender
47.9%
52.1%
Male47.9%
Female52.1%
Race & ethnicity
70.6%
32.2%
White70.6%
Black4.8%
Hispanic32.2%
Asian1.4%
Education (25+)
27.9%
32.4%
28.2%
No HS diploma11.6%
HS diploma27.9%
Some college32.4%
Bachelor's+28.2%
Housing tenure
51.6%
48.4%
Owner51.6%
Renter48.4%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 79106 in Amarillo, TX has changed in 5 years

Income
$46,250 → $59,493
up 28.6%
Population
27,668 → 26,161
down 5.4%
Renter share
51.5% → 48.4%
-3.1 pts
Bachelor's+
24.4% → 28.2%
+3.8 pts
Median age
33.3 → 36.4
+3.1 yrs

On the earnings side, the typical household in ZIP 79106 in Amarillo, TX now reports about $59,493, up from $46,250 in 2021. Headcount in the area went from 27,668 to 26,161 between 2021 and 2024, a 5.4% change. About 48.4% of households rent today, against 51.5% in 2021. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 24.4% to 28.2%.

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Local insights

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About renting in ZIP 79106

Last updated: July 20, 2026

ZIP code 79106 covers Amarillo, TX. The median rent here is $1,190/mo as of July 2026. A 1-bedroom rents for a median of $900/mo. A 2-bedroom rents for a median of $1,100/mo.

At 24% of local median household income ($59,493/yr), ZIP 79106 ranks as affordable compared to the national benchmark of 30%. Rents have increased 34.2% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 79106?

As of July 20, 2026, the median monthly rent in ZIP 79106 (Amarillo, TX) is $1,190. This is based on aggregated data from public sources and community submissions.

How does ZIP 79106 rent compare to the US average?

ZIP 79106's median rent of $1,190/mo is $775 (39%) below the US national median of $1,965/mo.

How does ZIP 79106 compare to other ZIPs in Texas?

ZIP 79106 is among the more affordable ZIP codes in Texas, ranking #623 out of 689 ZIPs at $1,190/mo.

How much income do you need to rent in ZIP 79106?

To keep rent at or below 30% of gross income, you would need to earn at least $48,000/year (~$23/hour full-time) to afford the median rent of $1,190/mo in ZIP 79106. The local median household income is $59,493/yr, meaning the typical household meets that threshold.

Is rent going up or down in ZIP 79106?

Rent in ZIP 79106 has increased 34.2% over the past year as of July 20, 2026, putting upward pressure on renter budgets.

Is ZIP 79106 an affordable place to rent?

ZIP 79106 is considered very affordable for renters. At $1,190/mo, rent takes approximately 24% of the local median household income ($59,493/yr). The standard benchmark is 30%. ZIP 79106 falls comfortably within that range.

What percentage of ZIP 79106 residents rent vs. own?

According to Census data, approximately 48.4% of ZIP 79106 households are renters, while 51.6% are owner-occupied. ZIP 79106 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 79106 compare to the rest of Amarillo?

ZIP 79106 is more affordable than Amarillo overall. At $1,190/mo, it's $88 below the Amarillo citywide median of $1,278/mo.

When was rent data for ZIP 79106 last updated?

Rent data for ZIP 79106 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
24%
VERY AFFORDABLE

At $1,190/mo, rent takes ~24% of ZIP 79106's median household income ($59,493/yr). The standard benchmark is 30%.

ZIP 79106 24%Benchmark 30%
State income taxNone
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