ZIP Code · CA

ZIP 90660

Part of Pico Rivera, CA

Pop. 60,272·Los Angeles County·716th most expensive ZIP in California

Median rent (all units)

$2,291/mo

Year-over-Year

+0.2%

Month-over-Month

-1.4%

vs US Median

+$359

Reported rents

Falling (Monthly)

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Most AffordableMost Expensive

ZIP 90660 · $2,291

More expensive than 73% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$1,780

1 BR

$2,000

2 BR

$2,490

3 BR

$3,160

4 BR+

$3,520

Research median

$2,490/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of California

Rent in ZIP 90660 changed +0.2% over the year to September 2026. Across the 819 California ZIP codes Zillow tracks, the typical change was +3.2%.

Recent direction

Rent has fallen 3 months in a row, and rose in 7 of the last 12 months.

What a typical income covers

30% of the median household income ($88,201) is $2,205 a month. That covers HUD's Fair Market Rent for up to a 1-bedroom ($2,000); a 2-bedroom is $2,490.

Cheaper nearby

ZIP 90270, 6 miles away, rents for 29% less ($1,635/mo), about $7,900 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 90660. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$27,492/yr

At $2,291/mo median

Location

CityPico Rivera

StateCA

CountyLos Angeles County

Rent Market Meter

Renter's Market

Renter's MarketBalancedLandlord's Market

Rents are softening (up only 0.2% YoY), so renters have negotiating leverage.

Based on rent-price momentum (+0.2% YoY, -1.4% MoM), not inventory.

Demographics

Who lives here

ZIP 90660 (Pico Rivera, CA) is majority owner-occupied, 16.3% of residents hold a bachelor's degree or higher.

Population

60,272

Median income

$88,201

Median age

40.4

Renters

29.5%

Age distribution

20.8%

22.8%

25.2%

13.1%

18.2%

Under 1820.8%

18–3422.8%

35–5425.2%

55–6413.1%

65+18.2%

Gender

48.9%

51.1%

Male48.9%

Female51.1%

Race & ethnicity

16.6%

90.1%

White16.6%

Black1.5%

Hispanic90.1%

Asian3.5%

Education (25+)

27.8%

30.2%

25.7%

16.3%

No HS diploma27.8%

HS diploma30.2%

Some college25.7%

Bachelor's+16.3%

Housing tenure

70.5%

29.5%

Owner70.5%

Renter29.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 90660 in Pico Rivera, CA has changed in 5 years

Income

$78,056 → $88,201

up 13.0%

Population

62,383 → 60,272

down 3.4%

Renter share

30.8% → 29.5%

-1.3 pts

Bachelor's+

14.1% → 16.3%

+2.2 pts

Median age

39 → 40.4

+1.4 yrs

On the earnings side, the typical household in ZIP 90660 in Pico Rivera, CA now reports about $88,201, up from $78,056 in 2021. Census counts show ZIP 90660 in Pico Rivera, CA losing about 2,111 residents over the five-year window, down 3.4% on net. Bachelor's-degree-or-higher attainment moved from 14.1% to 16.3% across the same window.

Community

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Local insights

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About renting in ZIP 90660

Last updated: October 17, 2026

ZIP code 90660 covers Pico Rivera, CA. The median rent here is $2,291/mo as of October 2026. A 1-bedroom rents for a median of $2,000/mo. A 2-bedroom rents for a median of $2,490/mo.

At 31% of local median household income ($88,201/yr), ZIP 90660 ranks as moderate compared to the national benchmark of 30%. Rents have increased 0.2% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 90660?

To keep rent at or below 30% of gross income, you would need to earn at least $92,000/year (about $44/hour full-time) to afford the median rent of $2,291/mo in ZIP 90660. The local median household income is $88,201/yr, so the typical household falls short of that bar.

Is rent going up or down in ZIP 90660?

Rent in ZIP 90660 has been roughly flat over the past year, a +0.2% change.

How does ZIP 90660 compare to other ZIPs in California?

ZIP 90660 is one of the more affordable among California ZIP codes for rent, ranking #716 of 898 at $2,291/mo. Over the year to September 2026, rent in ZIP 90660 changed +0.2%, against a typical +3.2% across the 819 California ZIP codes Zillow tracks.