City Report · GA

Holly Springs

Pop. 18,627·24th most expensive in Georgia·Rental market data updated monthly for Holly Springs, GA
Median rent (all units)
$2,120/mo
Year-over-Year
+2.9%
Month-over-Month
+1.7%
vs US Median
+$155
Rising (Monthly)
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Most AffordableMost Expensive
Holly Springs · $2,120
More expensive than 65% of US cities · National median $1,965/mo
Rent Reality Score
57/100
Fairly priced
OverheatedFairGreat value

Rents are 3% below what Holly Springs's 10-year trend predicts — a better deal than its own history suggests.

Actual rent
$2,120/mo
Expected by trend
$2,194/mo
The Rent Reality Score compares today's median rent to where Holly Springs's own long-run trajectory projects it should be. See the full rankings →
Medians by bedroom

Rent by unit size

1 BR
$1,641
2 BR
$1,588
3 BR
$2,217
4 BR+
$2,040
Research median
$1,588/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$25,440/yr
At $2,120/mo median
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 2.9% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+2.9% YoY, +1.7% MoM), not inventory.
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Demographics

Who lives here

Holly Springs, GA is majority owner-occupied, has a large share of families with children, has a median income above the national average, 45.8% of residents hold a bachelor's degree or higher.

Population
18,627
Median income
$113,992
Median age
39.5
Renters
24.9%
Age distribution
26%
18.2%
33.7%
Under 1826%
18–3418.2%
35–5433.7%
55–6410%
65+11.9%
Gender
50.8%
49.2%
Male50.8%
Female49.2%
Race & ethnicity
79%
White79%
Black9.5%
Hispanic9.4%
Asian1.7%
Education (25+)
21%
30.1%
45.8%
No HS diploma3.1%
HS diploma21%
Some college30.1%
Bachelor's+45.8%
Housing tenure
75.1%
24.9%
Owner75.1%
Renter24.9%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2022 vs 2026

How Holly Springs, GA has changed in 5 years

Rent
$1,904 → $2,120
up 11.3%
Income
$98,651 → $113,992
up 15.6%
Population
15,784 → 18,627
up 18.0%
Renter share
26.2% → 24.9%
-1.3 pts
Bachelor's+
42.3% → 45.8%
+3.5 pts

Five years ago, renters in Holly Springs, GA paid around $1,904 a month. That figure now sits near $2,120, up 11.3% from the 2022 baseline. Census figures show median household income at $113,992 today, compared with $98,651 five years earlier. With wages climbing faster than rent over the same window, renters here have a bit more breathing room than they did five years back. Census counts show Holly Springs, GA adding about 2,843 residents over the five-year window, up 18.0% on net. Bachelor's-degree-or-higher attainment moved from 42.3% to 45.8% across the same window. The combined trend lines point to a market that has changed measurably from where it stood in early 2022.

Community

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View Holly Springs rent history (2015–2026) →
Salary vs rent

Can you afford rent in Holly Springs on your salary?

At $2,120/mo, how Holly Springs rent compares to typical pay (30% rule).

By apartment size

Holly Springs rent by bedroom count

Median rent for each apartment size in Holly Springs. Click any size for full breakdown.

Local insights

Tips for renters in Holly Springs

About renting in Holly Springs, GA

Last updated: July 20, 2026

The median rent in Holly Springs is $2,120/mo as of July 2026. a 2-bedroom runs $1,588/mo. One-bedroom apartments average $1,641/mo and 3-bedroom units go for $2,217/mo.

At 22% of local median household income ($113,992/yr), Holly Springs ranks as affordable compared to the national benchmark of 30%. Rents have increased 2.9% over the past year.

FAQ

Frequently asked questions

Is Holly Springs an affordable city for renters?

Holly Springs is considered very affordable for renters. At $2,120/mo, rent takes approximately 22% of the local median household income ($113,992/yr). The standard benchmark is 30%. Holly Springs falls comfortably within that range.

How much income do you need to rent in Holly Springs?

To keep rent at or below 30% of gross income, you would need to earn at least $85,000/year (~$41/hour full-time) to afford the median rent of $2,120/mo in Holly Springs. The local median household income is $113,992/yr, meaning the typical Holly Springs household meets that threshold.

Is rent going up or down in Holly Springs?

Rent in Holly Springs has increased 2.9% over the past year as of July 2026, putting upward pressure on renter budgets.

How does Holly Springs rent compare to other cities in Georgia?

Holly Springs is one of the pricier cities in Georgia for rent, ranking #24 out of 135 tracked cities at $2,120/mo.

Which nearby cities are cheaper to rent in than Holly Springs?

Several nearby cities have lower median rents than Holly Springs ($2,120/mo): Roswell ($1,730/mo), Kennesaw ($1,774/mo).

What percentage of Holly Springs residents rent vs. own?

According to Census data, approximately 24.9% of Holly Springs households are renters, while 75.1% are owner-occupied. Holly Springs leans toward homeownership, which can mean a smaller rental inventory.

How does Holly Springs rent compare to the national average?

Holly Springs's median rent of $2,120/mo is $155 (8%) above the US national median of $1,965/mo. Within Georgia, it ranks #24 out of 135 tracked cities.
Income Affordability
22%
VERY AFFORDABLE

At $2,120/mo, rent takes ~22% of Holly Springs's median household income ($113,992/yr). The standard benchmark is 30%.

Holly Springs 22%Benchmark 30%
State income tax4.99%
Run the Holly Springs affordability calculator →
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Holly Springs, GA

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