City Report · NC

Pinehurst

Pop. 18,256·9th most expensive in North Carolina·Rental market data updated monthly for Pinehurst, NC
Median rent (all units)
$2,012/mo
Year-over-Year
+0.5%
Month-over-Month
-0.1%
vs US Median
+$80
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
Pinehurst · $2,012
More expensive than 61% of US cities · National median $1,932/mo
Affordability
22% of income
VERY AFFORDABLE
0%30% benchmark60%+

At $2,012/mo, rent takes about 22% of the local median household income, comfortably within the 30% benchmark.

Income to afford
$80,000/yr
Local median income
$109,802/yr
Based on the 30%-of-income rule using Pinehurst's median rent and household income. See the full affordability breakdown →
Medians by bedroom

Rent by unit size

Studio
$1,480
1 BR
$1,540
2 BR
$1,700
3 BR
$2,380
4 BR+
$2,850
Fair Market Rent (HUD)
$1,700/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $2,012 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of North Carolina

Rent in Pinehurst changed +0.5% over the year to September 2026. Across the 94 North Carolina cities Zillow tracks, the typical change was +2.9%.

Recent direction

Rent rose in 7 of the last 12 months.

What a typical income covers

30% of the median household income ($109,802) is $2,745 a month. That covers HUD's Fair Market Rent for up to a 3-bedroom ($2,380); a 4-bedroom is $2,850.

Cheaper nearby

Southern Pines, 5 miles away, rents for 13% less ($1,753/mo), about $3,100 a year in savings.

From Zillow's monthly rent index (ZORI) for Pinehurst. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$24,144/yr
At $2,012/mo median
Rent Market Meter
Balanced Market
Renter's MarketBalancedLandlord's Market
Rents are roughly steady, with neither renters nor landlords holding a strong edge right now.
Based on rent-price momentum (+0.5% YoY, -0.1% MoM), not inventory.
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Demographics

Who lives here

Pinehurst, NC is majority owner-occupied, has a large retiree population, has a median income above the national average, 60.9% of residents hold a bachelor's degree or higher.

Population
18,256
Median income
$109,802
Median age
60.6
Renters
14.8%
Age distribution
16.3%
20.6%
14.2%
41%
Under 1816.3%
18–347.9%
35–5420.6%
55–6414.2%
65+41%
Gender
50.4%
49.6%
Male50.4%
Female49.6%
Race & ethnicity
86.2%
White86.2%
Black1.1%
Hispanic4.3%
Asian1.8%
Other6.6%
Education (25+)
12.9%
24.1%
60.9%
No HS diploma2%
HS diploma12.9%
Some college24.1%
Bachelor's+60.9%
Housing tenure
85.2%
14.8%
Owner85.2%
Renter14.8%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How Pinehurst, NC has changed in 5 years

Income
$92,342 → $109,802
up 18.9%
Population
17,250 → 18,256
up 5.8%
Renter share
14.1% → 14.8%
+0.7 pts
Bachelor's+
61.4% → 60.9%
-0.5 pts
Median age
58.7 → 60.6
+1.9 yrs

Household income in the area moved from $92,342 to $109,802 across the same window, up 18.9% versus 2021. Headcount in the area went from 17,250 to 18,256 between 2021 and 2024, a 5.8% change.

Community

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View Pinehurst rent history (2015–2026) →
Salary vs rent

Can you afford rent in Pinehurst on your salary?

At $2,012/mo, how Pinehurst rent compares to typical pay (30% rule).

By apartment size

Pinehurst rent by bedroom count

Median rent for each apartment size in Pinehurst. Click any size for full breakdown.

Local insights

Tips for renters in Pinehurst

About renting in Pinehurst, NC

Last updated: October 17, 2026

The median rent in Pinehurst is $2,012/mo as of October 2026. A studio apartment averages $1,480/mo while a 2-bedroom runs $1,700/mo. One-bedroom apartments average $1,540/mo and 3-bedroom units go for $2,380/mo.

At 22% of local median household income ($109,802/yr), Pinehurst ranks as affordable compared to the national benchmark of 30%. Rents have increased 0.5% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Pinehurst?

To keep rent at or below 30% of gross income, you would need to earn at least $80,000/year (about $38/hour full-time) to afford the median rent of $2,012/mo in Pinehurst. The local median household income is $109,802/yr, so the typical household meets that bar.

Is rent going up or down in Pinehurst?

Rent in Pinehurst has risen 0.5% over the past year.

How does Pinehurst rent compare to other cities in North Carolina?

Pinehurst is one of the pricier among North Carolina cities for rent, ranking #9 of 129 tracked cities at $2,012/mo. Over the year to September 2026, rent in Pinehurst changed +0.5%, against a typical +2.9% across the 94 North Carolina cities Zillow tracks.

Which nearby cities are cheaper to rent in than Pinehurst?

Nearby cities with lower median rent than Pinehurst ($2,012/mo) include Raeford ($1,725/mo), Southern Pines ($1,753/mo), and Aberdeen ($1,760/mo).
Income Affordability
22%
VERY AFFORDABLE

At $2,012/mo, rent takes ~22% of Pinehurst's median household income ($109,802/yr). The standard benchmark is 30%.

Pinehurst 22%Benchmark 30%
State income tax4.5%
Run the Pinehurst affordability calculator →
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Pinehurst, NC

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