City Report · NC

Richlands

Pop. 2,335·75th most expensive in North Carolina·Rental market data updated monthly for Richlands, NC
Median rent (all units)
$1,663/mo
Year-over-Year
Stable
Month-over-Month
-0.1%
vs US Median
-$269
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
Richlands · $1,663
More affordable than 64% of US cities · National median $1,932/mo
Affordability
31% of income
MODERATE
0%30% benchmark60%+

At $1,663/mo, rent takes about 31% of the local median household income, slightly above the 30% benchmark.

Income to afford
$67,000/yr
Local median income
$65,163/yr
Based on the 30%-of-income rule using Richlands's median rent and household income. See the full affordability breakdown →
Medians by bedroom

Rent by unit size

Studio
$910
1 BR
$980
2 BR
$1,210
3 BR
$1,710
4 BR+
$2,050
Fair Market Rent (HUD)
$1,210/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,663 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of North Carolina

Rent in Richlands changed +5.5% over the year to September 2026. Across the 94 North Carolina cities Zillow tracks, the typical change was +2.9%.

Recent direction

Rent has fallen 2 months in a row, and rose in 7 of the last 12 months.

What a typical income covers

30% of the median household income ($65,163) is $1,629 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,210); a 3-bedroom is $1,710.

Cheaper nearby

Jacksonville, 11 miles away, rents for 15% less ($1,421/mo), about $2,900 a year in savings.

From Zillow's monthly rent index (ZORI) for Richlands. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$19,956/yr
At $1,663/mo median
Rent Market Meter
Balanced Market
Renter's MarketBalancedLandlord's Market
Rents are roughly steady, with neither renters nor landlords holding a strong edge right now.
Based on rent-price momentum (+0.0% YoY, -0.1% MoM), not inventory.
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Demographics

Who lives here

Richlands, NC is majority owner-occupied, has a large share of families with children, has a median income below the national average, 38.1% of residents hold a bachelor's degree or higher.

Population
2,335
Median income
$65,163
Median age
29.5
Renters
33.7%
Age distribution
33.9%
21.8%
30.8%
Under 1833.9%
18–3421.8%
35–5430.8%
55–646.4%
65+7.1%
Gender
52.8%
47.2%
Male52.8%
Female47.2%
Race & ethnicity
71.9%
17.9%
White71.9%
Black17.9%
Hispanic10.4%
Asian1.1%
Education (25+)
28.1%
25.4%
38.1%
No HS diploma8.4%
HS diploma28.1%
Some college25.4%
Bachelor's+38.1%
Housing tenure
66.3%
33.7%
Owner66.3%
Renter33.7%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How Richlands, NC has changed in 5 years

Income
$54,231 → $65,163
up 20.2%
Population
2,721 → 2,335
down 14.2%
Renter share
40% → 33.7%
-6.3 pts
Bachelor's+
23.3% → 38.1%
+14.8 pts
Median age
27.7 → 29.5
+1.8 yrs

Local incomes tracked alongside that move, going from a median of $54,231 in 2021 to $65,163 more recently. The population has contracted by 14.2% since 2021, moving from about 2,721 residents to roughly 2,335. Renters now make up 33.7% of households, compared with 40% five years ago. College-educated residents now make up 38.1% of adults here, versus 23.3% in 2021.

Community

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View Richlands rent history (2015–2026) →
Salary vs rent

Can you afford rent in Richlands on your salary?

At $1,663/mo, how Richlands rent compares to typical pay (30% rule).

By apartment size

Richlands rent by bedroom count

Median rent for each apartment size in Richlands. Click any size for full breakdown.

Local insights

Tips for renters in Richlands

About renting in Richlands, NC

Last updated: October 17, 2026

The median rent in Richlands is $1,663/mo as of October 2026. A studio apartment averages $910/mo while a 2-bedroom runs $1,210/mo. One-bedroom apartments average $980/mo and 3-bedroom units go for $1,710/mo.

At 31% of local median household income ($65,163/yr), Richlands ranks as moderate compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Richlands?

To keep rent at or below 30% of gross income, you would need to earn at least $67,000/year (about $32/hour full-time) to afford the median rent of $1,663/mo in Richlands. The local median household income is $65,163/yr, so the typical household falls short of that bar.

Is rent going up or down in Richlands?

Rent in Richlands has been roughly flat over the past year, a 0.0% change.

How does Richlands rent compare to other cities in North Carolina?

Richlands is in the middle among North Carolina cities for rent, ranking #75 of 129 tracked cities at $1,663/mo. Over the year to September 2026, rent in Richlands changed +5.5%, against a typical +2.9% across the 94 North Carolina cities Zillow tracks.

Which nearby cities are cheaper to rent in than Richlands?

Nearby cities with lower median rent than Richlands ($1,663/mo) include Kinston ($1,181/mo), Midway Park ($1,396/mo), and Jacksonville ($1,421/mo).
Income Affordability
31%
MODERATE

At $1,663/mo, rent takes ~31% of Richlands's median household income ($65,163/yr). The standard benchmark is 30%.

Richlands 31%Benchmark 30%
State income tax4.5%
Run the Richlands affordability calculator →
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Richlands, NC

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