Rents are 3% below what Hilton Head Island's 10-year trend predicts — a better deal than its own history suggests.
Rent by unit size
Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).
12-month history
Last updated: July 20, 2026
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Who lives here
Hilton Head Island, SC is majority owner-occupied, has a large retiree population, has a median income above the national average, 56.1% of residents hold a bachelor's degree or higher.
Source: U.S. Census Bureau · ACS 2024 5-Year Estimates
How Hilton Head Island, SC has changed in 5 years
The median rent in Hilton Head Island, SC stood at $2,753 in 2023 and currently runs about $3,106, reflecting a 12.8% increase over the period. Median household income rose from $87,884 to $94,657 between 2021 and 2024, a 7.7% shift. That spread, with rent up faster than earnings, points to a tougher affordability environment than five years ago. College-educated residents now make up 56.1% of adults here, versus 52.6% in 2021. Taken together, the five-year picture in Hilton Head Island, SC reflects how housing costs and the people paying them have evolved through a stretch that included a pandemic, a hot rental market, and a recent cooling phase.
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Can you afford rent in Hilton Head Island on your salary?
At $3,106/mo, how Hilton Head Island rent compares to typical pay (30% rule).
Hilton Head Island rent by bedroom count
Median rent for each apartment size in Hilton Head Island. Click any size for full breakdown.
Tips for renters in Hilton Head Island
Last updated: July 20, 2026
The median rent in Hilton Head Island is $3,106/mo as of July 2026. A studio apartment averages $1,705/mo while a 2-bedroom runs $1,960/mo. One-bedroom apartments average $1,770/mo and 3-bedroom units go for $2,360/mo.
At 39% of local median household income ($94,657/yr), Hilton Head Island ranks as moderate compared to the national benchmark of 30%. Rents have increased 3.5% over the past year.
Frequently asked questions
Is Hilton Head Island an affordable city for renters?
How much income do you need to rent in Hilton Head Island?
Is rent going up or down in Hilton Head Island?
Which Hilton Head Island neighborhoods have the lowest rent?
How does Hilton Head Island rent compare to other cities in South Carolina?
Which nearby cities are cheaper to rent in than Hilton Head Island?
What percentage of Hilton Head Island residents rent vs. own?
How does Hilton Head Island rent compare to the national average?
At $3,106/mo, rent takes ~39% of Hilton Head Island's median household income ($94,657/yr). The standard benchmark is 30%.
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Estimated from ZIP-level data
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