City Report · SC

West Columbia

Pop. 17,963·43rd most expensive in South Carolina·West Columbia rents are up 5.8% over the past year
Median rent (all units)
$1,558/mo
Year-over-Year
+5.8%
Month-over-Month
+0.5%
vs US Median
-$374
Reported rents
Rising (Monthly)
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Most AffordableMost Expensive
West Columbia · $1,558
More affordable than 72% of US cities · National median $1,932/mo
Rent Reality Score
56/100
Fairly priced
OverheatedFairGreat value

Rents are 3% below what West Columbia's 10-year trend predicts — a better deal than its own history suggests.

Actual rent
$1,558/mo
Expected by trend
$1,606/mo
The Rent Reality Score compares today's median rent to where West Columbia's own long-run trajectory projects it should be. See the full rankings →
Medians by bedroom

Rent by unit size

Studio
$950
1 BR
$1,050
2 BR
$1,160
3 BR
$1,480
4 BR+
$1,780
Fair Market Rent (HUD)
$1,160/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,558 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Compared with the peak

Rent in West Columbia is at its highest level since Zillow's records here began in December 2021.

Past year vs. the rest of South Carolina

Rent in West Columbia changed +5.8% over the year to September 2026. Across the 54 South Carolina cities Zillow tracks, the typical change was +3.1%.

Recent direction

Rent has risen 2 months in a row, and rose in 10 of the last 12 months.

What a typical income covers

30% of the median household income ($56,912) is $1,423 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,160); a 3-bedroom is $1,480.

From Zillow's monthly rent index (ZORI) for West Columbia. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$18,696/yr
At $1,558/mo median
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 5.8% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+5.8% YoY, +0.5% MoM), not inventory.
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Demographics

Who lives here

West Columbia, SC is majority owner-occupied, has a large retiree population, has a median income below the national average, 40.9% of residents hold a bachelor's degree or higher.

Population
17,963
Median income
$56,912
Median age
38.6
Renters
44.7%
Age distribution
17.1%
27.6%
22.1%
21.9%
Under 1817.1%
18–3427.6%
35–5422.1%
55–6411.3%
65+21.9%
Gender
45%
55%
Male45%
Female55%
Race & ethnicity
64.2%
16.2%
12.4%
White64.2%
Black16.2%
Hispanic12.4%
Asian4.3%
Other3.1%
Education (25+)
23.1%
26.5%
40.9%
No HS diploma9.5%
HS diploma23.1%
Some college26.5%
Bachelor's+40.9%
Housing tenure
55.3%
44.7%
Owner55.3%
Renter44.7%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2022 vs 2026

How West Columbia, SC has changed in 5 years

Rent
$1,199 → $1,558
up 29.9%
Income
$48,163 → $56,912
up 18.2%
Population
17,265 → 17,963
up 4.0%
Renter share
42.5% → 44.7%
+2.2 pts
Bachelor's+
34.8% → 40.9%
+6.1 pts
Median age
39.2 → 38.6
-0.6 yrs

The median rent in West Columbia, SC stood at $1,199 in 2022 and currently runs about $1,558, reflecting a 29.9% increase over the period. Census figures show median household income at $56,912 today, compared with $48,163 five years earlier. That spread, with rent up faster than earnings, points to a tougher affordability environment than five years ago. The population has grown by 4.0% since 2021, moving from about 17,265 residents to roughly 17,963. Renters now make up 44.7% of households, compared with 42.5% five years ago. College-educated residents now make up 40.9% of adults here, versus 34.8% in 2021. The combined trend lines point to a market that has changed measurably from where it stood in early 2022.

Community

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View West Columbia rent history (2015–2026) →
Salary vs rent

Can you afford rent in West Columbia on your salary?

At $1,558/mo, how West Columbia rent compares to typical pay (30% rule).

By apartment size

West Columbia rent by bedroom count

Median rent for each apartment size in West Columbia. Click any size for full breakdown.

Local insights

Tips for renters in West Columbia

About renting in West Columbia, SC

Last updated: October 17, 2026

The median rent in West Columbia is $1,558/mo as of October 2026. A studio apartment averages $950/mo while a 2-bedroom runs $1,160/mo. One-bedroom apartments average $1,050/mo and 3-bedroom units go for $1,480/mo.

At 33% of local median household income ($56,912/yr), West Columbia ranks as moderate compared to the national benchmark of 30%. Rents have increased 5.8% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in West Columbia?

To keep rent at or below 30% of gross income, you would need to earn at least $62,000/year (about $30/hour full-time) to afford the median rent of $1,558/mo in West Columbia. The local median household income is $56,912/yr, so the typical household falls short of that bar.

Is rent going up or down in West Columbia?

Rent in West Columbia has risen 5.8% over the past year as of September 2026. That is the highest level since Zillow's records here began in December 2021.

How does West Columbia rent compare to other cities in South Carolina?

West Columbia is one of the more affordable among South Carolina cities for rent, ranking #43 of 62 tracked cities at $1,558/mo. Over the year to September 2026, rent in West Columbia changed +5.8%, against a typical +3.1% across the 54 South Carolina cities Zillow tracks.

Which nearby cities are cheaper to rent in than West Columbia?

Nearby cities with lower median rent than West Columbia ($1,558/mo) include Forest Acres ($1,241/mo), Cayce ($1,462/mo), and Columbia ($1,500/mo).
Income Affordability
33%
MODERATE

At $1,558/mo, rent takes ~33% of West Columbia's median household income ($56,912/yr). The standard benchmark is 30%.

West Columbia 33%Benchmark 30%
State income tax3–6.2%
Run the West Columbia affordability calculator →
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near West Columbia, SC

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