ZIP Code · VA

ZIP 23666

Part of Hampton, VA
Pop. 54,233·Hampton City·142nd most expensive ZIP in Virginia
Median rent (all units)
$1,684/mo
Year-over-Year
+6.3%
Month-over-Month
+1.8%
vs US Median
-$248
Reported rents
Rising (Monthly)
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Most AffordableMost Expensive
ZIP 23666 · $1,684
More affordable than 59% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$1,630
1 BR
$1,650
2 BR
$1,870
3 BR
$2,590
4 BR+
$3,050
Research median
$1,870/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

February. Asking rents in ZIP 23666 usually run 0.7% below trend in February and 0.7% above it in September, about $24 a month apart at today's median. Based on 11 years of data.

Compared with the peak

Rent in ZIP 23666 is at its highest level since Zillow's records here began in January 2015.

Past year vs. the rest of Virginia

Rent in ZIP 23666 changed +6.2% over the year to September 2026. Across the 169 Virginia ZIP codes Zillow tracks, the typical change was +3.4%.

Rent vs. income since 2019

From 2019 to 2024, rent in ZIP 23666 rose 46.2% while median household income rose 27% ($57,132 to $72,568). Rent outpaced income.

Since before the pandemic

Rent in ZIP 23666 is 48.4% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent has risen 10 months in a row, and rose in 10 of the last 12 months.

What a typical income covers

30% of the median household income ($72,568) is $1,814 a month. That covers HUD's Fair Market Rent for up to a 1-bedroom ($1,650); a 2-bedroom is $1,870.

Rank in Hampton

2nd cheapest of 5 ZIP codes in Hampton.

Cheaper nearby

ZIP 23605, 3 miles away, rents for 11% less ($1,504/mo), about $2,200 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 23666. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$20,208/yr
At $1,684/mo median
Location
StateVA
CountyHampton City
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 6.3% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+6.3% YoY, +1.8% MoM), not inventory.
Demographics

Who lives here

ZIP 23666 (Hampton, VA) is roughly split between renters and owners, 28.4% of residents hold a bachelor's degree or higher.

Population
54,233
Median income
$72,568
Median age
36.3
Renters
47.1%
Age distribution
20.9%
27.4%
23.4%
12%
16.3%
Under 1820.9%
18–3427.4%
35–5423.4%
55–6412%
65+16.3%
Gender
48.3%
51.7%
Male48.3%
Female51.7%
Race & ethnicity
30.9%
51.3%
White30.9%
Black51.3%
Hispanic7.8%
Asian3.6%
Other6.4%
Education (25+)
26.7%
36.6%
28.4%
No HS diploma8.3%
HS diploma26.7%
Some college36.6%
Bachelor's+28.4%
Housing tenure
52.9%
47.1%
Owner52.9%
Renter47.1%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 23666 in Hampton, VA has changed in 5 years

Rent
$1,262 → $1,684
up 33.4%
Income
$61,224 → $72,568
up 18.5%
Population
53,406 → 54,233
up 1.5%
Renter share
48.6% → 47.1%
-1.5 pts
Bachelor's+
26.9% → 28.4%
+1.5 pts

Rent in ZIP 23666 in Hampton, VA has climbed 33.4% since 2021, going from about $1,262 per month to roughly $1,684 today. On the earnings side, the typical household in ZIP 23666 in Hampton, VA now reports about $72,568, up from $61,224 in 2021. Rent outpaced income growth by roughly 14.9 percentage points, which means renters are spending a larger slice of each paycheck on housing than they did in 2021. Headcount in the area went from 53,406 to 54,233 between 2021 and 2024, a 1.5% change. About 47.1% of households rent today, against 48.6% in 2021. For context, the 2021 to 2026 window covers an unusually volatile run for US rents nationally, and ZIP 23666 in Hampton, VA reflects that arc in its own way.

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About renting in ZIP 23666

Last updated: October 17, 2026

ZIP code 23666 covers Hampton, VA. The median rent here is $1,684/mo as of October 2026. A 1-bedroom rents for a median of $1,650/mo. A 2-bedroom rents for a median of $1,870/mo.

At 28% of local median household income ($72,568/yr), ZIP 23666 ranks as affordable compared to the national benchmark of 30%. Rents have increased 6.3% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 23666?

To keep rent at or below 30% of gross income, you would need to earn at least $67,000/year (about $32/hour full-time) to afford the median rent of $1,684/mo in ZIP 23666. The local median household income is $72,568/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 23666?

Rent in ZIP 23666 has risen 6.3% over the past year as of September 2026. That is the highest level since Zillow's records here began in January 2015.

When is the cheapest time to rent in ZIP 23666?

Asking rents in ZIP 23666 are usually lowest in February, about 0.7% below their yearly trend, and highest in September, about 0.7% above it. At today's median that is a gap of roughly $24 a month. This pattern comes from 11 years of Zillow rent data.

Has rent outpaced income in ZIP 23666?

Yes. From 2019 to 2024, rent in ZIP 23666 rose 46.2% while median household income rose 27%, from $57,132 to $72,568. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

How does ZIP 23666 compare to other ZIPs in Virginia?

ZIP 23666 is one of the more affordable among Virginia ZIP codes for rent, ranking #142 of 194 at $1,684/mo. Over the year to September 2026, rent in ZIP 23666 changed +6.2%, against a typical +3.4% across the 169 Virginia ZIP codes Zillow tracks.

How does ZIP 23666 compare to the rest of Hampton?

At $1,684/mo, ZIP 23666 is $6 below the Hampton citywide median of $1,690/mo. It is the 2nd cheapest of 5 ZIP codes in Hampton.
Income Affordability
28%
AFFORDABLE

At $1,684/mo, rent takes ~28% of ZIP 23666's median household income ($72,568/yr). The standard benchmark is 30%.

ZIP 23666 28%Benchmark 30%
State income tax2–5.75%
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Schools nearby

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