ZIP Code · GA

ZIP 30097

Part of Duluth, GA

Pop. 46,876·Gwinnett County·73rd most expensive ZIP in Georgia

Median rent (all units)

$1,934/mo

Year-over-Year

+1.1%

Month-over-Month

+0.6%

vs US Median

+$2

Reported rents

Rising (Monthly)

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Most AffordableMost Expensive

ZIP 30097 · $1,934

More expensive than 58% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$1,890

1 BR

$1,980

2 BR

$2,170

3 BR

$2,600

4 BR+

$3,110

Research median

$2,170/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

January. Asking rents in ZIP 30097 usually run 0.8% below trend in January and 0.6% above it in July, about $27 a month apart at today's median. Based on 10 years of data.

Compared with the peak

Rent in ZIP 30097 is 1.6% below its high of $1,966 in April 2023, at $1,934 as of September 2026.

Past year vs. the rest of Georgia

Rent in ZIP 30097 changed +1.1% over the year to September 2026. Across the 216 Georgia ZIP codes Zillow tracks, the typical change was +2.4%.

Rent vs. income since 2019

From 2019 to 2024, rent in ZIP 30097 rose 33.5% while median household income rose 10.2% ($113,314 to $124,890). Rent outpaced income.

Since before the pandemic

Rent in ZIP 30097 is 31.1% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent has risen 4 months in a row, and rose in 7 of the last 12 months.

What a typical income covers

30% of the median household income ($124,890) is $3,122 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($3,110).

Cheaper nearby

ZIP 30096, 4 miles away, rents for 16% less ($1,616/mo), about $3,800 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 30097. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$23,208/yr

At $1,934/mo median

Location

CityDuluth

StateGA

CountyGwinnett County

Rent Market Meter

Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are climbing (1.1% YoY), so leverage tilts toward landlords. Act sooner rather than later.

Based on rent-price momentum (+1.1% YoY, +0.6% MoM), not inventory.

Demographics

Who lives here

ZIP 30097 (Duluth, GA) is majority owner-occupied, has a median income above the national average, 66.3% of residents hold a bachelor's degree or higher.

Population

46,876

Median income

$124,890

Median age

43.7

Renters

29.1%

Age distribution

22.4%

15.6%

31%

16.5%

14.4%

Under 1822.4%

18–3415.6%

35–5431%

55–6416.5%

65+14.4%

Gender

47%

53%

Male47%

Female53%

Race & ethnicity

35.6%

13.2%

41.5%

White35.6%

Black13.2%

Hispanic6.5%

Asian41.5%

Other3.2%

Education (25+)

16.8%

66.3%

No HS diploma5.4%

HS diploma11.5%

Some college16.8%

Bachelor's+66.3%

Housing tenure

70.9%

29.1%

Owner70.9%

Renter29.1%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 30097 in Duluth, GA has changed in 5 years

Rent

$1,564 → $1,934

up 23.7%

Income

$111,966 → $124,890

up 11.5%

Population

45,646 → 46,876

up 2.7%

Renter share

28.6% → 29.1%

+0.5 pts

Bachelor's+

66.7% → 66.3%

-0.4 pts

Median age

43.1 → 43.7

+0.6 yrs

Rent in ZIP 30097 in Duluth, GA has increased 23.7% since 2021, going from about $1,564 per month to roughly $1,934 today. Median household income grew from $111,966 to $124,890 between 2021 and 2024, a 11.5% shift. Rent outpaced income growth by roughly 12.2 percentage points, which means renters are spending a larger slice of each paycheck on housing than they did in 2021. Headcount in the area went from 45,646 to 46,876 between 2021 and 2024, a 2.7% change. Taken together, the five-year picture in ZIP 30097 in Duluth, GA reflects how housing costs and the people paying them have evolved through a stretch that included a pandemic, a hot rental market, and a recent cooling phase.

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About renting in ZIP 30097

Last updated: October 17, 2026

ZIP code 30097 covers Duluth, GA. The median rent here is $1,934/mo as of October 2026. A 1-bedroom rents for a median of $1,980/mo. A 2-bedroom rents for a median of $2,170/mo.

At 19% of local median household income ($124,890/yr), ZIP 30097 ranks as affordable compared to the national benchmark of 30%. Rents have increased 1.1% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 30097?

To keep rent at or below 30% of gross income, you would need to earn at least $77,000/year (about $37/hour full-time) to afford the median rent of $1,934/mo in ZIP 30097. The local median household income is $124,890/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 30097?

Rent in ZIP 30097 has risen 1.1% over the past year as of September 2026. It sits 1.6% below its high of $1,966 in April 2023.

When is the cheapest time to rent in ZIP 30097?

Asking rents in ZIP 30097 are usually lowest in January, about 0.8% below their yearly trend, and highest in July, about 0.6% above it. At today's median that is a gap of roughly $27 a month. This pattern comes from 10 years of Zillow rent data.

Has rent outpaced income in ZIP 30097?

Yes. From 2019 to 2024, rent in ZIP 30097 rose 33.5% while median household income rose 10.2%, from $113,314 to $124,890. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

How does ZIP 30097 compare to other ZIPs in Georgia?

ZIP 30097 is one of the pricier among Georgia ZIP codes for rent, ranking #73 of 234 at $1,934/mo. Over the year to September 2026, rent in ZIP 30097 changed +1.1%, against a typical +2.4% across the 216 Georgia ZIP codes Zillow tracks.