ZIP Code · FL

ZIP 32174

Pop. 54,783·Volusia County·385th most expensive ZIP in Florida
Median rent (all units)
$1,974/mo
Year-over-Year
+2.7%
Month-over-Month
-0.2%
vs US Median
+$42
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
ZIP 32174 · $1,974
More expensive than 60% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$1,200
1 BR
$1,310
2 BR
$1,610
3 BR
$2,120
4 BR+
$2,440
Research median
$1,610/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

January. Asking rents in ZIP 32174 usually run 0.7% below trend in January and 0.6% above it in July, about $26 a month apart at today's median. Based on 8 years of data.

Compared with the peak

Rent in ZIP 32174 is 0.2% below its high of $1,978 in August 2026, at $1,974 as of September 2026.

Past year vs. the rest of Florida

Rent in ZIP 32174 changed +2.7% over the year to September 2026. Across the 623 Florida ZIP codes Zillow tracks, the typical change was +1.8%.

Rent vs. income since 2019

From 2019 to 2024, rent in ZIP 32174 rose 46.2% while median household income rose 30.3% ($54,513 to $71,011). Rent outpaced income.

Since before the pandemic

Rent in ZIP 32174 is 46.2% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent rose in 7 of the last 12 months.

What a typical income covers

30% of the median household income ($71,011) is $1,775 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,610); a 3-bedroom is $2,120.

Cheaper nearby

ZIP 32117, 7 miles away, rents for 18% less ($1,612/mo), about $4,300 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 32174. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$23,688/yr
At $1,974/mo median
Location
StateFL
CountyVolusia County
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (2.7% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+2.7% YoY, -0.2% MoM), not inventory.
Demographics

Who lives here

ZIP 32174 (Ormond Beach, FL) is majority owner-occupied, has a large retiree population, 34.1% of residents hold a bachelor's degree or higher.

Population
54,783
Median income
$71,011
Median age
56.6
Renters
17.6%
Age distribution
15.5%
12.5%
20.2%
16.8%
35%
Under 1815.5%
18–3412.5%
35–5420.2%
55–6416.8%
65+35%
Gender
46.4%
53.6%
Male46.4%
Female53.6%
Race & ethnicity
83.3%
White83.3%
Black6.6%
Hispanic4.8%
Asian2.6%
Other2.6%
Education (25+)
25.3%
34%
34.1%
No HS diploma6.6%
HS diploma25.3%
Some college34%
Bachelor's+34.1%
Housing tenure
82.4%
17.6%
Owner82.4%
Renter17.6%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 32174 in Ormond Beach, FL has changed in 5 years

Rent
$1,475 → $1,974
up 33.8%
Income
$60,911 → $71,011
up 16.6%
Population
51,319 → 54,783
up 6.7%
Renter share
21.1% → 17.6%
-3.5 pts
Bachelor's+
30.5% → 34.1%
+3.6 pts
Median age
54.4 → 56.6
+2.2 yrs

Across the past five years, the going rent in ZIP 32174 in Ormond Beach, FL has shifted from $1,475 to $1,974, up 33.8% since 2021. Household income in the area moved from $60,911 to $71,011 across the same window, up 16.6% versus 2021. Because rent grew faster than wages over the same span, the affordability picture has tightened relative to 2021. Census counts show ZIP 32174 in Ormond Beach, FL adding about 3,464 residents over the five-year window, up 6.7% on net. The renter share has eased from 21.1% to 17.6%, with owner-occupied housing accounting for the remainder. Bachelor's-degree-or-higher attainment moved from 30.5% to 34.1% across the same window. Reading these numbers side by side helps frame whether current listings in ZIP 32174 in Ormond Beach, FL look reasonable against where the market sat half a decade ago.

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Local insights

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About renting in ZIP 32174

Last updated: October 17, 2026

ZIP code 32174 covers Ormond Beach, FL. The median rent here is $1,974/mo as of October 2026. A 1-bedroom rents for a median of $1,310/mo. A 2-bedroom rents for a median of $1,610/mo.

At 33% of local median household income ($71,011/yr), ZIP 32174 ranks as moderate compared to the national benchmark of 30%. Rents have increased 2.7% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 32174?

To keep rent at or below 30% of gross income, you would need to earn at least $79,000/year (about $38/hour full-time) to afford the median rent of $1,974/mo in ZIP 32174. The local median household income is $71,011/yr, so the typical household falls short of that bar.

Is rent going up or down in ZIP 32174?

Rent in ZIP 32174 has risen 2.7% over the past year as of September 2026. It sits 0.2% below its high of $1,978 in August 2026.

When is the cheapest time to rent in ZIP 32174?

Asking rents in ZIP 32174 are usually lowest in January, about 0.7% below their yearly trend, and highest in July, about 0.6% above it. At today's median that is a gap of roughly $26 a month. This pattern comes from 8 years of Zillow rent data.

Has rent outpaced income in ZIP 32174?

Yes. From 2019 to 2024, rent in ZIP 32174 rose 46.2% while median household income rose 30.3%, from $54,513 to $71,011. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

How does ZIP 32174 compare to other ZIPs in Florida?

ZIP 32174 is in the middle among Florida ZIP codes for rent, ranking #385 of 656 at $1,974/mo. Over the year to September 2026, rent in ZIP 32174 changed +2.7%, against a typical +1.8% across the 623 Florida ZIP codes Zillow tracks.

How does ZIP 32174 compare to the rest of Ormond Beach?

At $1,974/mo, ZIP 32174 is $81 below the Ormond Beach citywide median of $2,055/mo.
Income Affordability
33%
MODERATE

At $1,974/mo, rent takes ~33% of ZIP 32174's median household income ($71,011/yr). The standard benchmark is 30%.

ZIP 32174 33%Benchmark 30%
State income taxNone
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Public schools near ZIP 32174 (Ormond Beach, FL)

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