ZIP Code · KY

ZIP 42301

Part of Owensboro, KY

Pop. 45,445·Daviess County·39th most expensive ZIP in Kentucky

Median rent (all units)

$1,389/mo

Year-over-Year

+3.5%

Month-over-Month

+1.5%

vs US Median

-$543

Reported rents

Rising (Monthly)

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Most AffordableMost Expensive

ZIP 42301 · $1,389

More affordable than 81% of US ZIP codes · National median $1,932/mo

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Compare your rent to the local median.

Medians by bedroom

Rent by unit size

Studio

$890

1 BR

$890

2 BR

$1,170

3 BR

$1,550

4 BR+

$1,550

Research median

$1,170/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of Kentucky

Rent in ZIP 42301 changed +3.5% over the year to September 2026. Across the 63 Kentucky ZIP codes Zillow tracks, the typical change was +3.3%.

Recent direction

Rent rose in 6 of the last 12 months.

What a typical income covers

30% of the median household income ($66,885) is $1,672 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($1,550).

From Zillow's monthly rent index (ZORI) for ZIP 42301. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$16,668/yr

At $1,389/mo median

Location

CityOwensboro

StateKY

CountyDaviess County

Rent Market Meter

Strong Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are up 3.5% year-over-year. Expect competition, and move quickly to lock in terms.

Based on rent-price momentum (+3.5% YoY, +1.5% MoM), not inventory.

Demographics

Who lives here

ZIP 42301 (Owensboro, KY) is majority owner-occupied, has a large share of families with children, 26.5% of residents hold a bachelor's degree or higher.

Population

45,445

Median income

$66,885

Median age

36.6

Renters

37%

Age distribution

25.1%

22.8%

23.6%

12.4%

16.2%

Under 1825.1%

18–3422.8%

35–5423.6%

55–6412.4%

65+16.2%

Gender

48.5%

51.5%

Male48.5%

Female51.5%

Race & ethnicity

82.3%

White82.3%

Black6.5%

Hispanic4.7%

Asian2.9%

Other3.6%

Education (25+)

33.4%

32.1%

26.5%

No HS diploma8%

HS diploma33.4%

Some college32.1%

Bachelor's+26.5%

Housing tenure

63%

37%

Owner63%

Renter37%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 42301 in Owensboro, KY has changed in 5 years

Income

$53,202 → $66,885

up 25.7%

Population

45,349 → 45,445

up 0.2%

Renter share

37.5% → 37%

-0.5 pts

Bachelor's+

25.7% → 26.5%

+0.8 pts

Census figures show median household income at $66,885 today, compared with $53,202 five years earlier.

Community

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Local insights

Tips for renters in ZIP 42301

About renting in ZIP 42301

Last updated: October 17, 2026

ZIP code 42301 covers Owensboro, KY. The median rent here is $1,389/mo as of October 2026. A 1-bedroom rents for a median of $890/mo. A 2-bedroom rents for a median of $1,170/mo.

At 25% of local median household income ($66,885/yr), ZIP 42301 ranks as affordable compared to the national benchmark of 30%. Rents have increased 3.5% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 42301?

To keep rent at or below 30% of gross income, you would need to earn at least $56,000/year (about $27/hour full-time) to afford the median rent of $1,389/mo in ZIP 42301. The local median household income is $66,885/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 42301?

Rent in ZIP 42301 has risen 3.5% over the past year.

How does ZIP 42301 compare to other ZIPs in Kentucky?

ZIP 42301 is in the middle among Kentucky ZIP codes for rent, ranking #39 of 78 at $1,389/mo. Over the year to September 2026, rent in ZIP 42301 changed +3.5%, against a typical +3.3% across the 63 Kentucky ZIP codes Zillow tracks.