ZIP 49423
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12-month history
Last updated: October 17, 2026
What the numbers show
December. Asking rents in ZIP 49423 usually run 1.1% below trend in December and 1.5% above it in August, about $40 a month apart at today's median. Based on 7 years of data.
Rent in ZIP 49423 is 4.9% below its high of $1,632 in April 2026, at $1,552 as of September 2026.
Rent in ZIP 49423 changed -1.0% over the year to September 2026. Across the 134 Michigan ZIP codes Zillow tracks, the typical change was +4.4%.
Rent in ZIP 49423 is 59.2% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.
Rent has fallen 5 months in a row, and rose in 3 of the last 12 months.
30% of the median household income ($81,858) is $2,046 a month. That covers HUD's Fair Market Rent for up to a 3-bedroom ($1,870); a 4-bedroom is $2,150.
From Zillow's monthly rent index (ZORI) for ZIP 49423. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.
Who lives here
ZIP 49423 (Holland, MI) is majority owner-occupied, 37.6% of residents hold a bachelor's degree or higher.
Source: U.S. Census Bureau · ACS 2024 5-Year Estimates
How ZIP 49423 in Holland, MI has changed in 5 years
Five years ago, renters in ZIP 49423 in Holland, MI paid around $1,074 a month. That figure now sits near $1,552, up 44.5% from the 2021 baseline. Census figures show median household income at $81,858 today, compared with $69,347 five years earlier. Because rent grew faster than wages over the same span, the affordability picture has tightened relative to 2021. Census counts show ZIP 49423 in Holland, MI adding about 1,020 residents over the five-year window, up 2.2% on net. The renter share has eased from 27.1% to 25.4%, with owner-occupied housing accounting for the remainder. Bachelor's-degree-or-higher attainment moved from 34.8% to 37.6% across the same window. The combined trend lines point to a market that has changed measurably from where it stood in early 2021.
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Tips for renters in ZIP 49423
Last updated: October 17, 2026
ZIP code 49423 covers Holland, MI. The median rent here is $1,552/mo as of October 2026. A 1-bedroom rents for a median of $1,240/mo. A 2-bedroom rents for a median of $1,480/mo.
At 23% of local median household income ($81,858/yr), ZIP 49423 ranks as affordable compared to the national benchmark of 30%. Rents have decreased 1.0% over the past year.
Frequently asked questions
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How does ZIP 49423 compare to the rest of Holland?
At $1,552/mo, rent takes ~23% of ZIP 49423's median household income ($81,858/yr). The standard benchmark is 30%.
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