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ZIP Code · WI

ZIP 53546

Pop. 29,867·Rock County·59th most expensive ZIP in Wisconsin
Median rent (all units)
$1,330/mo
Year-over-Year
+0.5%
Month-over-Month
-5.3%
vs US Median
-$635
Falling (Monthly)
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Most AffordableMost Expensive
ZIP 53546 · $1,330
More affordable than 85% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$920
1 BR
$970
2 BR
$1,270
3 BR
$1,630
4 BR+
$1,680
Research median
$1,270/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$15,960/yr
At $1,330/mo median
Location
StateWI
CountyRock County
Rent Market Meter
Strong Renter's Market
Renter's MarketBalancedLandlord's Market
Rents are down 0.5% year-over-year. Push hard on price, concessions, and lease terms.
Based on rent-price momentum (+0.5% YoY, -5.3% MoM), not inventory.
Demographics

Who lives here

ZIP 53546 (La Prairie, WI) is majority owner-occupied, 26.3% of residents hold a bachelor's degree or higher.

Population
29,867
Median income
$75,825
Median age
41
Renters
25.5%
Age distribution
21.9%
20.9%
25.9%
13.5%
17.8%
Under 1821.9%
18–3420.9%
35–5425.9%
55–6413.5%
65+17.8%
Gender
48.5%
51.5%
Male48.5%
Female51.5%
Race & ethnicity
87.8%
White87.8%
Black0.6%
Hispanic8%
Asian1%
Other2.6%
Education (25+)
30.4%
38.4%
26.3%
No HS diploma4.9%
HS diploma30.4%
Some college38.4%
Bachelor's+26.3%
Housing tenure
74.5%
25.5%
Owner74.5%
Renter25.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 53546 in La Prairie, WI has changed in 5 years

Income
$63,695 → $75,825
up 19.0%
Population
29,505 → 29,867
up 1.2%
Renter share
29.1% → 25.5%
-3.6 pts
Bachelor's+
25.8% → 26.3%
+0.5 pts

Household income in the area moved from $63,695 to $75,825 across the same window, up 19.0% versus 2021. Headcount in the area went from 29,505 to 29,867 between 2021 and 2024, a 1.2% change. About 25.5% of households rent today, against 29.1% in 2021.

Community

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Local insights

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About renting in ZIP 53546

Last updated: July 20, 2026

ZIP code 53546 covers La Prairie, WI. The median rent here is $1,330/mo as of July 2026. A 1-bedroom rents for a median of $970/mo. A 2-bedroom rents for a median of $1,270/mo.

At 21% of local median household income ($75,825/yr), ZIP 53546 ranks as affordable compared to the national benchmark of 30%. Rents have increased 0.5% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 53546?

As of July 20, 2026, the median monthly rent in ZIP 53546 (La Prairie, WI) is $1,330. This is based on aggregated data from public sources and community submissions.

How does ZIP 53546 rent compare to the US average?

ZIP 53546's median rent of $1,330/mo is $635 (32%) below the US national median of $1,965/mo.

How does ZIP 53546 compare to other ZIPs in Wisconsin?

ZIP 53546 falls in the middle range for Wisconsin, ranking #59 out of 107 ZIPs at $1,330/mo.

How much income do you need to rent in ZIP 53546?

To keep rent at or below 30% of gross income, you would need to earn at least $53,000/year (~$25/hour full-time) to afford the median rent of $1,330/mo in ZIP 53546. The local median household income is $75,825/yr, meaning the typical household meets that threshold.

Is rent going up or down in ZIP 53546?

Rent in ZIP 53546 has been relatively stable over the past year, with a 0.5% change year over year as of July 20, 2026.

Is ZIP 53546 an affordable place to rent?

ZIP 53546 is considered very affordable for renters. At $1,330/mo, rent takes approximately 21% of the local median household income ($75,825/yr). The standard benchmark is 30%. ZIP 53546 falls comfortably within that range.

What percentage of ZIP 53546 residents rent vs. own?

According to Census data, approximately 25.5% of ZIP 53546 households are renters, while 74.5% are owner-occupied. ZIP 53546 leans toward homeownership, which can mean a smaller rental inventory.

When was rent data for ZIP 53546 last updated?

Rent data for ZIP 53546 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
21%
VERY AFFORDABLE

At $1,330/mo, rent takes ~21% of ZIP 53546's median household income ($75,825/yr). The standard benchmark is 30%.

ZIP 53546 21%Benchmark 30%
State income tax3.5–7.65%
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Schools nearby

Public schools near ZIP 53546 (La Prairie, WI)

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