ZIP Code · TX

ZIP 76301

Part of Wichita Falls, TX

Pop. 15,479·Wichita County·678th most expensive ZIP in Texas

Median rent (all units)

$995/mo

Year-over-Year

+14.5%

Month-over-Month

+1.9%

vs US Median

-$937

Reported rents

Rising (Monthly)

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Most AffordableMost Expensive

ZIP 76301 · $995

More affordable than 98% of US ZIP codes · National median $1,932/mo

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Compare your rent to the local median.

Medians by bedroom

Rent by unit size

Studio

$750

1 BR

$810

2 BR

$1,000

3 BR

$1,360

4 BR+

$1,540

Research median

$1,000/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of Texas

Rent in ZIP 76301 changed +14.5% over the year to September 2026. Across the 629 Texas ZIP codes Zillow tracks, the typical change was +1.2%.

Recent direction

Rent has risen 4 months in a row, and rose in 8 of the last 12 months.

What a typical income covers

30% of the median household income ($41,947) is $1,049 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,000); a 3-bedroom is $1,360.

Rank in Wichita Falls

1st cheapest of 6 ZIP codes in Wichita Falls.

From Zillow's monthly rent index (ZORI) for ZIP 76301. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$11,940/yr

At $995/mo median

Location

CityWichita Falls

StateTX

CountyWichita County

Rent Market Meter

Strong Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are up 14.5% year-over-year. Expect competition, and move quickly to lock in terms.

Based on rent-price momentum (+14.5% YoY, +1.9% MoM), not inventory.

Demographics

Who lives here

ZIP 76301 (Wichita Falls, TX) is majority owner-occupied, has a large share of families with children, has a median income below the national average, 13.1% of residents hold a bachelor's degree or higher.

Population

15,479

Median income

$41,947

Median age

34.8

Renters

44.7%

Age distribution

25.2%

22.1%

12.6%

14.9%

Under 1825.2%

18–3425.2%

35–5422.1%

55–6412.6%

65+14.9%

Gender

51.6%

48.4%

Male51.6%

Female48.4%

Race & ethnicity

55%

17.7%

37.4%

White55%

Black17.7%

Hispanic37.4%

Asian1.1%

Education (25+)

20.1%

40.5%

26.3%

13.1%

No HS diploma20.1%

HS diploma40.5%

Some college26.3%

Bachelor's+13.1%

Housing tenure

55.3%

44.7%

Owner55.3%

Renter44.7%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 76301 in Wichita Falls, TX has changed in 5 years

Income

$30,914 → $41,947

up 35.7%

Population

15,062 → 15,479

up 2.8%

Renter share

49.9% → 44.7%

-5.2 pts

Bachelor's+

11.1% → 13.1%

+2.0 pts

Household income in the area moved from $30,914 to $41,947 across the same window, up 35.7% versus 2021. Census counts show ZIP 76301 in Wichita Falls, TX adding about 417 residents over the five-year window, up 2.8% on net. The renter share has eased from 49.9% to 44.7%, with owner-occupied housing accounting for the remainder. Bachelor's-degree-or-higher attainment moved from 11.1% to 13.1% across the same window.

Community

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Local insights

Tips for renters in ZIP 76301

About renting in ZIP 76301

Last updated: October 17, 2026

ZIP code 76301 covers Wichita Falls, TX. The median rent here is $995/mo as of October 2026. A 1-bedroom rents for a median of $810/mo. A 2-bedroom rents for a median of $1,000/mo.

At 28% of local median household income ($41,947/yr), ZIP 76301 ranks as affordable compared to the national benchmark of 30%. Rents have increased 14.5% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 76301?

To keep rent at or below 30% of gross income, you would need to earn at least $40,000/year (about $19/hour full-time) to afford the median rent of $995/mo in ZIP 76301. The local median household income is $41,947/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 76301?

Rent in ZIP 76301 has risen 14.5% over the past year.

How does ZIP 76301 compare to other ZIPs in Texas?

ZIP 76301 is one of the more affordable among Texas ZIP codes for rent, ranking #678 of 693 at $995/mo. Over the year to September 2026, rent in ZIP 76301 changed +14.5%, against a typical +1.2% across the 629 Texas ZIP codes Zillow tracks.