ZIP Code · CO

ZIP 81004

Part of Pueblo, CO

Pop. 25,757·Pueblo County·167th most expensive ZIP in Colorado

Median rent (all units)

$1,123/mo

Year-over-Year

-0.3%

Month-over-Month

+0.3%

vs US Median

-$809

Reported rents

Stable (Monthly)

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Most AffordableMost Expensive

ZIP 81004 · $1,123

More affordable than 94% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$850

1 BR

$940

2 BR

$1,230

3 BR

$1,570

4 BR+

$1,830

Research median

$1,230/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Compared with the peak

Rent in ZIP 81004 is 0.9% below its high of $1,133 in December 2025, at $1,123 as of September 2026.

Past year vs. the rest of Colorado

Rent in ZIP 81004 changed -0.4% over the year to September 2026. Across the 155 Colorado ZIP codes Zillow tracks, the typical change was +1.3%.

Recent direction

Rent has risen 2 months in a row, and rose in 4 of the last 12 months.

What a typical income covers

30% of the median household income ($51,789) is $1,295 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,230); a 3-bedroom is $1,570.

Rank in Pueblo

1st cheapest of 6 ZIP codes in Pueblo.

From Zillow's monthly rent index (ZORI) for ZIP 81004. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$13,476/yr

At $1,123/mo median

Location

CityPueblo

StateCO

CountyPueblo County

Rent Market Meter

Balanced Market

Renter's MarketBalancedLandlord's Market

Rents are roughly steady, with neither renters nor landlords holding a strong edge right now.

Based on rent-price momentum (-0.3% YoY, +0.3% MoM), not inventory.

Demographics

Who lives here

ZIP 81004 (Pueblo, CO) is majority owner-occupied, has a median income below the national average, 21.6% of residents hold a bachelor's degree or higher.

Population

25,757

Median income

$51,789

Median age

40.9

Renters

40.8%

Age distribution

21.5%

21.2%

25%

12.8%

19.6%

Under 1821.5%

18–3421.2%

35–5425%

55–6412.8%

65+19.6%

Gender

50.3%

49.7%

Male50.3%

Female49.7%

Race & ethnicity

72.8%

47.4%

White72.8%

Black1.2%

Hispanic47.4%

Education (25+)

33.2%

35.5%

21.6%

No HS diploma9.7%

HS diploma33.2%

Some college35.5%

Bachelor's+21.6%

Housing tenure

59.2%

40.8%

Owner59.2%

Renter40.8%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2023 vs 2026

How ZIP 81004 in Pueblo, CO has changed in 5 years

Rent

$1,043 → $1,123

up 7.7%

Income

$40,993 → $51,789

up 26.3%

Population

26,641 → 25,757

down 3.3%

Renter share

47% → 40.8%

-6.2 pts

Bachelor's+

19.3% → 21.6%

+2.3 pts

Median age

37.2 → 40.9

+3.7 yrs

Since 2023, the typical rent in ZIP 81004 in Pueblo, CO has climbed from $1,043 to $1,123, a 7.7% change over five years. On the earnings side, the typical household in ZIP 81004 in Pueblo, CO now reports about $51,789, up from $40,993 in 2021. On paper, paychecks moved up faster than rent, which softens the affordability squeeze versus the 2021 baseline. The population has contracted by 3.3% since 2021, moving from about 26,641 residents to roughly 25,757. Renters now make up 40.8% of households, compared with 47% five years ago. College-educated residents now make up 21.6% of adults here, versus 19.3% in 2021. For context, the 2023 to 2026 window covers an unusually volatile run for US rents nationally, and ZIP 81004 in Pueblo, CO reflects that arc in its own way.

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About renting in ZIP 81004

Last updated: October 17, 2026

ZIP code 81004 covers Pueblo, CO. The median rent here is $1,123/mo as of October 2026. A 1-bedroom rents for a median of $940/mo. A 2-bedroom rents for a median of $1,230/mo.

At 26% of local median household income ($51,789/yr), ZIP 81004 ranks as affordable compared to the national benchmark of 30%. Rents have decreased 0.3% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 81004?

To keep rent at or below 30% of gross income, you would need to earn at least $45,000/year (about $22/hour full-time) to afford the median rent of $1,123/mo in ZIP 81004. The local median household income is $51,789/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 81004?

Rent in ZIP 81004 has been roughly flat over the past year as of September 2026, a -0.3% change. It sits 0.9% below its high of $1,133 in December 2025.

How does ZIP 81004 compare to other ZIPs in Colorado?

ZIP 81004 is one of the more affordable among Colorado ZIP codes for rent, ranking #167 of 168 at $1,123/mo. Over the year to September 2026, rent in ZIP 81004 changed -0.4%, against a typical +1.3% across the 155 Colorado ZIP codes Zillow tracks.