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ZIP Code · CA

ZIP 91030

Pop. 26,068·Los Angeles County·590th most expensive ZIP in California
Median rent (all units)
$2,564/mo
Year-over-Year
-7.0%
Month-over-Month
-1.8%
vs US Median
+$599
Falling (Monthly)
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Most AffordableMost Expensive
ZIP 91030 · $2,564
More expensive than 81% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$2,210
1 BR
$2,470
2 BR
$3,080
3 BR
$3,900
4 BR+
$4,350
Research median
$3,080/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$30,768/yr
At $2,564/mo median
Location
StateCA
CountyLos Angeles County
Rent Market Meter
Strong Renter's Market
Renter's MarketBalancedLandlord's Market
Rents are down 7.0% year-over-year. Push hard on price, concessions, and lease terms.
Based on rent-price momentum (-7.0% YoY, -1.8% MoM), not inventory.
Demographics

Who lives here

ZIP 91030 (South Pasadena, CA) is majority renter-occupied, has a median income above the national average, 73.5% of residents hold a bachelor's degree or higher.

Population
26,068
Median income
$127,175
Median age
40.5
Renters
56%
Age distribution
24.3%
15.7%
34.7%
13.3%
Under 1824.3%
18–3415.7%
35–5434.7%
55–6412%
65+13.3%
Gender
50%
50%
Male50%
Female50%
Race & ethnicity
37.4%
19.7%
35.5%
White37.4%
Black3%
Hispanic19.7%
Asian35.5%
Other4.4%
Education (25+)
17%
73.5%
No HS diploma2.8%
HS diploma6.7%
Some college17%
Bachelor's+73.5%
Housing tenure
44%
56%
Owner44%
Renter56%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 91030 in South Pasadena, CA has changed in 5 years

Rent
$2,213 → $2,564
up 15.9%
Income
$115,088 → $127,175
up 10.5%
Population
26,837 → 26,068
down 2.9%
Renter share
52.4% → 56%
+3.6 pts
Bachelor's+
70.9% → 73.5%
+2.6 pts

Rent in ZIP 91030 in South Pasadena, CA has climbed 15.9% since 2021, going from about $2,213 per month to roughly $2,564 today. Median household income grew from $115,088 to $127,175 between 2021 and 2024, a 10.5% shift. Rent outpaced income growth by roughly 5.4 percentage points, which means renters are spending a larger slice of each paycheck on housing than they did in 2021. Headcount in the area went from 26,837 to 26,068 between 2021 and 2024, a 2.9% change. About 56% of households rent today, against 52.4% in 2021. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 70.9% to 73.5%. Taken together, the five-year picture in ZIP 91030 in South Pasadena, CA reflects how housing costs and the people paying them have evolved through a stretch that included a pandemic, a hot rental market, and a recent cooling phase.

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Local insights

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About renting in ZIP 91030

Last updated: July 20, 2026

ZIP code 91030 covers South Pasadena, CA. The median rent here is $2,564/mo as of July 2026. A 1-bedroom rents for a median of $2,470/mo. A 2-bedroom rents for a median of $3,080/mo.

At 24% of local median household income ($127,175/yr), ZIP 91030 ranks as affordable compared to the national benchmark of 30%. Rents have decreased 7.0% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 91030?

As of July 20, 2026, the median monthly rent in ZIP 91030 (South Pasadena, CA) is $2,564. This is based on aggregated data from public sources and community submissions.

How does ZIP 91030 rent compare to the US average?

ZIP 91030's median rent of $2,564/mo is $599 (30%) above the US national median of $1,965/mo.

How does ZIP 91030 compare to other ZIPs in California?

ZIP 91030 falls in the middle range for California, ranking #590 out of 907 ZIPs at $2,564/mo.

How much income do you need to rent in ZIP 91030?

To keep rent at or below 30% of gross income, you would need to earn at least $103,000/year (~$50/hour full-time) to afford the median rent of $2,564/mo in ZIP 91030. The local median household income is $127,175/yr, meaning the typical household meets that threshold.

Is rent going up or down in ZIP 91030?

Rent in ZIP 91030 has decreased 7.0% over the past year as of July 20, 2026, offering some relief compared to 12 months ago.

Is ZIP 91030 an affordable place to rent?

ZIP 91030 is considered very affordable for renters. At $2,564/mo, rent takes approximately 24% of the local median household income ($127,175/yr). The standard benchmark is 30%. ZIP 91030 falls comfortably within that range.

What percentage of ZIP 91030 residents rent vs. own?

According to Census data, approximately 56% of ZIP 91030 households are renters, while 44% are owner-occupied. With a majority renter population, ZIP 91030 has a strong rental market.

How does ZIP 91030 compare to the rest of South Pasadena?

ZIP 91030 is more affordable than South Pasadena overall. At $2,564/mo, it's $1 below the South Pasadena citywide median of $2,565/mo.

When was rent data for ZIP 91030 last updated?

Rent data for ZIP 91030 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
24%
VERY AFFORDABLE

At $2,564/mo, rent takes ~24% of ZIP 91030's median household income ($127,175/yr). The standard benchmark is 30%.

ZIP 91030 24%Benchmark 30%
State income tax1–13.3%
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Schools nearby

Public schools near ZIP 91030 (South Pasadena, CA)

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