City Report · FL

Palm Coast

Pop. 98,258·210th most expensive in Florida·Rental market data updated monthly for Palm Coast, FL
Median rent (all units)
$1,897/mo
Year-over-Year
+1.8%
Month-over-Month
+0.4%
vs US Median
-$35
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
Palm Coast · $1,897
More expensive than 53% of US cities · National median $1,932/mo
Rent Reality Score
75/100
Good value
OverheatedFairGreat value

Rents are 13% below what Palm Coast's 10-year trend predicts — a better deal than its own history suggests.

Actual rent
$1,897/mo
Expected by trend
$2,173/mo
The Rent Reality Score compares today's median rent to where Palm Coast's own long-run trajectory projects it should be. See the full rankings →
Medians by bedroom

Rent by unit size

Studio
$1,380
1 BR
$1,390
2 BR
$1,765
3 BR
$2,415
4 BR+
$2,820
Fair Market Rent (HUD)
$1,765/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,897 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

February. Asking rents in Palm Coast usually run 0.4% below trend in February and 0.5% above it in August, about $17 a month apart at today's median. Based on 11 years of data.

Compared with the peak

Rent in Palm Coast is at its highest level since Zillow's records here began in January 2015.

Past year vs. the rest of Florida

Rent in Palm Coast changed +1.8% over the year to September 2026. Across the 270 Florida cities Zillow tracks, the typical change was +1.8%.

Rent vs. income since 2019

From 2019 to 2024, rent in Palm Coast rose 45.2% while median household income rose 42.3% ($54,360 to $77,350). Rent outpaced income.

Since before the pandemic

Rent in Palm Coast is 45.9% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent rose in 8 of the last 12 months.

What a typical income covers

30% of the median household income ($77,350) is $1,934 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,765); a 3-bedroom is $2,415.

Cheaper nearby

Bunnell, 6 miles away, rents for 16% less ($1,585/mo), about $3,700 a year in savings.

From Zillow's monthly rent index (ZORI) for Palm Coast. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$22,764/yr
At $1,897/mo median
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (1.8% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+1.8% YoY, +0.4% MoM), not inventory.
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Demographics

Who lives here

Palm Coast, FL is majority owner-occupied, has a large retiree population, 29.7% of residents hold a bachelor's degree or higher.

Population
98,258
Median income
$77,350
Median age
50.4
Renters
18.1%
Age distribution
17.1%
16.2%
22.4%
14.7%
29.5%
Under 1817.1%
18–3416.2%
35–5422.4%
55–6414.7%
65+29.5%
Gender
48.2%
51.8%
Male48.2%
Female51.8%
Race & ethnicity
71.3%
13.5%
White71.3%
Black10.6%
Hispanic13.5%
Asian2.6%
Other2.1%
Education (25+)
28.7%
34.3%
29.7%
No HS diploma7.3%
HS diploma28.7%
Some college34.3%
Bachelor's+29.7%
Housing tenure
81.9%
18.1%
Owner81.9%
Renter18.1%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How Palm Coast, FL has changed in 5 years

Rent
$1,458 → $1,897
up 30.1%
Income
$61,847 → $77,350
up 25.1%
Population
88,313 → 98,258
up 11.3%
Renter share
23.4% → 18.1%
-5.3 pts
Bachelor's+
24.9% → 29.7%
+4.8 pts
Median age
49.7 → 50.4
+0.7 yrs

Five years ago, renters in Palm Coast, FL paid around $1,458 a month. That figure now sits near $1,897, up 30.1% from the 2021 baseline. Local incomes tracked alongside that move, going from a median of $61,847 in 2021 to $77,350 more recently. Because rent grew faster than wages over the same span, the affordability picture has tightened relative to 2021. Census counts show Palm Coast, FL adding about 9,945 residents over the five-year window, up 11.3% on net. The renter share has eased from 23.4% to 18.1%, with owner-occupied housing accounting for the remainder. Bachelor's-degree-or-higher attainment moved from 24.9% to 29.7% across the same window. These shifts give renters and would-be renters a longer baseline for sizing up today's listings against the Palm Coast, FL market of 2021.

Community

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View Palm Coast rent history (2015–2026) →
Salary vs rent

Can you afford rent in Palm Coast on your salary?

At $1,897/mo, how Palm Coast rent compares to typical pay (30% rule).

By apartment size

Palm Coast rent by bedroom count

Median rent for each apartment size in Palm Coast. Click any size for full breakdown.

Local insights

Tips for renters in Palm Coast

About renting in Palm Coast, FL

Last updated: October 17, 2026

The median rent in Palm Coast is $1,897/mo as of October 2026. A studio apartment averages $1,380/mo while a 2-bedroom runs $1,765/mo. One-bedroom apartments average $1,390/mo and 3-bedroom units go for $2,415/mo.

At 29% of local median household income ($77,350/yr), Palm Coast ranks as affordable compared to the national benchmark of 30%. Rents have increased 1.8% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Palm Coast?

To keep rent at or below 30% of gross income, you would need to earn at least $76,000/year (about $37/hour full-time) to afford the median rent of $1,897/mo in Palm Coast. The local median household income is $77,350/yr, so the typical household meets that bar.

Is rent going up or down in Palm Coast?

Rent in Palm Coast has risen 1.8% over the past year as of September 2026. That is the highest level since Zillow's records here began in January 2015.

When is the cheapest time to rent in Palm Coast?

Asking rents in Palm Coast are usually lowest in February, about 0.4% below their yearly trend, and highest in August, about 0.5% above it. At today's median that is a gap of roughly $17 a month. This pattern comes from 11 years of Zillow rent data.

Has rent outpaced income in Palm Coast?

Yes. From 2019 to 2024, rent in Palm Coast rose 45.2% while median household income rose 42.3%, from $54,360 to $77,350. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

Which Palm Coast neighborhoods have the lowest rent?

The most affordable ZIP codes in Palm Coast are 32164 ($1,864/mo), and 32137 ($1,962/mo). Citywide, the median rent is $1,897/mo.

How does Palm Coast rent compare to other cities in Florida?

Palm Coast is one of the more affordable among Florida cities for rent, ranking #210 of 289 tracked cities at $1,897/mo. Over the year to September 2026, rent in Palm Coast changed +1.8%, against a typical +1.8% across the 270 Florida cities Zillow tracks.

Which nearby cities are cheaper to rent in than Palm Coast?

Nearby cities with lower median rent than Palm Coast ($1,897/mo) include Holly Hill ($1,526/mo), and Bunnell ($1,585/mo).
Income Affordability
29%
AFFORDABLE

At $1,897/mo, rent takes ~29% of Palm Coast's median household income ($77,350/yr). The standard benchmark is 30%.

Palm Coast 29%Benchmark 30%
State income taxNone
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Lowest-rent ZIP codes in Palm Coast
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Palm Coast, FL

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