City Report · FL

Panama City Beach

Pop. 18,971·240th most expensive in Florida·Rental market data updated monthly for Panama City Beach, FL
Median rent (all units)
$1,759/mo
Year-over-Year
+1.7%
Month-over-Month
+0.1%
vs US Median
-$173
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
Panama City Beach · $1,759
More affordable than 56% of US cities · National median $1,932/mo
Rent Reality Score
89/100
Great value
OverheatedFairGreat value

Rents are 20% below what Panama City Beach's 10-year trend predicts — a better deal than its own history suggests.

Actual rent
$1,759/mo
Expected by trend
$2,188/mo
The Rent Reality Score compares today's median rent to where Panama City Beach's own long-run trajectory projects it should be. See the full rankings →
Medians by bedroom

Rent by unit size

Studio
$1,553
1 BR
$1,563
2 BR
$1,830
3 BR
$2,430
4 BR+
$3,073
Fair Market Rent (HUD)
$1,830/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,759 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

January. Asking rents in Panama City Beach usually run 1% below trend in January and 1.5% above it in July, about $44 a month apart at today's median. Based on 11 years of data.

Compared with the peak

Rent in Panama City Beach is 2.9% below its high of $1,812 in September 2022, at $1,759 as of September 2026.

Past year vs. the rest of Florida

Rent in Panama City Beach changed +1.7% over the year to September 2026. Across the 270 Florida cities Zillow tracks, the typical change was +1.8%.

Rent vs. income since 2019

From 2019 to 2024, rent in Panama City Beach rose 25.5% while median household income rose 26.6% ($63,912 to $80,941). Income kept ahead of rent.

Since before the pandemic

Rent in Panama City Beach is 32.4% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent rose in 8 of the last 12 months.

What a typical income covers

30% of the median household income ($80,941) is $2,024 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,830); a 3-bedroom is $2,430.

Spread across ZIP codes

The priciest of 3 ZIP codes in Panama City Beach, 32413 ($1,807/mo), costs 4% more than the cheapest, 32407 ($1,732/mo).

Cheaper nearby

Springfield, 13 miles away, rents for 23% less ($1,362/mo), about $4,800 a year in savings.

From Zillow's monthly rent index (ZORI) for Panama City Beach. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$21,108/yr
At $1,759/mo median
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (1.7% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+1.7% YoY, +0.1% MoM), not inventory.
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Demographics

Who lives here

Panama City Beach, FL is majority owner-occupied, 38% of residents hold a bachelor's degree or higher.

Population
18,971
Median income
$80,941
Median age
45.4
Renters
40.8%
Age distribution
17.3%
19.5%
26.6%
18.7%
17.8%
Under 1817.3%
18–3419.5%
35–5426.6%
55–6418.7%
65+17.8%
Gender
50.4%
49.6%
Male50.4%
Female49.6%
Race & ethnicity
79.7%
White79.7%
Black5.4%
Hispanic10.1%
Asian1.8%
Other2.9%
Education (25+)
21.4%
36%
38%
No HS diploma4.5%
HS diploma21.4%
Some college36%
Bachelor's+38%
Housing tenure
59.2%
40.8%
Owner59.2%
Renter40.8%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How Panama City Beach, FL has changed in 5 years

Rent
$1,525 → $1,759
up 15.3%
Income
$70,131 → $80,941
up 15.4%
Population
17,882 → 18,971
up 6.1%
Renter share
39.5% → 40.8%
+1.3 pts
Bachelor's+
31.8% → 38%
+6.2 pts
Median age
44.8 → 45.4
+0.6 yrs

Compared with 2021, rent in Panama City Beach, FL has increased by $234 per month, settling near $1,759 after starting the period at $1,525. Census figures show median household income at $80,941 today, compared with $70,131 five years earlier. Headcount in the area went from 17,882 to 18,971 between 2021 and 2024, a 6.1% change. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 31.8% to 38%. The combined trend lines point to a market that has changed measurably from where it stood in early 2021.

Community

Discussions about Panama City Beach

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View Panama City Beach rent history (2015–2026) →
Salary vs rent

Can you afford rent in Panama City Beach on your salary?

At $1,759/mo, how Panama City Beach rent compares to typical pay (30% rule).

By apartment size

Panama City Beach rent by bedroom count

Median rent for each apartment size in Panama City Beach. Click any size for full breakdown.

Local insights

Tips for renters in Panama City Beach

About renting in Panama City Beach, FL

Last updated: October 17, 2026

The median rent in Panama City Beach is $1,759/mo as of October 2026. A studio apartment averages $1,553/mo while a 2-bedroom runs $1,830/mo. One-bedroom apartments average $1,563/mo and 3-bedroom units go for $2,430/mo.

At 26% of local median household income ($80,941/yr), Panama City Beach ranks as affordable compared to the national benchmark of 30%. Rents have increased 1.7% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Panama City Beach?

To keep rent at or below 30% of gross income, you would need to earn at least $70,000/year (about $34/hour full-time) to afford the median rent of $1,759/mo in Panama City Beach. The local median household income is $80,941/yr, so the typical household meets that bar.

Is rent going up or down in Panama City Beach?

Rent in Panama City Beach has risen 1.7% over the past year as of September 2026. It sits 2.9% below its high of $1,812 in September 2022.

When is the cheapest time to rent in Panama City Beach?

Asking rents in Panama City Beach are usually lowest in January, about 1% below their yearly trend, and highest in July, about 1.5% above it. At today's median that is a gap of roughly $44 a month. This pattern comes from 11 years of Zillow rent data.

Has rent outpaced income in Panama City Beach?

No. From 2019 to 2024, rent in Panama City Beach rose 25.5% while median household income rose 26.6%, from $63,912 to $80,941. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

Which Panama City Beach neighborhoods have the lowest rent?

The most affordable ZIP codes in Panama City Beach are 32407 ($1,732/mo), 32408 ($1,790/mo), and 32413 ($1,807/mo). Citywide, the median rent is $1,759/mo.

How does Panama City Beach rent compare to other cities in Florida?

Panama City Beach is one of the more affordable among Florida cities for rent, ranking #240 of 289 tracked cities at $1,759/mo. Over the year to September 2026, rent in Panama City Beach changed +1.7%, against a typical +1.8% across the 270 Florida cities Zillow tracks.

Which nearby cities are cheaper to rent in than Panama City Beach?

Nearby cities with lower median rent than Panama City Beach ($1,759/mo) include Springfield ($1,362/mo), Panama City ($1,655/mo), and Parker ($1,726/mo).
Income Affordability
26%
AFFORDABLE

At $1,759/mo, rent takes ~26% of Panama City Beach's median household income ($80,941/yr). The standard benchmark is 30%.

Panama City Beach 26%Benchmark 30%
State income taxNone
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Panama City Beach, FL

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