City Report · FL

Wildwood

Pop. 17,608·270th most expensive in Florida·Rental market data updated monthly for Wildwood, FL
Median rent (all units)
$1,631/mo
Year-over-Year
+4.1%
Month-over-Month
-3.5%
vs US Median
-$334
Falling (Monthly)
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Most AffordableMost Expensive
Wildwood · $1,631
More affordable than 67% of US cities · National median $1,965/mo
Affordability
26% of income
AFFORDABLE
0%30% benchmark60%+

At $1,631/mo, rent takes about 26% of the local median household income, comfortably within the 30% benchmark.

Income to afford
$65,000/yr
Local median income
$76,552/yr
Based on the 30%-of-income rule using Wildwood's median rent and household income. See the full affordability breakdown →
Medians by bedroom

Rent by unit size

Studio
$1,040
1 BR
$1,040
2 BR
$1,370
3 BR
$1,700
4 BR+
$2,040
Research median
$1,370/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$19,572/yr
At $1,631/mo median
Rent Market Meter
Renter's Market
Renter's MarketBalancedLandlord's Market
Rents are softening (up only 4.1% YoY), so renters have negotiating leverage.
Based on rent-price momentum (+4.1% YoY, -3.5% MoM), not inventory.
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Demographics

Who lives here

Wildwood, FL is majority owner-occupied, has a large retiree population, 39.9% of residents hold a bachelor's degree or higher.

Population
17,608
Median income
$76,552
Median age
64.2
Renters
22.7%
Age distribution
22.1%
47%
Under 1810.3%
18–348.8%
35–5411.9%
55–6422.1%
65+47%
Gender
43%
57%
Male43%
Female57%
Race & ethnicity
79.8%
White79.8%
Black8.5%
Hispanic5.7%
Asian1.6%
Other4.3%
Education (25+)
23.7%
30.5%
39.9%
No HS diploma5.9%
HS diploma23.7%
Some college30.5%
Bachelor's+39.9%
Housing tenure
77.3%
22.7%
Owner77.3%
Renter22.7%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2023 vs 2026

How Wildwood, FL has changed in 5 years

Rent
$1,672 → $1,631
down 2.5%
Income
$59,158 → $76,552
up 29.4%
Population
14,747 → 17,608
up 19.4%
Renter share
36.4% → 22.7%
-13.7 pts
Bachelor's+
28.6% → 39.9%
+11.3 pts
Median age
58.5 → 64.2
+5.7 yrs

Across the past five years, the going rent in Wildwood, FL has shifted from $1,672 to $1,631, down 2.5% since 2023. Local incomes tracked alongside that move, going from a median of $59,158 in 2021 to $76,552 more recently. With wages climbing faster than rent over the same window, renters here have a bit more breathing room than they did five years back. Census counts show Wildwood, FL adding about 2,861 residents over the five-year window, up 19.4% on net. The renter share has eased from 36.4% to 22.7%, with owner-occupied housing accounting for the remainder. Bachelor's-degree-or-higher attainment moved from 28.6% to 39.9% across the same window. These shifts give renters and would-be renters a longer baseline for sizing up today's listings against the Wildwood, FL market of 2023.

Community

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View Wildwood rent history (2015–2026) →
Salary vs rent

Can you afford rent in Wildwood on your salary?

At $1,631/mo, how Wildwood rent compares to typical pay (30% rule).

By apartment size

Wildwood rent by bedroom count

Median rent for each apartment size in Wildwood. Click any size for full breakdown.

Local insights

Tips for renters in Wildwood

About renting in Wildwood, FL

Last updated: July 20, 2026

The median rent in Wildwood is $1,631/mo as of July 2026. A studio apartment averages $1,040/mo while a 2-bedroom runs $1,370/mo. One-bedroom apartments average $1,040/mo and 3-bedroom units go for $1,700/mo.

At 26% of local median household income ($76,552/yr), Wildwood ranks as affordable compared to the national benchmark of 30%. Rents have increased 4.1% over the past year.

FAQ

Frequently asked questions

Is Wildwood an affordable city for renters?

Wildwood is considered affordable for renters. At $1,631/mo, rent takes approximately 26% of the local median household income ($76,552/yr). The standard benchmark is 30%. Wildwood falls comfortably within that range.

How much income do you need to rent in Wildwood?

To keep rent at or below 30% of gross income, you would need to earn at least $65,000/year (~$31/hour full-time) to afford the median rent of $1,631/mo in Wildwood. The local median household income is $76,552/yr, meaning the typical Wildwood household meets that threshold.

Is rent going up or down in Wildwood?

Rent in Wildwood has increased 4.1% over the past year as of July 2026, putting upward pressure on renter budgets.

How does Wildwood rent compare to other cities in Florida?

Wildwood is one of the more affordable cities in Florida for rent, ranking #270 out of 288 tracked cities at $1,631/mo.

Which nearby cities are cheaper to rent in than Wildwood?

Several nearby cities have lower median rents than Wildwood ($1,631/mo): Fruitland Park ($1,426/mo), Lady Lake ($1,520/mo).

What percentage of Wildwood residents rent vs. own?

According to Census data, approximately 22.7% of Wildwood households are renters, while 77.3% are owner-occupied. Wildwood leans toward homeownership, which can mean a smaller rental inventory.

How does Wildwood rent compare to the national average?

Wildwood's median rent of $1,631/mo is $334 (17%) below the US national median of $1,965/mo. Within Florida, it ranks #270 out of 288 tracked cities.
Income Affordability
26%
AFFORDABLE

At $1,631/mo, rent takes ~26% of Wildwood's median household income ($76,552/yr). The standard benchmark is 30%.

Wildwood 26%Benchmark 30%
State income taxNone
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Neighborhoods

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Public schools near Wildwood, FL

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