City Report · FL

Wildwood

Pop. 17,608·253rd most expensive in Florida·Rental market data updated monthly for Wildwood, FL
Median rent (all units)
$1,702/mo
Year-over-Year
+3.8%
Month-over-Month
-0.1%
vs US Median
-$230
Reported rents
Stable (Monthly)
Be the first to discuss Wildwood rents ↓
Most AffordableMost Expensive
Wildwood · $1,702
More affordable than 61% of US cities · National median $1,932/mo
Affordability
27% of income
AFFORDABLE
0%30% benchmark60%+

At $1,702/mo, rent takes about 27% of the local median household income, comfortably within the 30% benchmark.

Income to afford
$68,000/yr
Local median income
$76,552/yr
Based on the 30%-of-income rule using Wildwood's median rent and household income. See the full affordability breakdown →
Medians by bedroom

Rent by unit size

Studio
$1,040
1 BR
$1,040
2 BR
$1,370
3 BR
$1,700
4 BR+
$2,040
Fair Market Rent (HUD)
$1,370/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,702 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

Loading…

Last updated: October 17, 2026

From the history

What the numbers show

Compared with the peak

Rent in Wildwood is 4.9% below its high of $1,790 in February 2024, at $1,702 as of September 2026.

Past year vs. the rest of Florida

Rent in Wildwood changed +3.8% over the year to September 2026. Across the 270 Florida cities Zillow tracks, the typical change was +1.8%.

Recent direction

Rent rose in 8 of the last 12 months.

What a typical income covers

30% of the median household income ($76,552) is $1,914 a month. That covers HUD's Fair Market Rent for up to a 3-bedroom ($1,700); a 4-bedroom is $2,040.

Cheaper nearby

Lady Lake, 11 miles away, rents for 12% less ($1,497/mo), about $2,500 a year in savings.

From Zillow's monthly rent index (ZORI) for Wildwood. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$20,424/yr
At $1,702/mo median
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (3.8% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+3.8% YoY, -0.1% MoM), not inventory.
Rent check

Is your rent fair?

Compare your rent to the local median.

Demographics

Who lives here

Wildwood, FL is majority owner-occupied, has a large retiree population, 39.9% of residents hold a bachelor's degree or higher.

Population
17,608
Median income
$76,552
Median age
64.2
Renters
22.7%
Age distribution
22.1%
47%
Under 1810.3%
18–348.8%
35–5411.9%
55–6422.1%
65+47%
Gender
43%
57%
Male43%
Female57%
Race & ethnicity
79.8%
White79.8%
Black8.5%
Hispanic5.7%
Asian1.6%
Other4.3%
Education (25+)
23.7%
30.5%
39.9%
No HS diploma5.9%
HS diploma23.7%
Some college30.5%
Bachelor's+39.9%
Housing tenure
77.3%
22.7%
Owner77.3%
Renter22.7%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2023 vs 2026

How Wildwood, FL has changed in 5 years

Rent
$1,705 → $1,702
down 0.2%
Income
$59,158 → $76,552
up 29.4%
Population
14,747 → 17,608
up 19.4%
Renter share
36.4% → 22.7%
-13.7 pts
Bachelor's+
28.6% → 39.9%
+11.3 pts
Median age
58.5 → 64.2
+5.7 yrs

Across the past five years, the going rent in Wildwood, FL has shifted from $1,705 to $1,702, down 0.2% since 2023. Local incomes tracked alongside that move, going from a median of $59,158 in 2021 to $76,552 more recently. With wages climbing faster than rent over the same window, renters here have a bit more breathing room than they did five years back. Census counts show Wildwood, FL adding about 2,861 residents over the five-year window, up 19.4% on net. The renter share has eased from 36.4% to 22.7%, with owner-occupied housing accounting for the remainder. Bachelor's-degree-or-higher attainment moved from 28.6% to 39.9% across the same window. These shifts give renters and would-be renters a longer baseline for sizing up today's listings against the Wildwood, FL market of 2023.

Community

Discussions about Wildwood

No discussions yet. Start the conversation.

View Wildwood rent history (2015–2026) →
Salary vs rent

Can you afford rent in Wildwood on your salary?

At $1,702/mo, how Wildwood rent compares to typical pay (30% rule).

By apartment size

Wildwood rent by bedroom count

Median rent for each apartment size in Wildwood. Click any size for full breakdown.

Local insights

Tips for renters in Wildwood

About renting in Wildwood, FL

Last updated: October 17, 2026

The median rent in Wildwood is $1,702/mo as of October 2026. A studio apartment averages $1,040/mo while a 2-bedroom runs $1,370/mo. One-bedroom apartments average $1,040/mo and 3-bedroom units go for $1,700/mo.

At 27% of local median household income ($76,552/yr), Wildwood ranks as affordable compared to the national benchmark of 30%. Rents have increased 3.8% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Wildwood?

To keep rent at or below 30% of gross income, you would need to earn at least $68,000/year (about $33/hour full-time) to afford the median rent of $1,702/mo in Wildwood. The local median household income is $76,552/yr, so the typical household meets that bar.

Is rent going up or down in Wildwood?

Rent in Wildwood has risen 3.8% over the past year as of September 2026. It sits 4.9% below its high of $1,790 in February 2024.

How does Wildwood rent compare to other cities in Florida?

Wildwood is one of the more affordable among Florida cities for rent, ranking #253 of 289 tracked cities at $1,702/mo. Over the year to September 2026, rent in Wildwood changed +3.8%, against a typical +1.8% across the 270 Florida cities Zillow tracks.

Which nearby cities are cheaper to rent in than Wildwood?

Nearby cities with lower median rent than Wildwood ($1,702/mo) include Lady Lake ($1,497/mo), and Fruitland Park ($1,546/mo).
Income Affordability
27%
AFFORDABLE

At $1,702/mo, rent takes ~27% of Wildwood's median household income ($76,552/yr). The standard benchmark is 30%.

Wildwood 27%Benchmark 30%
State income taxNone
Run the Wildwood affordability calculator →
Lowest-rent ZIP codes in Wildwood
Compare

How does this area stack up?

Pick another city or ZIP to compare.

Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Wildwood, FL

Recent submissions

Be the first to submit your rent for Wildwood.

Recent discussions

No discussions yet.