City Report · MI

Bay City

Pop. 32,320·99th most expensive in Michigan·One of the most affordable rental markets in the US
Median rent (all units)
$968/mo
Year-over-Year
+3.0%
Month-over-Month
+0.7%
vs US Median
-$964
Reported rents
Rising (Monthly)
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Most AffordableMost Expensive
Bay City · $968
More affordable than 98% of US cities · National median $1,932/mo
Affordability
24% of income
VERY AFFORDABLE
0%30% benchmark60%+

At $968/mo, rent takes about 24% of the local median household income, comfortably within the 30% benchmark.

Income to afford
$39,000/yr
Local median income
$49,420/yr
Based on the 30%-of-income rule using Bay City's median rent and household income. See the full affordability breakdown →
Medians by bedroom

Rent by unit size

Studio
$730
1 BR
$730
2 BR
$930
3 BR
$1,250
4 BR+
$1,340
Fair Market Rent (HUD)
$930/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $968 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of Michigan

Rent in Bay City changed +3.0% over the year to September 2026. Across the 79 Michigan cities Zillow tracks, the typical change was +4.1%.

Recent direction

Rent has risen 2 months in a row, and rose in 7 of the last 12 months.

What a typical income covers

30% of the median household income ($49,420) is $1,236 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($930); a 3-bedroom is $1,250.

From Zillow's monthly rent index (ZORI) for Bay City. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$11,616/yr
At $968/mo median
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (3.0% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+3.0% YoY, +0.7% MoM), not inventory.
Rent check

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Demographics

Who lives here

Bay City, MI is majority owner-occupied, has a median income below the national average, 18.8% of residents hold a bachelor's degree or higher.

Population
32,320
Median income
$49,420
Median age
40.7
Renters
29.9%
Age distribution
20.2%
23.6%
24%
14.5%
17.7%
Under 1820.2%
18–3423.6%
35–5424%
55–6414.5%
65+17.7%
Gender
47.4%
52.6%
Male47.4%
Female52.6%
Race & ethnicity
84.4%
White84.4%
Black2.1%
Hispanic11.5%
Asian0.8%
Other1.2%
Education (25+)
33.9%
36.2%
18.8%
No HS diploma11.1%
HS diploma33.9%
Some college36.2%
Bachelor's+18.8%
Housing tenure
70.1%
29.9%
Owner70.1%
Renter29.9%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How Bay City, MI has changed in 5 years

Income
$41,959 → $49,420
up 17.8%
Population
32,824 → 32,320
down 1.5%
Renter share
33.3% → 29.9%
-3.4 pts
Bachelor's+
16.2% → 18.8%
+2.6 pts
Median age
39 → 40.7
+1.7 yrs

Median household income grew from $41,959 to $49,420 between 2021 and 2024, a 17.8% shift. Headcount in the area went from 32,824 to 32,320 between 2021 and 2024, a 1.5% change. About 29.9% of households rent today, against 33.3% in 2021. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 16.2% to 18.8%.

Community

Discussions about Bay City

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View Bay City rent history (2015–2026) →
Salary vs rent

Can you afford rent in Bay City on your salary?

At $968/mo, how Bay City rent compares to typical pay (30% rule).

By apartment size

Bay City rent by bedroom count

Median rent for each apartment size in Bay City. Click any size for full breakdown.

Local insights

Tips for renters in Bay City

About renting in Bay City, MI

Last updated: October 17, 2026

The median rent in Bay City is $968/mo as of October 2026. A studio apartment averages $730/mo while a 2-bedroom runs $930/mo. One-bedroom apartments average $730/mo and 3-bedroom units go for $1,250/mo.

At 24% of local median household income ($49,420/yr), Bay City ranks as affordable compared to the national benchmark of 30%. Rents have increased 3.0% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Bay City?

To keep rent at or below 30% of gross income, you would need to earn at least $39,000/year (about $19/hour full-time) to afford the median rent of $968/mo in Bay City. The local median household income is $49,420/yr, so the typical household meets that bar.

Is rent going up or down in Bay City?

Rent in Bay City has risen 3.0% over the past year.

How does Bay City rent compare to other cities in Michigan?

Bay City is one of the more affordable among Michigan cities for rent, ranking #99 of 100 tracked cities at $968/mo. Over the year to September 2026, rent in Bay City changed +3.0%, against a typical +4.1% across the 79 Michigan cities Zillow tracks.

Which nearby cities are cheaper to rent in than Bay City?

Nearby cities with lower median rent than Bay City ($968/mo) include Flint ($927/mo).
Income Affordability
24%
VERY AFFORDABLE

At $968/mo, rent takes ~24% of Bay City's median household income ($49,420/yr). The standard benchmark is 30%.

Bay City 24%Benchmark 30%
State income tax4.25%
Run the Bay City affordability calculator →
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Bay City, MI

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