City Report · TX

Willis

Pop. 6,878·95th most expensive in Texas·Rental market data updated monthly for Willis, TX
Median rent (all units)
$1,783/mo
Year-over-Year
+1.8%
Month-over-Month
+1.4%
vs US Median
-$179
Rising (Monthly)
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Most AffordableMost Expensive
Willis · $1,783
More affordable than 55% of US cities · National median $1,962/mo
Affordability
31% of income
MODERATE
0%30% benchmark60%+

At $1,783/mo, rent takes about 31% of the local median household income, slightly above the 30% benchmark.

Income to afford
$71,000/yr
Local median income
$68,632/yr
Based on the 30%-of-income rule using Willis's median rent and household income. See the full affordability breakdown →
Medians by bedroom

Rent by unit size

Studio
$1,140
1 BR
$1,195
2 BR
$1,425
3 BR
$1,900
4 BR+
$2,370
Fair Market Rent (HUD)
$1,425/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,783 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: August 17, 2026

Annual cost
$21,396/yr
At $1,783/mo median
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (1.8% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+1.8% YoY, +1.4% MoM), not inventory.
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Demographics

Who lives here

Willis, TX is majority owner-occupied, 15.7% of residents hold a bachelor's degree or higher.

Population
6,878
Median income
$68,632
Median age
35.4
Renters
39.3%
Age distribution
24.3%
24.7%
22.5%
14.7%
13.8%
Under 1824.3%
18–3424.7%
35–5422.5%
55–6414.7%
65+13.8%
Gender
49%
51%
Male49%
Female51%
Race & ethnicity
47.8%
47.7%
White47.8%
Black10%
Hispanic47.7%
Education (25+)
21.3%
26.3%
36.7%
15.7%
No HS diploma21.3%
HS diploma26.3%
Some college36.7%
Bachelor's+15.7%
Housing tenure
60.7%
39.3%
Owner60.7%
Renter39.3%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2023 vs 2026

How Willis, TX has changed in 5 years

Rent
$1,732 → $1,783
up 2.9%
Income
$53,442 → $68,632
up 28.4%
Population
6,410 → 6,878
up 7.3%
Renter share
38.8% → 39.3%
+0.5 pts
Bachelor's+
12.9% → 15.7%
+2.8 pts
Median age
37 → 35.4
-1.6 yrs

Compared with 2023, rent in Willis, TX has increased by $51 per month, settling near $1,783 after starting the period at $1,732. On the earnings side, the typical household in Willis, TX now reports about $68,632, up from $53,442 in 2021. Income growth outran rent by about 25.5 percentage points, easing the affordability math somewhat compared with 2021. Headcount in the area went from 6,410 to 6,878 between 2021 and 2024, a 7.3% change. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 12.9% to 15.7%. For context, the 2023 to 2026 window covers an unusually volatile run for US rents nationally, and Willis, TX reflects that arc in its own way.

Community

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View Willis rent history (2015–2026) →
Salary vs rent

Can you afford rent in Willis on your salary?

At $1,783/mo, how Willis rent compares to typical pay (30% rule).

By apartment size

Willis rent by bedroom count

Median rent for each apartment size in Willis. Click any size for full breakdown.

Local insights

Tips for renters in Willis

About renting in Willis, TX

Last updated: August 17, 2026

The median rent in Willis is $1,783/mo as of August 2026. A studio apartment averages $1,140/mo while a 2-bedroom runs $1,425/mo. One-bedroom apartments average $1,195/mo and 3-bedroom units go for $1,900/mo.

At 31% of local median household income ($68,632/yr), Willis ranks as moderate compared to the national benchmark of 30%. Rents have increased 1.8% over the past year.

FAQ

Frequently asked questions

Is Willis an affordable city for renters?

Willis is considered moderate for renters. At $1,783/mo, rent takes approximately 31% of the local median household income ($68,632/yr). The standard benchmark is 30%. Willis slightly exceeds that threshold, so budgeting carefully matters here.

How much income do you need to rent in Willis?

To keep rent at or below 30% of gross income, you would need to earn at least $71,000/year (~$34/hour full-time) to afford the median rent of $1,783/mo in Willis. The local median household income is $68,632/yr, meaning the typical Willis household falls short of that threshold.

Is rent going up or down in Willis?

Rent in Willis has increased 1.8% over the past year as of August 2026, putting upward pressure on renter budgets.

Which Willis neighborhoods have the lowest rent?

The most affordable ZIP codes in Willis are 77378 ($1,751/mo), and 77318 ($1,857/mo). Citywide, the median rent in Willis is $1,783/mo.

How does Willis rent compare to other cities in Texas?

Willis is middle-of-the-pack for Texas for rent, ranking #95 out of 267 tracked cities at $1,783/mo.

Which nearby cities are cheaper to rent in than Willis?

Several nearby cities have lower median rents than Willis ($1,783/mo): Huntsville ($1,351/mo), Conroe ($1,579/mo), Cleveland ($1,673/mo).

What percentage of Willis residents rent vs. own?

According to Census data, approximately 39.3% of Willis households are renters, while 60.7% are owner-occupied. Willis leans toward homeownership, which can mean a smaller rental inventory.

How does Willis rent compare to the national average?

Willis's median rent of $1,783/mo is $179 (9%) below the US national median of $1,962/mo. Within Texas, it ranks #95 out of 267 tracked cities.
Income Affordability
31%
MODERATE

At $1,783/mo, rent takes ~31% of Willis's median household income ($68,632/yr). The standard benchmark is 30%.

Willis 31%Benchmark 30%
State income taxNone
Run the Willis affordability calculator →
Lowest-rent ZIP codes in Willis
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Willis, TX

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