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City Report · WI

De Pere

Pop. 25,301·30th most expensive in Wisconsin·Rental market data updated monthly for De Pere, WI
Median rent (all units)
$1,415/mo
Year-over-Year
Stable
Month-over-Month
-9.6%
vs US Median
-$547
Falling (Monthly)
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Most AffordableMost Expensive
De Pere · $1,415
More affordable than 80% of US cities · National median $1,962/mo
Affordability
20% of income
VERY AFFORDABLE
0%30% benchmark60%+

At $1,415/mo, rent takes about 20% of the local median household income, comfortably within the 30% benchmark.

Income to afford
$57,000/yr
Local median income
$84,869/yr
Based on the 30%-of-income rule using De Pere's median rent and household income. See the full affordability breakdown →
Medians by bedroom

Rent by unit size

Studio
$880
1 BR
$970
2 BR
$1,210
3 BR
$1,610
4 BR+
$1,640
Fair Market Rent (HUD)
$1,210/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $1,415 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: August 17, 2026

Annual cost
$16,980/yr
At $1,415/mo median
Rent Market Meter
Strong Renter's Market
Renter's MarketBalancedLandlord's Market
Rents are down 0.0% year-over-year. Push hard on price, concessions, and lease terms.
Based on rent-price momentum (+0.0% YoY, -9.6% MoM), not inventory.
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Demographics

Who lives here

De Pere, WI is majority owner-occupied, 37.7% of residents hold a bachelor's degree or higher.

Population
25,301
Median income
$84,869
Median age
36.3
Renters
34.6%
Age distribution
21%
27.1%
22.8%
17.7%
Under 1821%
18–3427.1%
35–5422.8%
55–6411.4%
65+17.7%
Gender
46.9%
53.1%
Male46.9%
Female53.1%
Race & ethnicity
88.4%
White88.4%
Black1.9%
Hispanic3.9%
Asian2.7%
Other3.1%
Education (25+)
25.6%
33.2%
37.7%
No HS diploma3.5%
HS diploma25.6%
Some college33.2%
Bachelor's+37.7%
Housing tenure
65.4%
34.6%
Owner65.4%
Renter34.6%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How De Pere, WI has changed in 5 years

Income
$74,799 → $84,869
up 13.5%
Population
25,216 → 25,301
up 0.3%
Renter share
37.1% → 34.6%
-2.5 pts
Bachelor's+
39.4% → 37.7%
-1.7 pts

Household income in the area moved from $74,799 to $84,869 across the same window, up 13.5% versus 2021. Renters now make up 34.6% of households, compared with 37.1% five years ago.

Community

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View De Pere rent history (2015–2026) →
Salary vs rent

Can you afford rent in De Pere on your salary?

At $1,415/mo, how De Pere rent compares to typical pay (30% rule).

By apartment size

De Pere rent by bedroom count

Median rent for each apartment size in De Pere. Click any size for full breakdown.

Local insights

Tips for renters in De Pere

About renting in De Pere, WI

Last updated: August 17, 2026

The median rent in De Pere is $1,415/mo as of August 2026. A studio apartment averages $880/mo while a 2-bedroom runs $1,210/mo. One-bedroom apartments average $970/mo and 3-bedroom units go for $1,610/mo.

At 20% of local median household income ($84,869/yr), De Pere ranks as affordable compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

Is De Pere an affordable city for renters?

De Pere is considered very affordable for renters. At $1,415/mo, rent takes approximately 20% of the local median household income ($84,869/yr). The standard benchmark is 30%. De Pere falls comfortably within that range.

How much income do you need to rent in De Pere?

To keep rent at or below 30% of gross income, you would need to earn at least $57,000/year (~$27/hour full-time) to afford the median rent of $1,415/mo in De Pere. The local median household income is $84,869/yr, meaning the typical De Pere household meets that threshold.

Is rent going up or down in De Pere?

Rent in De Pere has been relatively stable over the past year, with a 0.0% change year over year as of August 2026.

How does De Pere rent compare to other cities in Wisconsin?

De Pere is middle-of-the-pack for Wisconsin for rent, ranking #30 out of 62 tracked cities at $1,415/mo.

Which nearby cities are cheaper to rent in than De Pere?

Several nearby cities have lower median rents than De Pere ($1,415/mo): Bellevue ($993/mo), Green Bay ($1,083/mo), Kaukauna ($1,116/mo).

What percentage of De Pere residents rent vs. own?

According to Census data, approximately 34.6% of De Pere households are renters, while 65.4% are owner-occupied. De Pere leans toward homeownership, which can mean a smaller rental inventory.

How does De Pere rent compare to the national average?

De Pere's median rent of $1,415/mo is $547 (28%) below the US national median of $1,962/mo. Within Wisconsin, it ranks #30 out of 62 tracked cities.
Income Affordability
20%
VERY AFFORDABLE

At $1,415/mo, rent takes ~20% of De Pere's median household income ($84,869/yr). The standard benchmark is 30%.

De Pere 20%Benchmark 30%
State income tax3.5–7.65%
Run the De Pere affordability calculator →
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near De Pere, WI

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