SALARY VS RENT

In 37 of the 100 largest US cities, the typical household can't afford the typical rent

The salary needed to rent the typical home at 30% of income ranges from $45,120 in Toledo to $187,280 in San Francisco. In 37 of the 100 largest cities, the median household earns less.

By Jennifer Han·September 30, 2026·6 min read·Data: Zillow ZORI August 2026 + Census ACS 5-year 2020-2024
In 37 of the 100 largest US cities, the typical household can't afford the typical rent
Image Credit: Jakub Hałun, Wikimedia Commons

Across the 100 largest US cities, the salary needed to rent the typical home at 30% of gross income, the standard affordability line, ranges from $45,120 in Toledo to $187,280 in San Francisco. The midpoint is $69,720.

In 37 of those cities, the median household earns less than its local figure, so the typical rent takes more than 30% of the typical income. New York has the widest gap. Typical rent there is $4,154 a month, which takes $166,160 a year under the 30% rule, while the median household earns $80,483, about $85,700 short.

These figures use asking rent for the typical home on the market, which covers houses and condos along with apartments, set against the income of all households, owners included. A tenant who has held the same lease for years usually pays less, and renters usually earn less than owners, so the numbers come closest to what a household moving today faces.

The salary needed in each of the 100 largest cities

#CityTypical rent, August 2026Salary needed (30% rule)Median household incomeTypical rent as a share of income
1San Francisco, CA$4,682$187,280$140,97039.9%
2New York, NY$4,154$166,160$80,48361.9%
3San Jose, CA$3,563$142,520$146,42729.2%
4Irvine, CA$3,527$141,080$136,71931.0%
5Fremont, CA$3,375$135,000$181,50622.3%
6Boston, MA$3,338$133,520$97,34441.1%
7Fontana, CA$3,190$127,600$102,82137.2%
8Jersey City, NJ$3,157$126,280$97,71038.8%
9San Diego, CA$3,036$121,440$108,07733.7%
10Miami, FL$3,008$120,320$62,46257.8%
11Chula Vista, CA$2,945$117,800$108,03232.7%
12Santa Ana, CA$2,812$112,480$93,99935.9%
13Santa Clarita, CA$2,787$111,480$123,06227.2%
14Los Angeles, CA$2,778$111,120$81,93940.7%
15Anaheim, CA$2,759$110,360$95,22734.8%
16Oakland, CA$2,735$109,400$101,60032.3%
17Arlington, VA$2,702$108,080$142,11422.8%
18Washington, DC$2,517$100,680$109,87027.5%
19Riverside, CA$2,444$97,760$91,04532.2%
20Long Beach, CA$2,422$96,880$87,43033.2%
21Hialeah, FL$2,357$94,280$55,59450.9%
22Chicago, IL$2,342$93,680$77,90236.1%
23Seattle, WA$2,234$89,360$123,86021.6%
24Scottsdale, AZ$2,127$85,080$110,88623.0%
25Newark, NJ$2,114$84,560$52,06048.7%
26Chesapeake, VA$2,092$83,680$95,37326.3%
27Virginia Beach, VA$2,086$83,440$92,96826.9%
28Gilbert, AZ$2,075$83,000$122,55120.3%
29Sacramento, CA$2,056$82,240$87,32128.3%
30Modesto, CA$2,021$80,840$79,89130.4%
31Stockton, CA$2,010$80,400$79,90730.2%
32Reno, NV$1,967$78,680$80,76029.2%
33Tampa, FL$1,957$78,280$75,47531.1%
34San Bernardino, CA$1,954$78,160$67,41534.8%
35Cape Coral, FL$1,949$77,960$78,10429.9%
36Atlanta, GA$1,944$77,760$85,65227.2%
37Fresno, CA$1,941$77,640$70,99132.8%
38Orlando, FL$1,896$75,840$72,33631.5%
39North Las Vegas, NV$1,889$75,560$79,54228.5%
40Denver, CO$1,881$75,240$94,71823.8%
41Frisco, TX$1,874$74,960$150,21215.0%
42Chandler, AZ$1,868$74,720$108,09520.7%
43Bakersfield, CA$1,858$74,320$80,54027.7%
44Henderson, NV$1,806$72,240$90,13824.0%
45Baltimore, MD$1,802$72,080$62,17734.8%
46Anchorage, AK$1,802$72,080$103,28420.9%
47Philadelphia, PA$1,768$70,720$61,95334.2%
48Aurora, CO$1,758$70,320$88,36823.9%
49Norfolk, VA$1,757$70,280$66,10931.9%
50Charlotte, NC$1,744$69,760$82,06825.5%
51Plano, TX$1,742$69,680$112,25318.6%
52Colorado Springs, CO$1,740$69,600$84,81824.6%
53Tacoma, WA$1,740$69,600$85,88424.3%
54Portland, OR$1,732$69,280$90,91922.9%
55Las Vegas, NV$1,712$68,480$73,87727.8%
56Minneapolis, MN$1,682$67,280$80,84625.0%
57Durham, NC$1,659$66,360$81,61924.4%
58Richmond, VA$1,648$65,920$64,58730.6%
59New Orleans, LA$1,637$65,480$56,63134.7%
60Madison, WI$1,616$64,640$78,05024.8%
61Fort Worth, TX$1,615$64,600$79,50724.4%
62Jacksonville, FL$1,601$64,040$69,87227.5%
63Dallas, TX$1,591$63,640$70,51827.1%
64Irving, TX$1,590$63,600$81,83023.3%
65Austin, TX$1,586$63,440$93,65820.3%
66Raleigh, NC$1,577$63,080$85,39522.2%
67Phoenix, AZ$1,574$62,960$81,33223.2%
68Garland, TX$1,556$62,240$76,32024.5%
69Pittsburgh, PA$1,545$61,800$65,74228.2%
70Houston, TX$1,542$61,680$64,81328.5%
71Mesa, AZ$1,538$61,520$82,75222.3%
72El Paso, TX$1,519$60,760$59,74530.5%
73Glendale, AZ$1,507$60,280$73,53024.6%
74Winston-Salem, NC$1,507$60,280$59,26830.5%
75Spokane, WA$1,507$60,280$70,06425.8%
76Milwaukee, WI$1,477$59,080$54,23432.7%
77Arlington, TX$1,462$58,480$75,17123.3%
78Albuquerque, NM$1,455$58,200$68,31725.6%
79Columbus, OH$1,450$58,000$66,08226.3%
80Kansas City, MO$1,428$57,120$69,16624.8%
81Tucson, AZ$1,425$57,000$57,07330.0%
82Buffalo, NY$1,425$57,000$50,04134.2%
83Corpus Christi, TX$1,424$56,960$67,39425.4%
84Omaha, NE$1,414$56,560$73,20123.2%
85Cincinnati, OH$1,414$56,560$52,90932.1%
86Greensboro, NC$1,392$55,680$61,51527.2%
87Cleveland, OH$1,391$55,640$40,80140.9%
88San Antonio, TX$1,386$55,440$65,05625.6%
89Detroit, MI$1,341$53,640$39,93840.3%
90Lubbock, TX$1,333$53,320$60,89526.3%
91Baton Rouge, LA$1,333$53,320$49,99432.0%
92Huntsville, AL$1,330$53,200$74,71421.4%
93Lincoln, NE$1,308$52,320$71,86721.8%
94Tulsa, OK$1,287$51,480$59,83825.8%
95Oklahoma City, OK$1,282$51,280$68,65622.4%
96Fort Wayne, IN$1,271$50,840$61,42224.8%
97Memphis, TN$1,232$49,280$51,73628.6%
98Laredo, TX$1,191$47,640$63,91522.4%
99Wichita, KS$1,158$46,320$64,62021.5%
100Toledo, OH$1,128$45,120$49,72427.2%

Where even a one-bedroom is out of reach

In nine cities, the salary needed for a typical one-bedroom alone tops the median household income: New York, Boston, Miami, Chula Vista, Los Angeles, Hialeah, Newark, Orlando, and Richmond. In Los Angeles, a one-bedroom at about $2,285 a month takes $91,400 a year under the 30% rule, against a median household income of $81,939.

Miami is the extreme. Typical rent takes 57.8% of median household income there, and next door in Hialeah it takes 50.9%, where a median household earning $55,594 would need $94,280 a year to rent the typical home at 30%.

Where the math works best

Frisco, Texas has the most room. Its median household earns $150,212, about twice the $74,960 needed to rent the typical home there. Fremont, California, Plano, Texas, Gilbert, Arizona, Seattle, and Arlington, Virginia follow, each with a median income at least $34,000 above the salary needed.

At the bottom of the salary range, Toledo needs $45,120, Wichita $46,320, and Laredo $47,640. A low salary threshold doesn't guarantee a comfortable fit, though. Toledo's median household income of $49,724 leaves only about $4,600 of room, and typical rent there takes 27.2% of it.

For how the 30% rule works and when it makes sense to bend it, see our rent rule of thumb and what a good rent-to-income ratio looks like. Each city in the table links to its affordability page, which runs the same math for any income.

Methodology

Rent. Typical rent is the August 2026 Zillow Observed Rent Index for each city, a smoothed, seasonally adjusted index of asking rents across houses, condos, and apartments. One-bedroom rent is a RentDataNow estimate based on HUD fair market rents, adjusted where needed to line up with the city's typical rent.

Income. Median household income for all households, owners and renters together, from the US Census Bureau's American Community Survey 5-year estimates for 2020 through 2024.

Salary needed. A year of rent divided by 0.30, the income at which rent equals 30% of gross pay. The gap is median household income minus that figure, and the share is a year of typical rent divided by median household income.

Cities. The 100 most populous cities with August 2026 rent data. The full dataset, including one-bedroom figures and each city's one-year rent change, is available as a CSV.

Download the data

The full underlying dataset is available as a CSV for verification, republishing, or extending the analysis.

↓ salary-needed-to-afford-rent-100-largest-cities.csv
How to cite this report

These findings and the accompanying dataset are released under a Creative Commons Attribution 4.0 license. You are free to republish, including commercially, as long as you credit RentDataNow and link back to this page so readers can verify the underlying data.

RentDataNow, "In 37 of the 100 largest US cities, the typical household can't afford the typical rent," September 2026. https://rentdatanow.com/studies/salary-needed-to-afford-rent-100-largest-cities
Sources
Written by
Jennifer Han

RentDataNow publishes original research grounded in ZORI rent data, BLS wage data, HUD Fair Market Rents, and US Census demographics. Every study includes the underlying numbers, methodology, and sources so readers can verify or extend the analysis.

RentDataNow is an independent service and is not affiliated with, sponsored by, or endorsed by Zillow Group, Inc., the U.S. Census Bureau, the U.S. Department of Housing and Urban Development, or any government agency. ZORI (Zillow Observed Rent Index), the American Community Survey, Fair Market Rents, and other product names are trademarks of their respective owners, used here for identification only. Figures are provided "as is" without warranty of accuracy or completeness, and any reuse is at your own risk. See our Terms of Service for full terms.

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