ZIP Code · NC

ZIP 27804

Pop. 30,713·Nash County·178th most expensive ZIP in North Carolina
Median rent (all units)
$1,437/mo
Year-over-Year
+0.3%
Month-over-Month
+0.6%
vs US Median
-$495
Reported rents
Rising (Monthly)
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Most AffordableMost Expensive
ZIP 27804 · $1,437
More affordable than 77% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$970
1 BR
$970
2 BR
$1,210
3 BR
$1,640
4 BR+
$1,920
Research median
$1,210/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of North Carolina

Rent in ZIP 27804 changed +0.3% over the year to September 2026. Across the 190 North Carolina ZIP codes Zillow tracks, the typical change was +2.6%.

Recent direction

Rent has risen 5 months in a row, and rose in 6 of the last 12 months.

What a typical income covers

30% of the median household income ($61,359) is $1,534 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,210); a 3-bedroom is $1,640.

Rank in Rocky Mount

3rd cheapest of 3 ZIP codes in Rocky Mount.

Cheaper nearby

ZIP 27803, 6 miles away, rents for 13% less ($1,249/mo), about $2,300 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 27804. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$17,244/yr
At $1,437/mo median
Location
StateNC
CountyNash County
Rent Market Meter
Balanced Market
Renter's MarketBalancedLandlord's Market
Rents are roughly steady, with neither renters nor landlords holding a strong edge right now.
Based on rent-price momentum (+0.3% YoY, +0.6% MoM), not inventory.
Demographics

Who lives here

ZIP 27804 (Rocky Mount, NC) is roughly split between renters and owners, has a large retiree population, has a median income below the national average, 28.9% of residents hold a bachelor's degree or higher.

Population
30,713
Median income
$61,359
Median age
41.2
Renters
46%
Age distribution
20.3%
22.4%
25%
12.1%
20.2%
Under 1820.3%
18–3422.4%
35–5425%
55–6412.1%
65+20.2%
Gender
47%
53%
Male47%
Female53%
Race & ethnicity
38.7%
49.8%
White38.7%
Black49.8%
Hispanic7.9%
Asian2.2%
Other1.4%
Education (25+)
27.3%
34.1%
28.9%
No HS diploma9.7%
HS diploma27.3%
Some college34.1%
Bachelor's+28.9%
Housing tenure
54%
46%
Owner54%
Renter46%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 27804 in Rocky Mount, NC has changed in 5 years

Income
$54,889 → $61,359
up 11.8%
Population
29,658 → 30,713
up 3.6%
Renter share
44.1% → 46%
+1.9 pts
Bachelor's+
26.6% → 28.9%
+2.3 pts

Household income in the area moved from $54,889 to $61,359 across the same window, up 11.8% versus 2021. The population has grown by 3.6% since 2021, moving from about 29,658 residents to roughly 30,713. Renters now make up 46% of households, compared with 44.1% five years ago. College-educated residents now make up 28.9% of adults here, versus 26.6% in 2021.

Community

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Local insights

Tips for renters in ZIP 27804

About renting in ZIP 27804

Last updated: October 17, 2026

ZIP code 27804 covers Rocky Mount, NC. The median rent here is $1,437/mo as of October 2026. A 1-bedroom rents for a median of $970/mo. A 2-bedroom rents for a median of $1,210/mo.

At 28% of local median household income ($61,359/yr), ZIP 27804 ranks as affordable compared to the national benchmark of 30%. Rents have increased 0.3% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 27804?

To keep rent at or below 30% of gross income, you would need to earn at least $57,000/year (about $27/hour full-time) to afford the median rent of $1,437/mo in ZIP 27804. The local median household income is $61,359/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 27804?

Rent in ZIP 27804 has been roughly flat over the past year, a +0.3% change.

How does ZIP 27804 compare to other ZIPs in North Carolina?

ZIP 27804 is one of the more affordable among North Carolina ZIP codes for rent, ranking #178 of 230 at $1,437/mo. Over the year to September 2026, rent in ZIP 27804 changed +0.3%, against a typical +2.6% across the 190 North Carolina ZIP codes Zillow tracks.

How does ZIP 27804 compare to the rest of Rocky Mount?

At $1,437/mo, ZIP 27804 is $178 above the Rocky Mount citywide median of $1,259/mo. It is the 3rd cheapest of 3 ZIP codes in Rocky Mount.
Income Affordability
28%
AFFORDABLE

At $1,437/mo, rent takes ~28% of ZIP 27804's median household income ($61,359/yr). The standard benchmark is 30%.

ZIP 27804 28%Benchmark 30%
State income tax4.5%
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Schools nearby

Public schools near ZIP 27804 (Rocky Mount, NC)

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