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ZIP Code · NC

ZIP 28374

Pop. 19,782·Moore County·21st most expensive ZIP in North Carolina
Median rent (all units)
$2,040/mo
Year-over-Year
+10.6%
Month-over-Month
+0.4%
vs US Median
+$75
Stable (Monthly)
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Most AffordableMost Expensive
ZIP 28374 · $2,040
More expensive than 63% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$1,700
1 BR
$1,820
2 BR
$1,990
3 BR
$2,770
4 BR+
$3,340
Research median
$1,990/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$24,480/yr
At $2,040/mo median
Location
StateNC
CountyMoore County
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 10.6% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+10.6% YoY, +0.4% MoM), not inventory.
Demographics

Who lives here

ZIP 28374 (Pinehurst, NC) is majority owner-occupied, has a large retiree population, has a median income above the national average, 62.1% of residents hold a bachelor's degree or higher.

Population
19,782
Median income
$111,311
Median age
60.7
Renters
15%
Age distribution
16.1%
20.2%
14.8%
41.1%
Under 1816.1%
18–347.9%
35–5420.2%
55–6414.8%
65+41.1%
Gender
50.4%
49.6%
Male50.4%
Female49.6%
Race & ethnicity
86.4%
White86.4%
Black1.5%
Hispanic4.1%
Asian2.1%
Other5.9%
Education (25+)
12.2%
23.6%
62.1%
No HS diploma2.1%
HS diploma12.2%
Some college23.6%
Bachelor's+62.1%
Housing tenure
85%
15%
Owner85%
Renter15%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 28374 in Pinehurst, NC has changed in 5 years

Income
$94,146 → $111,311
up 18.2%
Population
18,642 → 19,782
up 6.1%
Renter share
15.1% → 15%
-0.1 pts
Bachelor's+
62.6% → 62.1%
-0.5 pts
Median age
57.7 → 60.7
+3.0 yrs

Median household income rose from $94,146 to $111,311 between 2021 and 2024, a 18.2% shift. The population has grown by 6.1% since 2021, moving from about 18,642 residents to roughly 19,782.

Community

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Local insights

Tips for renters in ZIP 28374

About renting in ZIP 28374

Last updated: July 20, 2026

ZIP code 28374 covers Pinehurst, NC. The median rent here is $2,040/mo as of July 2026. A 1-bedroom rents for a median of $1,820/mo. A 2-bedroom rents for a median of $1,990/mo.

At 22% of local median household income ($111,311/yr), ZIP 28374 ranks as affordable compared to the national benchmark of 30%. Rents have increased 10.6% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 28374?

As of July 20, 2026, the median monthly rent in ZIP 28374 (Pinehurst, NC) is $2,040. This is based on aggregated data from public sources and community submissions.

How does ZIP 28374 rent compare to the US average?

ZIP 28374's median rent of $2,040/mo is $75 (4%) above the US national median of $1,965/mo.

How does ZIP 28374 compare to other ZIPs in North Carolina?

ZIP 28374 is one of the pricier ZIP codes in North Carolina, ranking #21 out of 227 ZIPs tracked at $2,040/mo.

How much income do you need to rent in ZIP 28374?

To keep rent at or below 30% of gross income, you would need to earn at least $82,000/year (~$39/hour full-time) to afford the median rent of $2,040/mo in ZIP 28374. The local median household income is $111,311/yr, meaning the typical household meets that threshold.

Is rent going up or down in ZIP 28374?

Rent in ZIP 28374 has increased 10.6% over the past year as of July 20, 2026, putting upward pressure on renter budgets.

Is ZIP 28374 an affordable place to rent?

ZIP 28374 is considered very affordable for renters. At $2,040/mo, rent takes approximately 22% of the local median household income ($111,311/yr). The standard benchmark is 30%. ZIP 28374 falls comfortably within that range.

What percentage of ZIP 28374 residents rent vs. own?

According to Census data, approximately 15% of ZIP 28374 households are renters, while 85% are owner-occupied. ZIP 28374 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 28374 compare to the rest of Pinehurst?

ZIP 28374 sits right at the Pinehurst citywide median of $2,040/mo.

When was rent data for ZIP 28374 last updated?

Rent data for ZIP 28374 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
22%
VERY AFFORDABLE

At $2,040/mo, rent takes ~22% of ZIP 28374's median household income ($111,311/yr). The standard benchmark is 30%.

ZIP 28374 22%Benchmark 30%
State income tax4.5%
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Schools nearby

Public schools near ZIP 28374 (Pinehurst, NC)

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