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ZIP Code · NC

ZIP 28387

Pop. 16,059·Moore County·83rd most expensive ZIP in North Carolina
Median rent (all units)
$1,760/mo
Year-over-Year
-1.8%
Month-over-Month
-2.8%
vs US Median
-$205
Falling (Monthly)
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Most AffordableMost Expensive
ZIP 28387 · $1,760
More affordable than 54% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$1,150
1 BR
$1,230
2 BR
$1,350
3 BR
$1,880
4 BR+
$2,260
Research median
$1,350/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$21,120/yr
At $1,760/mo median
Location
StateNC
CountyMoore County
Rent Market Meter
Strong Renter's Market
Renter's MarketBalancedLandlord's Market
Rents are down 1.8% year-over-year. Push hard on price, concessions, and lease terms.
Based on rent-price momentum (-1.8% YoY, -2.8% MoM), not inventory.
Demographics

Who lives here

ZIP 28387 (Southern Pines, NC) is majority owner-occupied, has a large retiree population, 50.2% of residents hold a bachelor's degree or higher.

Population
16,059
Median income
$74,830
Median age
39.3
Renters
44.5%
Age distribution
18.9%
23%
23.9%
26.1%
Under 1818.9%
18–3423%
35–5423.9%
55–648.1%
65+26.1%
Gender
45.2%
54.8%
Male45.2%
Female54.8%
Race & ethnicity
74.3%
12.2%
White74.3%
Black12.2%
Hispanic8.5%
Asian1.3%
Other3.6%
Education (25+)
16.9%
27.3%
50.2%
No HS diploma5.7%
HS diploma16.9%
Some college27.3%
Bachelor's+50.2%
Housing tenure
55.5%
44.5%
Owner55.5%
Renter44.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 28387 in Southern Pines, NC has changed in 5 years

Income
$65,558 → $74,830
up 14.1%
Population
15,158 → 16,059
up 5.9%
Renter share
40.2% → 44.5%
+4.3 pts
Bachelor's+
49.7% → 50.2%
+0.5 pts
Median age
40 → 39.3
-0.7 yrs

Median household income grew from $65,558 to $74,830 between 2021 and 2024, a 14.1% shift. Headcount in the area went from 15,158 to 16,059 between 2021 and 2024, a 5.9% change. About 44.5% of households rent today, against 40.2% in 2021.

Community

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Local insights

Tips for renters in ZIP 28387

About renting in ZIP 28387

Last updated: July 20, 2026

ZIP code 28387 covers Southern Pines, NC. The median rent here is $1,760/mo as of July 2026. A 1-bedroom rents for a median of $1,230/mo. A 2-bedroom rents for a median of $1,350/mo.

At 28% of local median household income ($74,830/yr), ZIP 28387 ranks as affordable compared to the national benchmark of 30%. Rents have decreased 1.8% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 28387?

As of July 20, 2026, the median monthly rent in ZIP 28387 (Southern Pines, NC) is $1,760. This is based on aggregated data from public sources and community submissions.

How does ZIP 28387 rent compare to the US average?

ZIP 28387's median rent of $1,760/mo is $205 (10%) below the US national median of $1,965/mo.

How does ZIP 28387 compare to other ZIPs in North Carolina?

ZIP 28387 falls in the middle range for North Carolina, ranking #83 out of 227 ZIPs at $1,760/mo.

How much income do you need to rent in ZIP 28387?

To keep rent at or below 30% of gross income, you would need to earn at least $70,000/year (~$34/hour full-time) to afford the median rent of $1,760/mo in ZIP 28387. The local median household income is $74,830/yr, meaning the typical household meets that threshold.

Is rent going up or down in ZIP 28387?

Rent in ZIP 28387 has decreased 1.8% over the past year as of July 20, 2026, offering some relief compared to 12 months ago.

Is ZIP 28387 an affordable place to rent?

ZIP 28387 is considered affordable for renters. At $1,760/mo, rent takes approximately 28% of the local median household income ($74,830/yr). The standard benchmark is 30%. ZIP 28387 falls comfortably within that range.

What percentage of ZIP 28387 residents rent vs. own?

According to Census data, approximately 44.5% of ZIP 28387 households are renters, while 55.5% are owner-occupied. ZIP 28387 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 28387 compare to the rest of Southern Pines?

ZIP 28387 is more affordable than Southern Pines overall. At $1,760/mo, it's $10 below the Southern Pines citywide median of $1,770/mo.

When was rent data for ZIP 28387 last updated?

Rent data for ZIP 28387 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
28%
AFFORDABLE

At $1,760/mo, rent takes ~28% of ZIP 28387's median household income ($74,830/yr). The standard benchmark is 30%.

ZIP 28387 28%Benchmark 30%
State income tax4.5%
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Schools nearby

Public schools near ZIP 28387 (Southern Pines, NC)

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