ZIP Code · GA

ZIP 30542

Part of Flowery Branch, GA

Pop. 38,605·Hall County·95th most expensive ZIP in Georgia

Median rent (all units)

$1,851/mo

Year-over-Year

+1.6%

Month-over-Month

+1.0%

vs US Median

-$81

Reported rents

Rising (Monthly)

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Most AffordableMost Expensive

ZIP 30542 · $1,851

More expensive than 52% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$1,430

1 BR

$1,680

2 BR

$1,840

3 BR

$2,230

4 BR+

$2,590

Research median

$1,840/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

February. Asking rents in ZIP 30542 usually run 1.3% below trend in February and 0.8% above it in July, about $39 a month apart at today's median. Based on 5 years of data.

Compared with the peak

Rent in ZIP 30542 is 1.8% below its high of $1,885 in March 2025, at $1,851 as of September 2026.

Past year vs. the rest of Georgia

Rent in ZIP 30542 changed +1.6% over the year to September 2026. Across the 216 Georgia ZIP codes Zillow tracks, the typical change was +2.4%.

Recent direction

Rent has risen 2 months in a row, and rose in 5 of the last 12 months.

What a typical income covers

30% of the median household income ($99,648) is $2,491 a month. That covers HUD's Fair Market Rent for up to a 3-bedroom ($2,230); a 4-bedroom is $2,590.

Cheaper nearby

ZIP 30566, 4 miles away, rents for 12% less ($1,621/mo), about $2,800 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 30542. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$22,212/yr

At $1,851/mo median

Location

CityFlowery Branch

StateGA

CountyHall County

Rent Market Meter

Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are climbing (1.6% YoY), so leverage tilts toward landlords. Act sooner rather than later.

Based on rent-price momentum (+1.6% YoY, +1.0% MoM), not inventory.

Demographics

Who lives here

ZIP 30542 (Flowery Branch, GA) is majority owner-occupied, has a median income above the national average, 31.3% of residents hold a bachelor's degree or higher.

Population

38,605

Median income

$99,648

Median age

41.3

Renters

21.1%

Age distribution

21.9%

20.9%

27.1%

16%

14.2%

Under 1821.9%

18–3420.9%

35–5427.1%

55–6416%

65+14.2%

Gender

50.5%

49.5%

Male50.5%

Female49.5%

Race & ethnicity

67.9%

20.3%

White67.9%

Black6.7%

Hispanic20.3%

Asian2.9%

Other2.2%

Education (25+)

24%

33.1%

31.3%

No HS diploma11.6%

HS diploma24%

Some college33.1%

Bachelor's+31.3%

Housing tenure

78.9%

21.1%

Owner78.9%

Renter21.1%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 30542 in Flowery Branch, GA has changed in 5 years

Rent

$1,517 → $1,851

up 22.0%

Income

$82,679 → $99,648

up 20.5%

Population

37,193 → 38,605

up 3.8%

Renter share

21.2% → 21.1%

-0.1 pts

Bachelor's+

30.7% → 31.3%

+0.6 pts

Median age

39.7 → 41.3

+1.6 yrs

Since 2021, the typical rent in ZIP 30542 in Flowery Branch, GA has climbed from $1,517 to $1,851, a 22.0% change over five years. Census figures show median household income at $99,648 today, compared with $82,679 five years earlier. The population has grown by 3.8% since 2021, moving from about 37,193 residents to roughly 38,605. The combined trend lines point to a market that has changed measurably from where it stood in early 2021.

Community

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Local insights

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About renting in ZIP 30542

Last updated: October 17, 2026

ZIP code 30542 covers Flowery Branch, GA. The median rent here is $1,851/mo as of October 2026. A 1-bedroom rents for a median of $1,680/mo. A 2-bedroom rents for a median of $1,840/mo.

At 22% of local median household income ($99,648/yr), ZIP 30542 ranks as affordable compared to the national benchmark of 30%. Rents have increased 1.6% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 30542?

To keep rent at or below 30% of gross income, you would need to earn at least $74,000/year (about $36/hour full-time) to afford the median rent of $1,851/mo in ZIP 30542. The local median household income is $99,648/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 30542?

Rent in ZIP 30542 has risen 1.6% over the past year as of September 2026. It sits 1.8% below its high of $1,885 in March 2025.

When is the cheapest time to rent in ZIP 30542?

Asking rents in ZIP 30542 are usually lowest in February, about 1.3% below their yearly trend, and highest in July, about 0.8% above it. At today's median that is a gap of roughly $39 a month. This pattern comes from 5 years of Zillow rent data.

How does ZIP 30542 compare to other ZIPs in Georgia?

ZIP 30542 is in the middle among Georgia ZIP codes for rent, ranking #95 of 234 at $1,851/mo. Over the year to September 2026, rent in ZIP 30542 changed +1.6%, against a typical +2.4% across the 216 Georgia ZIP codes Zillow tracks.