ZIP Code · WI

ZIP 53913

Part of Baraboo, WI

Pop. 21,704·Sauk County·36th most expensive ZIP in Wisconsin

Median rent (all units)

$1,566/mo

Year-over-Year

Stable

Month-over-Month

+0.3%

vs US Median

-$366

Reported rents

Stable (Monthly)

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Most AffordableMost Expensive

ZIP 53913 · $1,566

More affordable than 68% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$800

1 BR

$940

2 BR

$1,100

3 BR

$1,390

4 BR+

$1,500

Research median

$1,100/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

What a typical income covers

30% of the median household income ($74,629) is $1,866 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($1,500).

From Zillow's monthly rent index (ZORI) for ZIP 53913. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$18,792/yr

At $1,566/mo median

Location

CityBaraboo

StateWI

CountySauk County

Rent Market Meter

Balanced Market

Renter's MarketBalancedLandlord's Market

Rents are roughly steady, with neither renters nor landlords holding a strong edge right now.

Based on rent-price momentum (+0.0% YoY, +0.3% MoM), not inventory.

Demographics

Who lives here

ZIP 53913 (Baraboo, WI) is majority owner-occupied, 26% of residents hold a bachelor's degree or higher.

Population

21,704

Median income

$74,629

Median age

40.6

Renters

32.6%

Age distribution

19.9%

22.2%

25.1%

13.3%

19.6%

Under 1819.9%

18–3422.2%

35–5425.1%

55–6413.3%

65+19.6%

Gender

49.9%

50.1%

Male49.9%

Female50.1%

Race & ethnicity

87.5%

White87.5%

Black0.8%

Hispanic4.8%

Asian0.5%

Other6.3%

Education (25+)

30%

36.9%

26%

No HS diploma7.1%

HS diploma30%

Some college36.9%

Bachelor's+26%

Housing tenure

67.4%

32.6%

Owner67.4%

Renter32.6%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 53913 in Baraboo, WI has changed in 5 years

Income

$62,514 → $74,629

up 19.4%

Population

21,287 → 21,704

up 2.0%

Renter share

34.8% → 32.6%

-2.2 pts

Bachelor's+

25.6% → 26%

+0.4 pts

Local incomes tracked alongside that move, going from a median of $62,514 in 2021 to $74,629 more recently. Headcount in the area went from 21,287 to 21,704 between 2021 and 2024, a 2.0% change. About 32.6% of households rent today, against 34.8% in 2021.

Community

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Local insights

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About renting in ZIP 53913

Last updated: October 17, 2026

ZIP code 53913 covers Baraboo, WI. The median rent here is $1,566/mo as of October 2026. A 1-bedroom rents for a median of $940/mo. A 2-bedroom rents for a median of $1,100/mo.

At 25% of local median household income ($74,629/yr), ZIP 53913 ranks as affordable compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 53913?

To keep rent at or below 30% of gross income, you would need to earn at least $63,000/year (about $30/hour full-time) to afford the median rent of $1,566/mo in ZIP 53913. The local median household income is $74,629/yr, so the typical household meets that bar.