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ZIP Code · WI

ZIP 53532

Pop. 16,514·Dane County·25th most expensive ZIP in Wisconsin
Median rent (all units)
$1,680/mo
Year-over-Year
-5.7%
Month-over-Month
+4.7%
vs US Median
-$285
Rising (Monthly)
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Most AffordableMost Expensive
ZIP 53532 · $1,680
More affordable than 60% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$1,280
1 BR
$1,490
2 BR
$1,710
3 BR
$2,260
4 BR+
$2,530
Research median
$1,710/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$20,160/yr
At $1,680/mo median
Location
StateWI
CountyDane County
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (5.7% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (-5.7% YoY, +4.7% MoM), not inventory.
Demographics

Who lives here

ZIP 53532 (De Forest, WI) is majority owner-occupied, has a large share of families with children, has a median income above the national average, 42.7% of residents hold a bachelor's degree or higher.

Population
16,514
Median income
$110,022
Median age
40.2
Renters
19.1%
Age distribution
26.4%
15%
29.1%
13.8%
15.8%
Under 1826.4%
18–3415%
35–5429.1%
55–6413.8%
65+15.8%
Gender
47.9%
52.1%
Male47.9%
Female52.1%
Race & ethnicity
85.4%
White85.4%
Black1.9%
Hispanic6%
Asian1.9%
Other4.7%
Education (25+)
22.8%
31.8%
42.7%
No HS diploma2.7%
HS diploma22.8%
Some college31.8%
Bachelor's+42.7%
Housing tenure
80.9%
19.1%
Owner80.9%
Renter19.1%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 53532 in De Forest, WI has changed in 5 years

Income
$92,333 → $110,022
up 19.2%
Population
16,279 → 16,514
up 1.4%
Renter share
19.5% → 19.1%
-0.4 pts
Bachelor's+
39.5% → 42.7%
+3.2 pts
Median age
37.7 → 40.2
+2.5 yrs

On the earnings side, the typical household in ZIP 53532 in De Forest, WI now reports about $110,022, up from $92,333 in 2021. Headcount in the area went from 16,279 to 16,514 between 2021 and 2024, a 1.4% change. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 39.5% to 42.7%.

Community

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Local insights

Tips for renters in ZIP 53532

About renting in ZIP 53532

Last updated: July 20, 2026

ZIP code 53532 covers De Forest, WI. The median rent here is $1,680/mo as of July 2026. A 1-bedroom rents for a median of $1,490/mo. A 2-bedroom rents for a median of $1,710/mo.

At 18% of local median household income ($110,022/yr), ZIP 53532 ranks as affordable compared to the national benchmark of 30%. Rents have decreased 5.7% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 53532?

As of July 20, 2026, the median monthly rent in ZIP 53532 (De Forest, WI) is $1,680. This is based on aggregated data from public sources and community submissions.

How does ZIP 53532 rent compare to the US average?

ZIP 53532's median rent of $1,680/mo is $285 (15%) below the US national median of $1,965/mo.

How does ZIP 53532 compare to other ZIPs in Wisconsin?

ZIP 53532 is one of the pricier ZIP codes in Wisconsin, ranking #25 out of 107 ZIPs tracked at $1,680/mo.

How much income do you need to rent in ZIP 53532?

To keep rent at or below 30% of gross income, you would need to earn at least $67,000/year (~$32/hour full-time) to afford the median rent of $1,680/mo in ZIP 53532. The local median household income is $110,022/yr, meaning the typical household meets that threshold.

Is rent going up or down in ZIP 53532?

Rent in ZIP 53532 has decreased 5.7% over the past year as of July 20, 2026, offering some relief compared to 12 months ago.

Is ZIP 53532 an affordable place to rent?

ZIP 53532 is considered very affordable for renters. At $1,680/mo, rent takes approximately 18% of the local median household income ($110,022/yr). The standard benchmark is 30%. ZIP 53532 falls comfortably within that range.

What percentage of ZIP 53532 residents rent vs. own?

According to Census data, approximately 19.1% of ZIP 53532 households are renters, while 80.9% are owner-occupied. ZIP 53532 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 53532 compare to the rest of De Forest?

ZIP 53532 is more affordable than De Forest overall. At $1,680/mo, it's $3 below the De Forest citywide median of $1,683/mo.

When was rent data for ZIP 53532 last updated?

Rent data for ZIP 53532 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
18%
VERY AFFORDABLE

At $1,680/mo, rent takes ~18% of ZIP 53532's median household income ($110,022/yr). The standard benchmark is 30%.

ZIP 53532 18%Benchmark 30%
State income tax3.5–7.65%
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Schools nearby

Public schools near ZIP 53532 (De Forest, WI)

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