ZIP Code · WI

ZIP 54166

Part of Shawano, WI

Pop. 16,940·Shawano County·54th most expensive ZIP in Wisconsin

Median rent (all units)

$1,400/mo

Year-over-Year

Stable

Month-over-Month

+44.3%

vs US Median

-$532

Reported rents

Rising (Monthly)

Be the first to discuss 54166 rents ↓

Most AffordableMost Expensive

ZIP 54166 · $1,400

More affordable than 80% of US ZIP codes · National median $1,932/mo

Rent check

Is your rent fair?

Compare your rent to the local median.

Medians by bedroom

Rent by unit size

Studio

$690

1 BR

$810

2 BR

$970

3 BR

$1,250

4 BR+

$1,290

Research median

$970/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

Loading…

Last updated: September 25, 2026

From the history

What the numbers show

What a typical income covers

30% of the median household income ($62,791) is $1,570 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($1,290).

From Zillow's monthly rent index (ZORI) for ZIP 54166. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$16,800/yr

At $1,400/mo median

Location

CityShawano

StateWI

CountyShawano County

Rent Market Meter

Strong Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are up 0.0% year-over-year. Expect competition, and move quickly to lock in terms.

Based on rent-price momentum (+0.0% YoY, +44.3% MoM), not inventory.

Demographics

Who lives here

ZIP 54166 (Shawano, WI) is majority owner-occupied, has a large retiree population, has a median income below the national average, 21.9% of residents hold a bachelor's degree or higher.

Population

16,940

Median income

$62,791

Median age

45.7

Renters

29.5%

Age distribution

18.9%

18.7%

24.4%

15.8%

22.3%

Under 1818.9%

18–3418.7%

35–5424.4%

55–6415.8%

65+22.3%

Gender

50.4%

49.6%

Male50.4%

Female49.6%

Race & ethnicity

84%

White84%

Black0.8%

Hispanic3%

Other11.9%

Education (25+)

43.4%

29%

21.9%

No HS diploma5.7%

HS diploma43.4%

Some college29%

Bachelor's+21.9%

Housing tenure

70.5%

29.5%

Owner70.5%

Renter29.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 54166 in Shawano, WI has changed in 5 years

Income

$55,662 → $62,791

up 12.8%

Population

16,698 → 16,940

up 1.4%

Renter share

29.7% → 29.5%

-0.2 pts

Bachelor's+

17.9% → 21.9%

+4.0 pts

Median age

43 → 45.7

+2.7 yrs

Household income in the area moved from $55,662 to $62,791 across the same window, up 12.8% versus 2021. The population has grown by 1.4% since 2021, moving from about 16,698 residents to roughly 16,940. College-educated residents now make up 21.9% of adults here, versus 17.9% in 2021.

Community

Discussions about ZIP 54166

No discussions yet. Start the conversation.

Local insights

Tips for renters in ZIP 54166

About renting in ZIP 54166

Last updated: September 25, 2026

ZIP code 54166 covers Shawano, WI. The median rent here is $1,400/mo as of September 2026. A 1-bedroom rents for a median of $810/mo. A 2-bedroom rents for a median of $970/mo.

At 27% of local median household income ($62,791/yr), ZIP 54166 ranks as affordable compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 54166?

To keep rent at or below 30% of gross income, you would need to earn at least $56,000/year (about $27/hour full-time) to afford the median rent of $1,400/mo in ZIP 54166. The local median household income is $62,791/yr, so the typical household meets that bar.