ZIP Code · AR

ZIP 72715

Part of Bella Vista, AR

Pop. 17,288·Benton County·1st most expensive ZIP in Arkansas

Median rent (all units)

$1,938/mo

Year-over-Year

Stable

Month-over-Month

+1.8%

vs US Median

+$6

Reported rents

Rising (Monthly)

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Most AffordableMost Expensive

ZIP 72715 · $1,938

More expensive than 58% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$1,200

1 BR

$1,320

2 BR

$1,600

3 BR

$2,230

4 BR+

$2,630

Research median

$1,600/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

What a typical income covers

30% of the median household income ($82,447) is $2,061 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,600); a 3-bedroom is $2,230.

Cheaper nearby

ZIP 72719, 7 miles away, rents for 19% less ($1,564/mo), about $4,500 a year in savings.

From Zillow's monthly rent index (ZORI) for ZIP 72715. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$23,256/yr

At $1,938/mo median

Location

CityBella Vista

StateAR

CountyBenton County

Rent Market Meter

Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are climbing (0.0% YoY), so leverage tilts toward landlords. Act sooner rather than later.

Based on rent-price momentum (+0.0% YoY, +1.8% MoM), not inventory.

Demographics

Who lives here

ZIP 72715 (Bella Vista, AR) is majority owner-occupied, has a large retiree population, 41.6% of residents hold a bachelor's degree or higher.

Population

17,288

Median income

$82,447

Median age

57.6

Renters

11.5%

Age distribution

12.9%

12.5%

21.4%

14.5%

38.6%

Under 1812.9%

18–3412.5%

35–5421.4%

55–6414.5%

65+38.6%

Gender

48.3%

51.7%

Male48.3%

Female51.7%

Race & ethnicity

85.4%

White85.4%

Hispanic6%

Asian1.2%

Other7.1%

Education (25+)

25.7%

29.5%

41.6%

No HS diploma3.2%

HS diploma25.7%

Some college29.5%

Bachelor's+41.6%

Housing tenure

88.5%

Owner88.5%

Renter11.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 72715 in Bella Vista, AR has changed in 5 years

Income

$73,521 → $82,447

up 12.1%

Population

16,173 → 17,288

up 6.9%

Renter share

11.8% → 11.5%

-0.3 pts

Bachelor's+

32.3% → 41.6%

+9.3 pts

Median age

59.5 → 57.6

-1.9 yrs

Household income in the area moved from $73,521 to $82,447 across the same window, up 12.1% versus 2021. Census counts show ZIP 72715 in Bella Vista, AR adding about 1,115 residents over the five-year window, up 6.9% on net. Bachelor's-degree-or-higher attainment moved from 32.3% to 41.6% across the same window.

Community

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Local insights

Tips for renters in ZIP 72715

About renting in ZIP 72715

Last updated: October 17, 2026

ZIP code 72715 covers Bella Vista, AR. The median rent here is $1,938/mo as of October 2026. A 1-bedroom rents for a median of $1,320/mo. A 2-bedroom rents for a median of $1,600/mo.

At 28% of local median household income ($82,447/yr), ZIP 72715 ranks as affordable compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 72715?

To keep rent at or below 30% of gross income, you would need to earn at least $78,000/year (about $38/hour full-time) to afford the median rent of $1,938/mo in ZIP 72715. The local median household income is $82,447/yr, so the typical household meets that bar.