ZIP Code · OK

ZIP 73071

Part of Norman, OK

Pop. 43,798·Cleveland County·47th most expensive ZIP in Oklahoma

Median rent (all units)

$1,340/mo

Year-over-Year

+3.7%

Month-over-Month

+0.8%

vs US Median

-$592

Reported rents

Rising (Monthly)

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Most AffordableMost Expensive

ZIP 73071 · $1,340

More affordable than 84% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$970

1 BR

$1,050

2 BR

$1,290

3 BR

$1,740

4 BR+

$1,930

Research median

$1,290/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Cheapest month to sign

December. Asking rents in ZIP 73071 usually run 0.9% below trend in December and 1% above it in August, about $25 a month apart at today's median. Based on 11 years of data.

Compared with the peak

Rent in ZIP 73071 is at its highest level since Zillow's records here began in February 2015.

Past year vs. the rest of Oklahoma

Rent in ZIP 73071 changed +3.7% over the year to September 2026. Across the 87 Oklahoma ZIP codes Zillow tracks, the typical change was +3.6%.

Rent vs. income since 2019

From 2019 to 2024, rent in ZIP 73071 rose 33.4% while median household income rose 25.9% ($50,826 to $64,007). Rent outpaced income.

Since before the pandemic

Rent in ZIP 73071 is 41.6% higher than in March 2020. Across the US, rent is up 37.3% over the same stretch.

Recent direction

Rent has risen 6 months in a row, and rose in 9 of the last 12 months.

What a typical income covers

30% of the median household income ($64,007) is $1,600 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,290); a 3-bedroom is $1,740.

Rank in Norman

1st cheapest of 3 ZIP codes in Norman.

From Zillow's monthly rent index (ZORI) for ZIP 73071. The seasonal pattern compares Zillow’s seasonally adjusted and unadjusted series. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$16,080/yr

At $1,340/mo median

Location

CityNorman

StateOK

CountyCleveland County

Rent Market Meter

Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are climbing (3.7% YoY), so leverage tilts toward landlords. Act sooner rather than later.

Based on rent-price momentum (+3.7% YoY, +0.8% MoM), not inventory.

Demographics

Who lives here

ZIP 73071 (Norman, OK) is roughly split between renters and owners, skews toward younger working-age adults, has a median income below the national average, 41.1% of residents hold a bachelor's degree or higher.

Population

43,798

Median income

$64,007

Median age

Renters

51.8%

Age distribution

19.9%

36.7%

23.7%

Under 1819.9%

18–3436.7%

35–5423.7%

55–648.5%

65+11.2%

Gender

51.1%

48.9%

Male51.1%

Female48.9%

Race & ethnicity

70%

White70%

Black7%

Hispanic8.6%

Asian3.7%

Other10.8%

Education (25+)

20.7%

31.9%

41.1%

No HS diploma6.3%

HS diploma20.7%

Some college31.9%

Bachelor's+41.1%

Housing tenure

48.2%

51.8%

Owner48.2%

Renter51.8%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 73071 in Norman, OK has changed in 5 years

Rent

$1,008 → $1,340

up 32.9%

Income

$54,360 → $64,007

up 17.7%

Population

43,589 → 43,798

up 0.5%

Renter share

53% → 51.8%

-1.2 pts

Bachelor's+

40.7% → 41.1%

+0.4 pts

Median age

28.8 → 31

+2.2 yrs

The median rent in ZIP 73071 in Norman, OK stood at $1,008 in 2021 and currently runs about $1,340, reflecting a 32.9% increase over the period. Local incomes tracked alongside that move, going from a median of $54,360 in 2021 to $64,007 more recently. That spread, with rent up faster than earnings, points to a tougher affordability environment than five years ago. These shifts give renters and would-be renters a longer baseline for sizing up today's listings against the ZIP 73071 in Norman, OK market of 2021.

Community

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Local insights

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About renting in ZIP 73071

Last updated: October 17, 2026

ZIP code 73071 covers Norman, OK. The median rent here is $1,340/mo as of October 2026. A 1-bedroom rents for a median of $1,050/mo. A 2-bedroom rents for a median of $1,290/mo.

At 25% of local median household income ($64,007/yr), ZIP 73071 ranks as affordable compared to the national benchmark of 30%. Rents have increased 3.7% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 73071?

To keep rent at or below 30% of gross income, you would need to earn at least $54,000/year (about $26/hour full-time) to afford the median rent of $1,340/mo in ZIP 73071. The local median household income is $64,007/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 73071?

Rent in ZIP 73071 has risen 3.7% over the past year as of September 2026. That is the highest level since Zillow's records here began in February 2015.

When is the cheapest time to rent in ZIP 73071?

Asking rents in ZIP 73071 are usually lowest in December, about 0.9% below their yearly trend, and highest in August, about 1% above it. At today's median that is a gap of roughly $25 a month. This pattern comes from 11 years of Zillow rent data.

Has rent outpaced income in ZIP 73071?

Yes. From 2019 to 2024, rent in ZIP 73071 rose 33.4% while median household income rose 25.9%, from $50,826 to $64,007. Rent is Zillow's yearly average; income is the Census 5-year estimate for the same years.

How does ZIP 73071 compare to other ZIPs in Oklahoma?

ZIP 73071 is in the middle among Oklahoma ZIP codes for rent, ranking #47 of 99 at $1,340/mo. Over the year to September 2026, rent in ZIP 73071 changed +3.7%, against a typical +3.6% across the 87 Oklahoma ZIP codes Zillow tracks.