ZIP Code · TX

ZIP 78728

Part of Austin, TX

Pop. 26,777·Travis County·578th most expensive ZIP in Texas

Median rent (all units)

$1,279/mo

Year-over-Year

-2.6%

Month-over-Month

+0.5%

vs US Median

-$653

Reported rents

Stable (Monthly)

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Most AffordableMost Expensive

ZIP 78728 · $1,279

More affordable than 87% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$958

1 BR

$1,012

2 BR

$1,203

3 BR

$1,522

4 BR+

$1,794

Research median

$1,203/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Compared with the peak

Rent in ZIP 78728 is 18.6% below its high of $1,571 in October 2022, at $1,279 as of September 2026.

Past year vs. the rest of Texas

Rent in ZIP 78728 changed -2.6% over the year to September 2026. Across the 629 Texas ZIP codes Zillow tracks, the typical change was +1.2%.

Recent direction

Rent has risen 2 months in a row, and rose in 2 of the last 12 months.

What a typical income covers

30% of the median household income ($75,243) is $1,881 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,770); a 3-bedroom is $2,240.

Rank in Austin

3rd cheapest of 37 ZIP codes in Austin.

From Zillow's monthly rent index (ZORI) for ZIP 78728. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$15,348/yr

At $1,279/mo median

Location

CityAustin

StateTX

CountyTravis County

Rent Market Meter

Balanced Market

Renter's MarketBalancedLandlord's Market

Rents are roughly steady, with neither renters nor landlords holding a strong edge right now.

Based on rent-price momentum (-2.6% YoY, +0.5% MoM), not inventory.

Demographics

Who lives here

ZIP 78728 (Austin, TX) is majority renter-occupied, skews toward younger working-age adults, 47.7% of residents hold a bachelor's degree or higher.

Population

26,777

Median income

$75,243

Median age

33.9

Renters

70.9%

Age distribution

18.3%

35.1%

28.7%

Under 1818.3%

18–3435.1%

35–5428.7%

55–649.7%

65+8.1%

Gender

45.7%

54.3%

Male45.7%

Female54.3%

Race & ethnicity

43.5%

18.8%

27.3%

White43.5%

Black18.8%

Hispanic27.3%

Asian10.2%

Education (25+)

14.9%

31.9%

47.7%

No HS diploma5.5%

HS diploma14.9%

Some college31.9%

Bachelor's+47.7%

Housing tenure

29.1%

70.9%

Owner29.1%

Renter70.9%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2022 vs 2026

How ZIP 78728 in Austin, TX has changed in 5 years

Rent

$1,503 → $1,279

down 14.9%

Income

$64,054 → $75,243

up 17.5%

Population

25,359 → 26,777

up 5.6%

Renter share

71.8% → 70.9%

-0.9 pts

Bachelor's+

45.3% → 47.7%

+2.4 pts

Median age

35.4 → 33.9

-1.5 yrs

Compared with 2022, rent in ZIP 78728 in Austin, TX has fallen by $224 per month, settling near $1,279 after starting the period at $1,503. Household income in the area moved from $64,054 to $75,243 across the same window, up 17.5% versus 2021. Income growth outran rent by about 32.4 percentage points, easing the affordability math somewhat compared with 2021. Headcount in the area went from 25,359 to 26,777 between 2021 and 2024, a 5.6% change. Educational attainment has shifted as well, with the share of adults holding a bachelor's degree or higher climbed from 45.3% to 47.7%. Reading these numbers side by side helps frame whether current listings in ZIP 78728 in Austin, TX look reasonable against where the market sat half a decade ago.

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About renting in ZIP 78728

Last updated: October 17, 2026

ZIP code 78728 covers Austin, TX. The median rent here is $1,279/mo as of October 2026. A 1-bedroom rents for a median of $1,012/mo. A 2-bedroom rents for a median of $1,203/mo.

At 20% of local median household income ($75,243/yr), ZIP 78728 ranks as affordable compared to the national benchmark of 30%. Rents have decreased 2.6% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 78728?

To keep rent at or below 30% of gross income, you would need to earn at least $51,000/year (about $25/hour full-time) to afford the median rent of $1,279/mo in ZIP 78728. The local median household income is $75,243/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 78728?

Rent in ZIP 78728 has fallen 2.6% over the past year as of September 2026. It sits 18.6% below its high of $1,571 in October 2022.

How does ZIP 78728 compare to other ZIPs in Texas?

ZIP 78728 is one of the more affordable among Texas ZIP codes for rent, ranking #578 of 693 at $1,279/mo. Over the year to September 2026, rent in ZIP 78728 changed -2.6%, against a typical +1.2% across the 629 Texas ZIP codes Zillow tracks.