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ZIP Code · CA

ZIP 95023

Pop. 59,889·San Benito County·335th most expensive ZIP in California
Median rent (all units)
$3,037/mo
Year-over-Year
+11.7%
Month-over-Month
+1.4%
vs US Median
+$1,072
Rising (Monthly)
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Most AffordableMost Expensive
ZIP 95023 · $3,037
More expensive than 91% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$2,150
1 BR
$2,190
2 BR
$2,830
3 BR
$3,840
4 BR+
$4,080
Research median
$2,830/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$36,444/yr
At $3,037/mo median
Location
StateCA
CountySan Benito County
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 11.7% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+11.7% YoY, +1.4% MoM), not inventory.
Demographics

Who lives here

ZIP 95023 (Hollister, CA) is majority owner-occupied, has a large share of families with children, has a median income above the national average, 22.1% of residents hold a bachelor's degree or higher.

Population
59,889
Median income
$116,314
Median age
35.6
Renters
31.9%
Age distribution
26%
22.8%
26.8%
12.7%
Under 1826%
18–3422.8%
35–5426.8%
55–6411.7%
65+12.7%
Gender
50.3%
49.7%
Male50.3%
Female49.7%
Race & ethnicity
34.1%
64.9%
White34.1%
Black1%
Hispanic64.9%
Asian4.2%
Education (25+)
17.2%
28.4%
32.3%
22.1%
No HS diploma17.2%
HS diploma28.4%
Some college32.3%
Bachelor's+22.1%
Housing tenure
68.1%
31.9%
Owner68.1%
Renter31.9%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 95023 in Hollister, CA has changed in 5 years

Income
$94,775 → $116,314
up 22.7%
Population
55,905 → 59,889
up 7.1%
Renter share
32.7% → 31.9%
-0.8 pts
Bachelor's+
18.3% → 22.1%
+3.8 pts
Median age
34.9 → 35.6
+0.7 yrs

Household income in the area moved from $94,775 to $116,314 across the same window, up 22.7% versus 2021. Census counts show ZIP 95023 in Hollister, CA adding about 3,984 residents over the five-year window, up 7.1% on net. Bachelor's-degree-or-higher attainment moved from 18.3% to 22.1% across the same window.

Community

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Local insights

Tips for renters in ZIP 95023

About renting in ZIP 95023

Last updated: July 20, 2026

ZIP code 95023 covers Hollister, CA. The median rent here is $3,037/mo as of July 2026. A 1-bedroom rents for a median of $2,190/mo. A 2-bedroom rents for a median of $2,830/mo.

At 31% of local median household income ($116,314/yr), ZIP 95023 ranks as moderate compared to the national benchmark of 30%. Rents have increased 11.7% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 95023?

As of July 20, 2026, the median monthly rent in ZIP 95023 (Hollister, CA) is $3,037. This is based on aggregated data from public sources and community submissions.

How does ZIP 95023 rent compare to the US average?

ZIP 95023's median rent of $3,037/mo is $1,072 (55%) above the US national median of $1,965/mo.

How does ZIP 95023 compare to other ZIPs in California?

ZIP 95023 falls in the middle range for California, ranking #335 out of 907 ZIPs at $3,037/mo.

How much income do you need to rent in ZIP 95023?

To keep rent at or below 30% of gross income, you would need to earn at least $121,000/year (~$58/hour full-time) to afford the median rent of $3,037/mo in ZIP 95023. The local median household income is $116,314/yr, meaning the typical household falls short of that threshold.

Is rent going up or down in ZIP 95023?

Rent in ZIP 95023 has increased 11.7% over the past year as of July 20, 2026, putting upward pressure on renter budgets.

Is ZIP 95023 an affordable place to rent?

ZIP 95023 is considered moderate for renters. At $3,037/mo, rent takes approximately 31% of the local median household income ($116,314/yr). The standard benchmark is 30%. ZIP 95023 slightly exceeds that threshold, so budgeting carefully matters here.

What percentage of ZIP 95023 residents rent vs. own?

According to Census data, approximately 31.9% of ZIP 95023 households are renters, while 68.1% are owner-occupied. ZIP 95023 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 95023 compare to the rest of Hollister?

ZIP 95023 sits right at the Hollister citywide median of $3,037/mo.

When was rent data for ZIP 95023 last updated?

Rent data for ZIP 95023 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
31%
MODERATE

At $3,037/mo, rent takes ~31% of ZIP 95023's median household income ($116,314/yr). The standard benchmark is 30%.

ZIP 95023 31%Benchmark 30%
State income tax1–13.3%
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Schools nearby

Public schools near ZIP 95023 (Hollister, CA)

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